Smooth The Path

JULY 26, 2018

One of the core staff values would be to be intensely member-focused. We would talk with members often, conduct listening tours, and interview them. We would use all the member insights we gain to develop our member communications, set our strategy, and create an innovation plan.

Innovation 74

Innovation Member Insights Member Experience Recruiting 74

Nimble AMS

AUGUST 8, 2022

Having well-governed analytics also helps elevate companywide strategy and maximize ROI. Leveraging data helps your association gain crucial member insights about learning content and event attendance, boosting member engagement across all avenues. Learn more about the importance of data governance at your association.

Committee 115

Committee Review Survey Software 115

Reid All About it

JUNE 11, 2021

Loyalty strategies. She explains how for-profits are using membership strategies to develop customer loyalty. Johnson II, CMP DES, Chief Diversity Officer & Director of Event Strategy, Talley Management Group Inc. Shelley Willingham, VP, Business Strategy, The Diversity Movement. Staying away from the office.

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

MAY 14, 2021

Some of the highlighted trends are alarming: leaders are out of touch with employees and need a wake-up call, high productivity is masking an exhausted workforce, Gen Z is at risk and will need to be re-energized, and shrinking networks are endangering innovation. Quick hits. Sarah Michel, Velvet Chainsaw Consulting ). More info/register.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

MARCH 22, 2019

.* – Improving Member Engagement (Coffee Talk – Alexandria VA). Your focus is on your members and it can be challenging to compete for their time. Do you have a strategy to keep them coming back to you – for content, resources and to take action? good data for every stage of the member life cycle experience. 1 CAE credit.

Arlington 170

Arlington DC Washington LMS 170

Smooth The Path

FEBRUARY 17, 2016

Sometimes associations hear about the latest trend in technology, a way others are raising funds with sponsorships or in isolation they ideate an innovative benefit. We’re focused on launching a product to bring revenue into the association, the problem is this may not be a product our members find of value. Afraid to Start.

Directory 60

Directory Innovation Survey Project 60

Smooth The Path

JULY 12, 2018

For the members who think of the association as a cause, how should you change the association’s strategy, innovation plans, and marketing to meet their needs? Our point of view is not always our members’ point of view. Related: We join because that is what we do.

Innovation 74

Innovation Strategy Leadership Team 74

Reid All About it

JUNE 10, 2016

Find out with Jeff De Cagna, Chief Strategist and Founder of Principled Innovation. To be successful, you need a solid marketing strategy to recruit the right sponsors and grow your attendance. – Measuring: Using Digital Metrics to Gain Member Insight. Participate live or view the recording. Tue 6/14 at 3:30 p.m. –e

System 150

System millennials Member Insights Recruitment 150

MemberClicks

OCTOBER 23, 2023

But to see real growth and impact, you need engagement with both your current members and those considering joining. If you’re ready to elevate your membership management and engagement strategies even further, consider the game-changing benefits of MemberClicks AMS. Insightful articles that tap into the latest trends?

How To 52

How To FAQ Software Florida 52

Smooth The Path

JUNE 30, 2016

Related: Members need association help when they face change or start something new. The award-winning process for association innovation. Did you know that member surveys can be risky? The post One Thing We can do to Prepare for Change appeared first on Smooth The Path.

Innovation 74

Innovation Survey Process Member Insights 74

Reid All About it

FEBRUARY 18, 2022

Jenny Nelson at ASAE highlights three ASAE Research Foundation studies that “provide insight into how leaders can approach change and manage change processes going forward.” How Thriving Associations Are Embracing Innovation and Blazing a New Trail to Relevance. Content Is King: Is Your Content Strategy Creating Loyal Subjects?

Content 39

Content Marketing Tips Strategy 39

Reid All About it

JANUARY 13, 2023

Typical measures of member engagement—such as email open and click-through metrics, social media interactions and website visits—are indicators of general activity, and not necessarily true member engagement. Building Member Value in a Post Pandemic World. Your Association’s Advocacy Tech Stack: Apps and Strategy for 2023.

Revenue 39

Revenue Education Strategy Leadership 39

Reid All About it

SEPTEMBER 13, 2019

Digital Strategies to Engage Members (Coffee Talks with Results Direct – Alexandria VA). Join a discussion about successful strategies including artificial intelligence, website personalization, content optimization, and mobile apps to break through the noise. Presenters: Chris Bonney, VP of Strategy, Gulo.

DC 34

DC Washington Revenue Review 34

Smooth The Path

NOVEMBER 6, 2016

The board also has the research results and they are currently developing the strategic plan based on these insights. In the meantime, I’ve been asked to conduct another round of interviews with a different group of members. Related: Slow data vs. fast data.

Case Study 104

Case Study Project Member Insights Association Value 104

Smooth The Path

MAY 23, 2017

We can change the organization’s strategy. We can develop offerings members love. We can attract high-quality members with our improved marketing. It is Day 1 for the associations who know the answers to these questions. Let us say we know the answers to these questions. Now we can act on that information.

Project 89

Project Conference Strategy Member Engagement 89

Reid All About it

APRIL 16, 2021

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. In this interactive program, Steve provides insights and strategies to elevate decision performance.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

FEBRUARY 11, 2022

He suggests identifying the sources and magnitude of resistance to innovation within your association and shares an eight-step plan for activating strategic optionality thinking on your board. Strategy development and facilitation are not the same thing. Shane Feldman, CEO, Innivee Strategies. Metaverse hype. Quick hits.

Content 39

Content Technology Strategy Marketing 39

Smooth The Path

APRIL 24, 2018

Our members are self-centered. Our members have… no time. Only organizations that solve our member’s problems, speak their language, and understand them will get their time and attention. Not in a bad way, we are all self-centered. and their attention is scattered.

Member Engagement 95

Member Engagement Marketing Member Insights Member Research 95

Smooth The Path

NOVEMBER 15, 2018

The trouble with association boards is they tend to be populated with super-members. Super-members are members who are so engaged, so seasoned, so advanced in the profession or industry they are not like most members. They know everyone and everything.

How To 90

How To Industry Member Experience Team 90

Reid All About it

MAY 5, 2023

Fri 5/5 at 10 a.m.* – Coffee with Innovators: Association Design Circle On the first Friday of each month, an association leader leads a conversation on an association innovation topic. I’m happy to feature it as long as it’s not too product-centric. CMP credit. More info/register. Host: MPI Wed 5/9 at 11 a.m. 1 CAE credit. .

Chicago 206

Chicago Education Certificate Revenue 206

Smooth The Path

MAY 31, 2017

Each time you offer members something new you have a choice. You can listen to the feedback from those members who are all in. They are trying their hardest to give you thoughtful, useful feedback. They are well intentioned, and even though it is difficult, they are giving feedback because they want the offering to be even better.

Products 83

Products Member Insights Member Experience Innovation 83

Reid All About it

JUNE 3, 2016

Learn how to apply event design thinking using the #EventCanvas, a practical visual language and innovation process to describe, challenge, and design high-stakes events. Strategy and governance. Learn how to identify strategies and realistic planning tactics to create the revolution needed to sustain your association.

North Carolina 150

North Carolina Raleigh Marketing Conference 150