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Optimizing The Member Experience on Your Association Website

Sequence Consulting

This hypothetical scenario illustrates an important truth for all associations operating in the modern age: Your website is a critical tool that must meet your current and potential members expectations in order to keep your community healthy and experience long-term organizational success. Set up a members portal.

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Member Experience: Associations’ New Blueprint for Engagement

Smooth The Path

These are some of the terms engaged members use to describe their feelings about their favorite association. Over the years, I conducted 33 research studies on behalf of professional and industry associations, personally chatting with over 473 members. Prediction 2: Associations will warm-up.

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Association Brain Food: 4.18.25

Reid All About it

Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. New member engagement study. Contribute to industry research by taking Amanda Kaisers New Member Engagement Study survey. Apti explains how to take a proactive approach to developing online learning programs.

Strategy 220
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Association Brain Food: 2.21.25

Reid All About it

Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. Per the report, most associations are in the discovery or planning phase of AI adoption. Gen Z and events. More info/register. 1 CMP credit. More info/register.

Arlington 258
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Association Brain Food: 11.8.24

Reid All About it

Insight Guide is conducting research on industry suppliers’ engagement with associations. Adrian Segar highlights findings from Freeman’s Trends Report Q4 2024. He shares the report’s discoveries about the disconnects between what planners think attendees value and what attendees really value. Wallace Stevens Survey.

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How to Improve Your Member Experience + 15 Ideas

MemberClicks

When it comes to member experience, your association is similar. What your members feel, think, and gain from your association can affect their involvement. If their experience is positive, that strong relationship can support your membership renewals and even lead to people championing your organization.

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The Future of Associations: Key Takeaways from Association 4.0™ 

.orgSource

The association industry is at a crossroads. The rapid pace of digital transformation, changing member expectations, and economic uncertainty require associations to rethink their business models and adapt to new realities. Considerations for Your Association Are we investing in automation and AI to improve member experiences?