Nonprofit Marketing Guide

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. It’s a great tool especially when you connect your email engagement work to your nonprofit’s big mission goals. But nonprofit email marketing can be complicated!

Email Marketing 103

Email Marketing Resources Tips Marketing 103

Reid All About it

OCTOBER 11, 2024

. – Crunch & Munch: Working with and Managing Volunteers Join a conversation about working with and managing volunteers, including the joys and struggles of volunteer management, tips for success, trends, ideas for training topics, micro-volunteerism, and more. Come to this open discussion with your experiences, ideas, and questions.

North Carolina 258

North Carolina Revenue Email Marketing Newsletter 258

Email Maven

MAY 21, 2024

." I had a wonderful time talking to Cecilia Sepp of Rogue Tulips Consulting on the Radio Free 501c podcast about strategies for association email marketing. Cecilia was an excellent host, and we talked about email strategy for associations, best practices, and tips & tricks.

Email Marketing 130

Email Marketing Strategy Marketing Course 130

GrowthZone

JUNE 4, 2019

Email open rates and unsubscribes are heavily impacted by any adjustments made by Google and Apple. Therefore, organizations that depend on email marketing should stay alert for updates and changes to both platforms and adjust their email strategies accordingly. Tips for landing in the “right” mailbox?

Email Marketing 128

Email Marketing Marketing Survey Tips 128

Higher Logic

FEBRUARY 4, 2020

10 Association Communications Stats + Membership Tips. Tip: Tap into tools that support the collection of comprehensive member data. Tip: Implement membership elements younger prospective members favor, such as: Mentoring programs : When your older members retire, they take that industry knowledge out the door with them.

Communications 287

Communications Tips Member Engagement Tools 287

Higher Logic

MARCH 3, 2022

The post 8 Tips for Choosing a Marketing Automation Platform appeared first on Higher Logic. Is your association ready to level up from email marketing? These are the 8 must-haves to look for in a marketing automation platform.

Tips 177

Tips Marketing Email Marketing Strategy 177

YourMembership

MARCH 6, 2020

Why do I call it an art? There’s no art behind being thankful. Anyone can do it, right? Anyone can be thankful but expressing the thanks in a meaningful way (to the recipient) is an art. In this case I’m not talking about the medium, I’m referring to the message. If you want your appreciation to be.

Tips 387

Tips Email Marketing Social Media Member Engagement 387

Event Industry News

DECEMBER 7, 2022

Emerging technologies like AI are allowing marketing strategists to get more and more creative with their platforms; and according to them, they are reaching more people than ever before. There is, however, something to be said for the older methods – in this case, email marketing. So, Why didn’t it Work for me?

Email Marketing 122

Email Marketing Strategy Marketing Content 122

Nonprofit Marketing Guide

NOVEMBER 3, 2021

Welcome Email. The welcome email establishes what they can expect from your email marketing and the newsletter comes in and nurtures that relationship. Newsletters are pretty standard, but we have some tips in 7 Mistakes to Avoid with Email Newsletters. These two are sort of a one-two punch.

Email Marketing 116

Email Marketing Marketing Newsletter Course 116

Associations Now

APRIL 23, 2020

While you might be focused on your external messaging at the moment, email is an important channel for your employees as well—especially when all-hands meetings are harder to organize. Email marketing is an increasingly important slice of the marketing pie. And if followed through, they can generate impressive results.

Email Marketing 125

Email Marketing Strategy Marketing Communications 125

Higher Logic

MAY 8, 2019

Alas, convincing people with overflowing inboxes to click on your email takes some finesse. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection. The Basics + Benefits.

Tips 166

Tips Email Marketing Newsletter Communications 166

Higher Logic

AUGUST 30, 2018

As a legitimate email marketer, you must also be mindful of those filters: they can often dump your messages into the Junk folder alongside those scams and malware. Statistics indicate that around 15% of all legitimate email marketing never reaches the inbox. 4 tips for maximizing deliverability.

Tips 185

Tips How To Email Marketing Content 185

Eplys

FEBRUARY 24, 2021

When leveraging your event email marketing strategy, there are five types of emails worth sending to maximize your event’s potential and create a proper channel of communication. Think of each email as an opportunity to promote your event , even when attendees are already confirmed.

Email Marketing 113

Email Marketing Marketing Tips Strategy 113

Reid All About it

FEBRUARY 7, 2025

Providing effective volunteer training without veering into information overwhelm is tricky, but not when you have Mariner Management & Marketing at your side. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need. Employee onboarding.

Chicago 275

Chicago Revenue Education Member Engagement 275

Association Adviser

NOVEMBER 8, 2023

Email marketing, however, remains a powerful tool for businesses to engage with their audience effectively. When executed strategically, email marketing goes beyond mere promotional content; it becomes a channel for building meaningful […]

Email Marketing 88

Email Marketing Marketing Tools Content 88

YM Careers

MAY 17, 2024

Read this blog to learn the best email marketing tips that can help your association reach and engage its members. The post Best Email Marketing Tips for Associations appeared first on YM Careers by Community Brands.

Email Marketing 52

Email Marketing Tips Marketing Member Engagement 52

Email Maven

MAY 14, 2024

Listen and get ideas for: Accomplishing a lot with a small email marketing team. Effectively introducing email automation. Gaining insights from email metrics. We had a great conversation around the challenges we faced, and staff still face today, and how to combat them.

Tips 130

Tips Email Marketing Member Engagement Team 130

Nonprofit Marketing Guide

FEBRUARY 1, 2021

February 9 & 11: Email Marketing Trends for Nonprofits with Kivi Leroux Miller. Two-Part Webinar Series] Learn how to manage all aspects of your email marketing and communications for 2021. Email Subscribers: I will send the Nonprofit Writing Prompts email newsletter later this week with prompts for March.

Email Marketing 93

Email Marketing Marketing Sample Newsletter 93

Higher Logic

NOVEMBER 27, 2018

But a great strategy needs to be the foundation of your marketing automation campaigns. Before you start blasting out emails and assigning roles, take time to develop and finesse a content and lead generation strategy. Our tip : Try out our marketing automation campaigns worksheet for some help with developing goals.

Marketing 196

Marketing How To Email Marketing Tips 196

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 108

Newsletter Tips Email Marketing Social Media 108

Candid

SEPTEMBER 28, 2022

Email is often the backbone of nonprofit marketing strategy. Around 99% of email users check their inboxes on a daily basis, making this one of the most likely messages your supporters see. Let’s walk through four email engagement tips to help you make the most of your campaigns: Personalize and segment email messages.

Tips 119

Tips Email Marketing Strategy Social Media 119

Higher Logic

DECEMBER 19, 2019

Liz Palm | Marketing Director, Protech Associates. Association Tech Tip #1: Put Data + Artificial Intelligence (AI) to Work. If you’re automating your email marketing communications, you’re using AI. Association Tech Tip #2: Embrace B2B Partner Collaboration to Support Digital Transformation. Need inspiration?

Tips 156

Tips System Tools Technology 156

Reid All About it

OCTOBER 4, 2024

exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) Tech Tuesday Whether you’re a tech-savvy pro or just getting started, Tech Tuesday is your go-to spot for the latest trends, game-changing tools, and insider tips that will take your organization to the next level.

NJ 258

NJ Email Marketing System Education 258

Higher Logic

DECEMBER 21, 2017

Giveaway swag is an oft-overlooked aspect of successful marketing. Here are some tips to help you find the right items to help cultivate the image you want to display. See how AAAE uses timely and relevant email to increase event registrations by 35% and 20K. 2017 Association Email Marketing Benchmark Report.

Minneapolis 176

Minneapolis Email Marketing Revenue Recruiting 176

Higher Logic

JANUARY 31, 2019

For example, with software like marketing automation to manage and personalize your email marketing efforts, and a community platform to give your members an online space to connect , you have the structure in place to collect behavioral data.

Communications 184

Communications millennials Tips Software 184

Reid All About it

DECEMBER 6, 2024

Come with a curious mind, participate in a live Q&A, and leave with real-life examples and tips you can modify to tackle your most challenging recruitment dilemmas. Get tips from top organizers on how shared energy drives motivation and impactful connections and insights on collaborating with sales and demonstrating ROI.

Content 213

Content Strategy Education Revenue 213

Higher Logic

JULY 19, 2018

Marketing automation can literally pay for itself by recovering this type of lost revenue. There are many more tips out there, but these are a few good ones to get you started and see how easy marketing automation makes your job. Marketing automation can help you send effective, personalized content to each member.

Tips 159

Tips eBook Marketing Newsletter 159

Reid All About it

JULY 1, 2015

Every year, when I register for the ASAE Annual Meeting, I check the box to receive emails from exhibitors. As a writer/marketer, I like seeing how vendors in my community use email marketing. For example, if you sell email marketing systems, provide a tip for getting more emails opened.

Email Marketing 150

Email Marketing Learning Management System Tips Content 150

Reid All About it

JANUARY 4, 2019

Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Hear tips for growing your email list. I’ll be happy to feature it as long as it’s not product-centric. Learn about current trends in nonprofit website design and how to launch a modern, mobile-compatible website on a limited budget.

Washington 285

Washington Video Social Media DC 285

Nonprofit Marketing Guide

NOVEMBER 17, 2020

NOTE: Our email service provider has suggested that you do not use any references to COVID-19 in your subject line or email as it can trigger spam filters. Start with these tips and end this crazy year on a good note! You have a few weeks to get ready.

Email Marketing 96

Email Marketing How To Marketing Discount 96

Higher Logic

DECEMBER 5, 2019

If you’re up against poor email deliverability rates, or simply need a refresher on deliverability best practices, assess your strategy for these common pitfalls then get busy making improvements to impact how you’ll send emails moving forward for maximum exposure. Link shorteners will hurt your email delivery. Low open rates.

Email Marketing 156

Email Marketing Tips Marketing Content 156

Higher Logic

MARCH 29, 2018

If you haven’t read it yet, check out Mixpanel’s recent article and research on how to write email subject lines. They found the current median for subject line characters is 42, and the average open rate for emails in their report was 19.9 For now, follow these quick tips to produce stellar email copy: 1. Keep it short.

Email Marketing 209

Email Marketing Content Marketing Examples 209

MemberClicks

DECEMBER 13, 2022

So the words you choose for your emails are super important to make sure you’re saying EXACTLY what you want to. Copywriting tips for emails. If you need help ramping up your organization’s email efforts, these 3 must-have components of compelling email copy can help. Building emails your members love.

Tips 92

Tips eBook Email Marketing Price 92

Forj

AUGUST 7, 2017

Planning and effective execution of marketing concepts for services, such as online courses, requires a different approach to be successful. Tips for Marketing to Association Members. Investing in a web-based email marketing tool is an effective and productive way to keep in touch with association members.

Course 98

Course Tips Marketing Social Media 98

Nonprofit Marketing Guide

JANUARY 27, 2023

It’s been a busy week here getting the 2023 Nonprofit Communications Trends Report out, but I still put together the most helpful articles, posts, and tips for nonprofit marketers. This week we have AI strategy, video creation tips, free TikTok templates, how to stop being a perfectionist and more.

Kansas City 90

Kansas City Tips Marketing Kansas 90

Associations Now

DECEMBER 12, 2018

Good marketing is the key to making association content feel shiny and new. Here are a few tips for effectively marketing your repurposed association content: Ensure repackaged content is relevant. Before associations start marketing their repackaged content, they need to check that it’s still timely.

Content 89

Content Tips Marketing Certificate 89

Blue Sky eLearn

FEBRUARY 4, 2020

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Email marketing software. Then, capitalize on valuable integrations with accounting software, email marketing software, and even an association LMS to make the most of the tool.

Organization 270

Organization LMS Software Social Media 270