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The 3 Best Data Points to Grab from Your AMS for Marketing Automation Campaigns

Higher Logic

An AMS is a treasure trove of valuable data, so we often think: why not grab everything we can for our marketing campaigns? How do we know which AMS data points will be the most useful and effective to tap for our marketing campaigns? Here are some ideas to get you started. First Name. Want to hear another crazy stat? Event Attendance.

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How to Start a Nonprofit in Illinois: 17 Essential Steps

MemberClicks

Illinois, also known as the Land of the Presidents, is a state with a varied population and a growing number of thriving nonprofits. If you want to know how to start a nonprofit in Illinois, here are the important steps to getting your organization or association up and running smoothly and quickly. What is a nonprofit organization?

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Why Illinois Corn Growers Are Working With NASA

Associations Now

NASA will be supplying the data for an effort launched by the Illinois Corn Growers Association that aims to improve farm management throughout the Midwest. The Illinois Corn Growers Association has a new collaboration in the works—and it has a NASA pedigree.

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Illinois Ruling Throws Wrench Into ‘Amazon Tax’ Dispute

Associations Now

North Dakota , actually was a catalyst for Amazon’s founding and the rise of performance marketing in general. Illinois’ highest court has struck down a state law intended to allow sales tax on e-commerce—the exact opposite of a New York state court’s decision on a similar law earlier this year.

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Association Brain Food Weekly: 5.24.19

Reid All About it

Associations put a lot of effort into educating their members and market, but meanwhile, no one in the association is focused on educating their own staff. B2B SaaS marketers, you may want to review these SaaS content marketing statistics from Emily Byford. The Road to Member Engagement Is Paved with Personalized Marketing.

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Integrate for Success: 3 Sweet Results of AMS Integrations

Higher Logic

Your marketing automation software becomes another spoke on that wheel. Your marketing automation software triggers a new member welcome campaign. If all three pieces of software are talking to each other (AMS, online community, marketing automation), it means BIG THINGS. It all makes the wheel turn. Results improve!

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Association Brain Food Weekly: 8.14.20

Reid All About it

and discussions by topic (sponsorships, DEI, marketing automation, advocacy, components, etc.). Some associations have placed virtual events in the marketing department, others have determined they remain with the meeting planners, and many are still navigating how best to address this important transition. Keep them open all the time.

Montana 370