Reid All About it

APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Whelan, CDM, President, Marketing General Incorporated. Event communications. More info/register.

North Carolina 74

North Carolina Content Montana Revenue 74

Reid All About it

OCTOBER 23, 2020

orgSource conducted a survey to assess the impact of the pandemic and discovered a disconnect between current association strategies and market realities. Quick hits before we get to the list of next week’s free education: Association revenue resilience: build a foundation with content pillars. Association disconnect. Host: rasa.io.

Revenue 300

Revenue Review Strategy Content 300

Reid All About it

SEPTEMBER 11, 2020

. – Top Trends to Increase Non-Dues Revenue and Membership Dues in 2021. Learn the current trends to retain your existing membership dues and examples of how associations are effectively increasing non-dues revenue in 2020. Paulina Curto, Senior Marketing Manager at Cvent. More info/register. Host: Cvent. Tue 9/15 at 2 p.m.

LMS 329

LMS Montana Revenue Recruitment 329

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Quick hits before we get to the list of this week’s free education: 10 basic guidelines to minimize PDF usability problems. For many of us, the answer is a resounding “Yes.” 1 CAE credit.

Revenue 259

Revenue Montana Case Study Education 259

Reid All About it

AUGUST 25, 2023

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. Marketing to younger generations. Get yourself a bag of dough from the market. Membership trends.

millennials 370

millennials Education Survey Certificate 370

Sequence Consulting

NOVEMBER 26, 2024

Revenue and income diversification goals that detail specific profit margin targets, projected or desired growth, and income streams you must support or add. For example, create a lean plan for using AI, implement the tools, gather feedback, and adapt your usage guidelines. This is also a great time to remedy technical debt.

Strategy 72

Strategy How To Guidelines Software 72

NXUnite

OCTOBER 8, 2024

Marketing researchers have found that it takes an average of eight touchpoints for a sales prospect to consider a purchase. Contacting supporters across multiple channels is called multi-channel marketing, and it’s often the key to acquiring new donors. Why does multi-channel marketing matter? Build brand recognition.

Marketing 130

Marketing Social Media United States Strategy 130

Sequence Consulting

DECEMBER 15, 2024

Revenue and income diversification goals that detail specific profit margin targets, projected or desired growth, and income streams you must support or add. For example, create a lean plan for using AI, implement the tools, gather feedback, and adapt your usage guidelines. This is also a great time to remedy technical debt.

Strategy 72

Strategy How To Guidelines Software 72

Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. But, fear not, Event Farm crunched the numbers and came up with guidelines on how much your 2021 event budget might increase for each line item. Chapter benchmarking.

Certificate 322

Certificate Revenue Technology Communications 322

MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98

Revenue Tips Certificate Social Media 98

Higher Logic

DECEMBER 5, 2017

Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. In 1995, the EU adopted the Data Protection Directive (DPD), which required all member states to adhere to general privacy guidelines, but allowed each nation to create independent legislation to meet this goal.

Email Marketing 196

Email Marketing Guidelines Resources Process 196

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

Certificate 275

Certificate Case Study Denver Newsletter 275

Reid All About it

MAY 13, 2016

What are some guidelines for navigating affinity programs and partnerships? If you’re looking for new ways to grow revenue for your association, there may be a secret weapon you haven’t considered: your online store. Speaker: Amanda Myers, Director of Product Marketing, Abila. Host: ASAE Marketing Council Section.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Reid All About it

DECEMBER 4, 2020

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. How to Rock Your Next Virtual Trade Show: Raise the Roof with Revenue. Virtual conference design. CAE credits.

Revenue 300

Revenue Blended Learning Conference Technology 300

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Speakers: Dana Otillio, vice president, marketing and communications, Society of Petroleum Engineers Marcus Leite, director of sales and marketing, WorkerBeeTV Wed 2/7 at 1 p.m. Print magazines. Generation Z.

Certificate 275

Certificate Denver South Carolina Strategy 275

Sequence Consulting

SEPTEMBER 8, 2022

By following a few simple guidelines, you can successfully raise dues with minimal resistance from your members. It brings in more revenue without any extra expenses. It brings in more revenue without any extra expenses. A 5% increase today will result in a significant 60% rise in revenue over a decade.

Revenue 72

Revenue Strategy Price Analysis 72

NXUnite

MARCH 19, 2024

Your team likely plans and launches multiple fundraisers throughout each year to bring in enough revenue to fund the various initiatives associated with furthering your mission. Let’s break down the two sides of an operating budget—revenue and expenses—in more detail. In reality, this breakdown looks different for every organization.

Tips 130

Tips Handbook Revenue Cost 130

Sequence Consulting

FEBRUARY 3, 2025

When marketing your association, you need a rock-solid membership value proposition , which essentially explains why someone should join your association. By going down this path, associations often end up sacrificing significant revenue with little to show for membership growth.

Discount 72

Discount Handbook Price Cost 72

Reid All About it

AUGUST 18, 2023

Marketing Artificial Intelligence in Action Gain an overview of the current marketing artificial intelligence (AI) landscape. Host: Nimble AMS Speakers: Collier Faubion, Senior Sales Engineer, Nimble AMS Tirrah Switzer, Senior Director of Product Marketing, Community Brands Thu 8/24 at 12 p.m. Daughtry, M.Ed., 1 CAE credit. .

Certificate 195

Certificate Education Revenue Strategy 195

Reid All About it

OCTOBER 9, 2020

Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). Find out how what Sherron thinks associations need to know about marketing in today’s difficult climate and how she has elevated her personal brand to experience greater resilience and opportunity. marketing and communication professional.

Utah 370

Utah LMS Conference Tips 370

Association Adviser

DECEMBER 17, 2018

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. TSAE earns non-dues revenue on a portion of each sale. You never know until you try!”

Case Study 103

Case Study Texas Guidelines Revenue 103

Reid All About it

APRIL 3, 2020

They share guidelines on the best communication style, options for different types of virtual meetings with chapter leaders, and ways to provide chapter leaders with news, resources and advice. – Ask Us Anything Expert Panel: Marketing, Revenue, Meetings & Technology. Presenter: Antoine Dupont, CEO, Katapult Marketing.

North Carolina 44

North Carolina Committee Montana Guidelines 44

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SEPTEMBER 25, 2020

At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. Marketing Manager, Aptify. Dawn DiLorenzo, Director of Marketing, Web Scribble. Presenters: Tracy Grzybowski, Director of Marketing, and Sara Peck, Digital Strategist, Omnipress.

Case Study 285

Case Study Conference Price Content 285

Achieve

AUGUST 18, 2020

Keeping donors engaged remotely with fundraising-centric virtual events will be critical for your nonprofit moving forward as social distancing guidelines don’t appear to be going away. Set guidelines for your event. Develop an event marketing strategy. Set guidelines for your event. Marketing and tech team.

Guidelines 98

Guidelines Software Price Revenue 98

Reid All About it

AUGUST 27, 2021

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. – Be a Participant of the World’s Largest Non-Dues Revenue Resource. Associations need more ideas for generating more non-dues revenue.

Tampa 201

Tampa Revenue Education Resources 201

NXUnite

MAY 30, 2024

Maybe some lower-price items were highly appealing to large groups of donors, but your big-ticket items got little attention, causing your revenue strategy to fall apart. Start by laying out some guidelines for your procurement process. What is the auction’s revenue goal? Step 1: Lay out a procurement plan and timeline.

How To 130

How To Price Review Revenue 130

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Social Media Team Strategy 88

Reid All About it

JULY 27, 2018

The weekly list of free educational events and resources for the association community… You can improve your content marketing by rethinking your website user experience. WBT Systems looked over the latest membership benchmark reports from Marketing General Inc. What marketers with above-average email open rates do.

Chicago 30

Chicago Washington DC Tools 30

Bruce Rosenthal Associates

OCTOBER 20, 2022

Two relevant stories: My colleague Dan Kowitz was interviewing a marketing executive with a half-million-dollar sponsor of an association. Dan asked, does the association understand your companys marketing goals? I asked about their companys business goals, marketing objectives, most successful sponsorships, and marketing ROI.

Guidelines 100

Guidelines Education Social Media Revenue 100

Reid All About it

FEBRUARY 15, 2019

Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Presenter: Julia Campbell, Founder of J Campbell Social Marketing. Top Ways to Skyrocket Revenue in 2019 and Beyond. Ernie Smith, Associations Now ). 1 CAE credit.

Social Media 170

Social Media DC System Education 170

NXUnite

SEPTEMBER 17, 2024

Common Volunteer Time Off Guidelines Different companies have varying VTO policies , and employee volunteers should check in with their employers to ensure they follow the right procedures for requesting VTO. That being said, most VTO programs focus their guidelines on the following criteria: Employee status.

Guidelines 130

Guidelines Sample Examples Social Media 130

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Strategy 88

Reid All About it

OCTOBER 16, 2020

Green beans are all over the farmers market right now. Discuss new guidelines for social distancing, sanitation, and food preparation and review ways meeting professionals are utilizing technology to expand the reach of their events to include those impacted by travel restrictions. Tackling Multicultural Marketing Like a Pro.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

AUGUST 11, 2023

Community Marketing Supports Growth (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Caputo, J.D. 1 CAE credit. More info/register. 1 CAE credit. 1 CMP credit.

Chicago 195

Chicago Certificate Education Marketing 195

Crowd Wisdom

JULY 27, 2023

Today, mounting financial pressures are leading associations to seek new ways to generate non-dues revenue. According to Community Brands research, association professionals plan to turn to new forms of non-dues revenue to address any revenue losses, with 68% prioritizing increasing non-dues revenue at their organizations.

Revenue 52

Revenue LMS How To Certificate 52

NXUnite

NOVEMBER 14, 2023

If you have a devoted volunteer base but haven’t heard of volunteer grants, you’re missing out on easy revenue! Volunteer grants allow you to generate more revenue from supporters without having to solicit them for gifts. This can pave the way for event sponsorships, collaborative cause marketing campaigns, and more.

Guidelines 130

Guidelines FAQ Recruiting Recruitment 130

Reid All About it

MAY 6, 2022

Sean Soth of Professionals for Association Revenue advises associations to take a collaborative approach to sponsorships. It continues to see record levels of engagement and its revenue is up by 34%. Erin Lemons, Senior Director of Marketing, Fonteva & Protech. Forget pre-, early and mid-pandemic data. Sponsorship mindset.

Arlington 39

Arlington Revenue Strategy Project 39