Reid All About it

APRIL 4, 2025

Host: Momentive Software Speakers: Nicole Bowen, CAE, Nonprofit Relationship Management, RSM US LLP Corinne Contento, Director of Tax, Momentive Software Tirrah Switzer, VP, Product Marketing, Momentive Software Tue 4/8 at 12 p.m. Host: ON24 Speaker: Mark Bornstein, Vice President, Marketing and Chief Evangelist, ON24 Wed 4/9 at 11:30 a.m.

Revenue 258

Revenue Software Certificate Education 258

YourMembership

MARCH 2, 2020

There’s no need to struggle through event planning because you have a small staff. An AMS system with modern event technology built in can make your association’s event planning easier.

Event Planning 30

Event Planning Technology System Email Marketing 30

Reid All About it

APRIL 11, 2025

Elizabeth Engel of Spark Consulting reminds us of both the negative and positive power of word-of-mouth marketing. Hoffman, FASAE, CAE President of Mariner Management Diane Scheuring, Association Senior Vice President of Membership & Marketing, Hospice and Palliative Nurses Kevin Whorton, President of Whorton Research Wed 4/16 from 9 a.m.

LMS 213

LMS Education Content Software 213

Reid All About it

NOVEMBER 8, 2024

Explore how to market these benefits to prospective professionals and stakeholders to reinforce and advance the value of certification. Hear experiences and insights that will help shape the future of your association marketing team. job recognition, increased employment opportunities, advancement etc.) More info/register.

Certificate 252

Certificate DC Education Tips 252

Wild Apricot

JANUARY 25, 2022

There are many moving parts: reporting, outreach, marketing, database management, event planning, and payment processing, just to name a few! Managing a membership organization takes a lot of work. If you’ve found this article, you probably have.

Membership Management 259

Membership Management Software Event Planning Process 259

Reid All About it

NOVEMBER 1, 2024

Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.

Revenue 258

Revenue Education Arlington Committee 258

Event Industry News

OCTOBER 8, 2021

The same platform that major football stadiums and music festivals use to make their events safe and successful has been adapted for event organisers to plan markets and other festive holiday events; Plan every detail right down to the inflatable Santas. Try it now.

Tools 133

Tools Marketing Event Planning Cost 133

Reid All About it

JANUARY 17, 2025

Host: Momentive Software Speaker: Jessica Lovell, Senior Product Marketer, Momentive Software Wed 1/22 at 1 p.m. Host: ASAE Speakers: Amanda DeLuke, Senior Privacy Analyst, and Kelly Whelan, Content Marketing Manager, Higher Logic Thu 1/23 from 11 a.m. The Event Tech Dating Game: Are You Ready to Find Your Perfect Tech Partner?

Education 264

Education Content Tools Strategy 264

Association Analytics

MAY 4, 2023

With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, event planning, and more. Are you in marketing? You 100% need analytics knowledge when making decisions on where to invest your marketing dollars. Membership?

Tools 321

Tools Event Planning Member Experience Tips 321

Achurch

APRIL 8, 2025

AI-Enhanced Event Management By integrating AI with your Association Management System (AMS), you can streamline event planning. Automate Content Creation AI tools can generate newsletters, blog posts, and social media updates, saving valuable time for marketing teams.

Social Media 83

Social Media Tools Analysis Newsletter 83

Event Industry News

NOVEMBER 26, 2024

As environmental responsibility takes centre stage in the events industry, BMA House remains a top-tier, sustainable venue in London, blending historical charm with forward-thinking environmental practices.

Event Planning 64

Event Planning Conference Industry Products 64

Reid All About it

JANUARY 29, 2021

The weekly list of free educational events and resources for the association community…. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Presenters: Erica Salm Rench, Director of Client and Market Success, Rasa.io. Membership survey.

Newsletter 370

Newsletter Education Recruitment Recruiting 370

Higher Logic

JANUARY 24, 2019

But that’s only one piece of the puzzle: you also have finance software, marketing software, and event planning and management software. For example, prioritize using a native Salesforce app for event planning if you use Salesforce as your CRM.

Communications 209

Communications Software Member Engagement Strategy 209

NXUnite

MARCH 19, 2025

Add extra value to boost event engagement. Youre probably already familiar with the event planning process, from establishing a budget to choosing an event venue to purchasing decorations and hiring vendors. Those tasks are essential parts of creating a successful event.

Tips 130

Tips Recruitment Recruiting Maine 130

Nonprofit Marketing Guide

SEPTEMBER 11, 2024

Welcome to the world of nonprofit marketing, where your mission is to make the world a better place by spreading your organization’s message far and wide. Quite often, being a nonprofit marketer means juggling a million things at once. Quite often, being a nonprofit marketer means juggling a million things at once.

Marketing 82

Marketing Email Marketing Team System 82

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual event sponsors and exhibitors. Host: Cvent.

Puerto Rico 370

Puerto Rico Montana Revenue Education 370

Event Industry News

DECEMBER 18, 2024

Lime Venue Portfolio is set to unveil the second installment of its ESG (Environmental, Social, and Governance) Event Planning Guide series. The guides, released over 12 months, address each element of ESG, offering practical frameworks for member venues and event organisers.

Event Planning 59

Event Planning Products Industry Marketing 59

Event Industry News

FEBRUARY 10, 2025

Our team planned a big corporate conference at a beautiful event venue a few years ago. The event’s production was flawless, the energy on the floor was electric, and attendees were delighted. As the crowds began to disperse, we started our victory lap around the venue.

Event Planning 71

Event Planning Process Products Conference 71

Reid All About it

MAY 24, 2024

In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. Julius Solaris of Boldpush is a good follow on LinkedIn if you’re interested in event planning and marketing.

LMS 252

LMS Utah DC Indiana 252

Reid All About it

DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. The Invisible Workload of Event Planning.

LMS 221

LMS Software Revenue Cost 221

Reid All About it

FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing.

Recruitment 329

Recruitment Recruiting Project Technology 329

Blue Sky eLearn

FEBRUARY 18, 2021

Also, provide scheduled opportunities for volunteers to check in with event managers and ask any questions or voice concerns. . Pro tip: Check out our top event management software options to help with your virtual service day planning. Construct a communication plan to engage members. Happy planning! Jake Fabbri.

Organization 232

Organization Software Tips Tools 232

NXUnite

MARCH 22, 2024

From large trade shows to fundraising events, having an event platform that facilitates planning, alleviates common bottlenecks, and enhances the attendee experience can ensure success every time. However, there are a lot of options on the market and not all of them provide the same level of support or effectiveness.

Software 130

Software Tools Event Planning Cost 130

Reid All About it

APRIL 10, 2020

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content.

North Carolina 74

North Carolina Content Montana Revenue 74

Reid All About it

MAY 22, 2020

Virtual event sponsors/exhibitors. Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Reconnecting Marketing + Events: The Good, The Bad, and the Silver Linings. Problem-solve strategic career planning pitfalls.

Certificate 369

Certificate Revenue Conference North Carolina 369

Nimble AMS

DECEMBER 18, 2024

Reduced marketing costs Offering exclusive discounts to your existing email list or member base is often less costly than acquiring new leads through paid advertising. Event registration pushes. Try using early-bird pricing to incentivize your event attendees to register earlier, also helping your association with event planning.

Discount 103

Discount Price Revenue Tips 103

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Host: American Marketing Association Speaker: Emily Dick, Demand Generation Director, Cvent Wed 11/8 at 2 p.m.

Tools 281

Tools Strategy Revenue Education 281

Reid All About it

FEBRUARY 18, 2022

The weekly list of free educational events and resources for the association community…. Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. Host: American Marketing Association. ASAE research on change. More info/register.

Content 39

Content Tips Strategy Marketing 39

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. AI for Event Planners: Leverage the Power or Proceed with Caution? Learn how AI can be a game-changer in transforming your event-planning process. 1 CMP credit. More info/register.

Strategy 281

Strategy Video Technology Education 281

Higher Logic

FEBRUARY 28, 2019

Exploring new ways to keep your members engaged and informed about your events can increase overall member satisfaction and translate to a boost in event attendance. Educate, Educate, Educate: Events & eLearning. Event management tools can boost attendance by adding value to the member experience.

Tools 208

Tools LMS eBook Resources 208

Reid All About it

AUGUST 30, 2024

Their guidance touches on common issues with marketing, program integrity, administrative hurdles, and recognition. Host: American Marketing Association Speaker: Melissa Francois, Global Content & Comms Lead, PlayPlay Wed 9/4 from 2 to 5 p.m. – Workplace challenges. More info/register. Location: Alexandria VA. More info/register.

Video 213

Video Content Revenue Strategy 213

Higher Logic

OCTOBER 12, 2017

Online community and marketing tools open up communications with your supporters. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. Customizable platforms enable your nonprofit to build unique solutions.

Technology 179

Technology Strategy Software Tools 179

Higher Logic

FEBRUARY 3, 2016

One confusing aspect of community management is that there isn’t clear consensus which department it belongs in -- for some organizations, it’s marketing, for others customer support or something else. This is valuable information for the marketing department.

Social Media 120

Social Media Event Planning Content Tools 120

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Elizabeth Grace Saunders, Harvard Business Review ) Good eats Skip down to the list of free educational events if you prefer takeout. More info/register. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

Event Industry News

OCTOBER 13, 2023

Pattern, a trusted name in embedded insurance, has entered into a new strategic partnership with Giggster, a leading platform for unique production and event venue bookings. This collaboration marks an exciting development in the realm of event liability insurance for the production and event booking space.

Event Planning 59

Event Planning Products Innovation Industry 59

Reid All About it

FEBRUARY 10, 2023

Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. You put a ton of effort into planning, promoting and hosting a conference, but once it’s over, you watch as attendees drift away. CMP credit.

Blended Learning 39

Blended Learning LMS Ohio Strategy 39

Reid All About it

SEPTEMBER 29, 2023

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Why travel to a conference if most of the experience feels like an online meeting? More info/register. 1 CAE credit.

Revenue 281

Revenue Education Innovation Strategy 281