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For some, it might feel like a continuation of the past three years – learning how to adapt, shift priorities, and engage with members in different ways. Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. Read more about their story.
OpenWater describes how to give award winners more publicity by sharing their stories and lessons learned beyond your awards gala audience. Learn how to create high-quality text, image, video, and other content with hands-on time in class. Award winner recognition. Member recruitment. Save $50 with promo code BRAINFOOD. From all of us!
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. Learn how to create high-quality text, image, video, and other content through hands-on time in class. How to calculate your association’s member retention rate.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.
Introduction Is your association looking for new non-dues revenue ideas? With a learning management system (LMS) your association can prioritize non-dues revenue while boosting learner engagement and streamlining staff processes. Here are eight non-dues revenue ideas for your LMS: 1. There’s the rub: great content. Learn more.
Nominate yourself or a woman who works in the association industry for an award in one of three categories: technology leader, innovation, or technology champion. Education revenue. Hmm, that’s what my industry partner clients do. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing.
eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your associations education portfolio. Ive got a couple of ideas: industry jump-start courses and early-career microcredentials/digital badges. Liz Willits , Content Phenom How to raise readers, in 35 steps.
Clowder shows how a year-round membership app outperforms event apps by keeping members continuously engaged with networking, learning, news, workplace resources, career support, business development, and more. Learning revenue. They also explain how associations have adjusted their business models to monetize learning programs.
We already know that not only does eLearning provide a valuable member service , leading to higher member retention rates, it can also generate an important additional source of non-dues revenue. Non-Dues Revenue Potential of Digital Badges for Associations. Value of Digital Badges for Association Members.
Apti explains how to take a proactive approach to developing online learning programs. Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. Contribute to industry research by taking Amanda Kaisers New Member Engagement Study survey. New member engagement study. AI tools course.
The composition, hierarchy, and primary role of sales ops may differ across industries and even across similar businesses of diverse sizes, but many of today’s sales ops leaders perform a standard core set of functions. The post Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right appeared first on Sales Hacker.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
Insight Guide is conducting research on industry suppliers’ engagement with associations. Larissa Phillips, a Democrat living in a red, rural county via The Free Press We are so screwed… The case of the disappearing industrial crown jewels—cracked. Wallace Stevens Survey. Ted Gioia A totally on brand 404 page. More info/register.
They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your association’s education portfolio. Awards program. Microlearning. Community culture. More info/register.
Events play a key role in engaging your members, generating revenue, and achieving organizational goals. But attendees have become more intentional with how they spend their time, requiring associations to craft even more memorable experiences that motivate participation. Want more tips on how to evaluate event tech providers?
They explain how to extend the life of your webinars while expanding your associations educational portfolio. Think Like a Media Company: Unlocking Non-Dues Revenue for Sustainable Association Growth Hear about the imperative need for diversifying revenue streams. Repurposing webinars. Devils advocate. More info/register.
Are you looking for new ideas to increase association revenue? Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. Read on to learn how to mobilize your event volunteers and help your association increase events revenue to reach its financial goals. . connections ?.
These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. Like others, revenue is most likely top of mind for your association. We are going to share three ways to generate new revenue using your data. No two members are alike. New Audiences.
Everybody’s talking about how to improve the customer experience (or CX) these days, but if better customer experience doesn’t translate into dollar signs for your revenue growth, then is the effort even worth it? customers and used CX scores from the 2018 Temkin Experience Ratings, which analyzed 318 companies across 20 industries.
According to a November 2016 report , revenues from membership dues were down to 45% of total revenue for trade associations and a meager 30% for professional associations. Advances in technology have opened new doors of opportunity to drive non-dues revenue. Talk about your association and its particular industry and benefits.
However, with the expense of an LMS comes online courses and on-demand webinars that can become a part of your non-dues revenue strategy as well as new avenues to acquire sponsorship dollars. The post LMS Buy-In: How to Overcome these Top 4 Objections appeared first on Blue Sky eLearn. What’s Wrong with What We Have Now?
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Candace Vanderpoel at McKinley Advisors explains what low response rates on member surveys mean and how to improve them. Tax reform threat. Content strategy.
Our conversation centered around the importance of asking tough questions and, even more so, how to deliver tough answers in a way that is direct yet empathetic, which makes it easier for people to embrace change.
Revenue and income diversification goals that detail specific profit margin targets, projected or desired growth, and income streams you must support or add. Keeping strategies up-to-date: Part of a consultant’s job is staying educated on the latest trends and developments in your industry and association management in general.
Freeman released a survey report describing how Gen Z professionals view live events , how their feelings compare with those of their older peers, and how event marketers can apply the insights to better reach this group. GrowthZone explains how to drive members to your community platform. Online community.
Show your exhibitors how to download and use their lead capture app so they can capture and qualify leads. The exhibitor’s sales team qualifies the leads based on parameters like job title and industry. But how do you find the right one? That means no clunky devices to handle and no wait time for lead retrieval.
Revenue and income diversification goals that detail specific profit margin targets, projected or desired growth, and income streams you must support or add. Keeping strategies up-to-date: Part of a consultants job is staying educated on the latest trends and developments in your industry and association management in general.
The greater the participation, the richer the data available to you on industry trends regarding workforce models, compensation, and security, so please participate. MemberSuite tackles one of the most perplexing questions about the future of conferences: how to provide an integrated experience at a hybrid conference —and why you should. .
Dana Freker Doody at Trade Show News Network suggests how to solve their biggest gripe: not enough real engagement with show attendees. We will discuss how to identify the best framework for your organization and the challenges and successes that may arise as you implement. Performance Driven: How to Overcome the Paradox of Potential.
Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. I agree, it’s time to completely rethink how you approach sponsorship. How to Go Virtual (While Still Creating an Engaging Experience). The future for event planners. Good question.
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Jessica Joseph describes how, in two weeks, her team at the National Kidney Foundation turned their annual conference into a virtual conference. Fri 5/22 at 1 p.m. –
How to keep closing B2B deals during the pandemic. Fri 7/31 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.
These issues are roadblocks to your customer success team’s ultimate goal of improving customer satisfaction and growing your revenue. But how can you get past these roadblocks to activate your customer success team’s success? Get to know other people in the industry. How does the community help them with this?
Read on for tips and insights about why and how to deliver the professional learning experiences your members want. Increase revenue – As the go-to place for professional education in your industry, you can drive non-dues revenue through sales of educational content and increase membership dues revenue as you attract and retain more members.
WBT Systems explains how virtual conference session recordings can serve as a launchpad for an association’s online learning portfolio. Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. Why there won’t be a meeting industry new normal. (by CAE credits.
How to have a successful virtual happy hour—priorities, right? How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.
Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. How to Go Virtual (While Still Creating an Engaging Experience). Virtual Events – How to Keep Your Attendees Engaged. Board diversity. Burning Man FOMO.
Does your association have a career section for people curious about entering your industry or profession? I love this page from SEMI about the semiconductor industry. One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.”
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Learn how to conduct a communication audit and what to do with the results.
Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. How to Go Virtual (While Still Creating an Engaging Experience).
The weekly list of free educational events and resources for the association community… Industry careers website. Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. This page from SEMI about the semiconductor industry is an example of what I mean.
Associations usually rely on corporate marketing budgets for sponsorship revenue. Inspired by a Non-Dues-a-Palooza workshop presented by Lori Zoss Kraska of Growth Owl , TopClass LMS explains how to partner with a company’s CSR team on sponsored education programs that align with both your missions. AI in the workplace. 1 CAE credit.
James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.
Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.
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