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Marketing Profs picked up Maddie Grant and Jamie Notter's survey on new leadership skills for the socialmedia age (and wrote a really nice article about it). Does your association need socialmedia training? Want to innovate in 2013? Hey, lots of people have been writing interesting stuff! There are signs.
Join us for our next YM CAE Thought Leadership Webinar Series: Innovate the Lean Way at Your Association – October 21 st presented by Elizabeth Weaver Engel, M.A., I hope you can join us.
In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two whitepapers, one an introduction to AI for associations and one on developing an AI strategy. And, unlike socialmedia channels, your association controls the app. AI for associations. 1 CAE credit.
Spark Consulting is out with another whitepaper -- this one on what associations can learn about relationship building, campaign management, and attracting Millennials from charitable fundraising organizations. When you read the full description, you'll know exactly who the whitepaper is talking about.
I read them all with interest, looking for tips from the for-profit sector that my association could leverage to increase our interaction with our members--especially with regard to developing innovative programs and services that better met their needs. Actively promotes the brand. In some cases, they consider themselves "brand protectors."
In Nimble’s AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two whitepapers, an introduction to AI for associations and a guide to developing an AI strategy. Plus, unlike socialmedia channels, your association controls your app. AI for associations. AI acceleration.
If you need a little inspiration—the kind that makes you feel blessed “to have been alive and well back then”—then read The Association Role in the New Education Paradigm , a whitepaper from Elizabeth Engel, CAE and Shelly Alcorn, CAE. Communication – interpersonal, public speaking, writing and digital/socialmedia.
Association Advantages for Innovation. Heres part three of the "innovation for associations" whitepaper Im helping to write while chairing the Innovation Task Force for the Wisconsin Society of Association Executives. Saturday, August 28, 2010. These advantages include: 1.
Fundraising with SocialMedia. In the March edition of Associations Now , Andrew Lang highlights a socialmedia success story titled Tweeting for Dollars. Labels: SocialMedia. There is no doubt that socialmedia efforts can be a challenge. Fundraising with SocialMedia.
Next Steps for Association Innovation. This is an exciting time for the WSAE Innovation Task Force. First of all, our whitepaper on association innovation is nearly finished. We’re looking for appropriate venues to publish and/or present the paper, and encourage your suggestions and help in disseminating it.
Included here may be research time to develop unique content, custom Prezi or PowerPoint presentations, innovative instructional strategies, interactive learning exercises, engaging discussion topics and supplementary handouts. original research, whitepapers). Promotion of speaker website, blog and other socialmedia presence.
Barriers to Innovation in the Association World. In one of my last posts I shared the principles of innovation weve drafted as part of the "innovation for associations" whitepaper being written by the WSAE Innovation Task Force. But many associations approach risk from a decidedly conservative perspective.
Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. SURGE is a free virtual conference where association professionals assemble from all corners of the world for productive conversations around innovation and change.
So Why SocialMedia for Your Association? The world of business is changing every day, and it is critical for associations to tap into the innovations in technology to help enhance our value to members and create a connection between them that cannot be separated. Pick the right social network partner. Its not theory.
Principles of Innovation. The fourth meeting of the WSAE Innovation Task Force was held on July 16, 2010. For those of you new to this conversation, Im heading up an effort for my state society to define an evidence-based model of innovation for the association community. Im also blogging about it here.
The Clinic of Innovation. Heres another fascinating post about innovation from the HBR blog. It describes the first-of-its-kind "Clinic of Innovation" at Oslo University Hospital--an internal unit within the hospital that is set-up to work like an outpatient health clinic.
The Innovation Hub for Associations. Ive been blogging about my work with the Innovation Task Force of the Wisconsin Society of Association Executives for a while now. Its called the Innovation Hub for Associations , and can be accessed here. The core of the site can be found under the "Innovation Model" tab. at 9:18 PM.
Recipes for Innovation. He has designed some very innovative tools.and created innovative designs for traditional tools. He has designed some very innovative tools.and created innovative designs for traditional tools. good design is innovative. good design is innovative. So heres a funny story.
You can strengthen anecdotal information with research such as member needs surveys, whitepapers and case studies. Don’t forget socialmedia. Consideration—Now you can create even more meaningful interactions using member specific content such as whitepapers, case studies, quizzes and videos.
Innovation through Collaboration. We are always looking for new innovative ways to do things better. So I wanted to share two items that I came across this week that attribute successful innovation to collaboration. First, innovation is collaborative. Where do you find your place to innovate through collaboration?
I navigated a world of suits and Dilbert-esque arguments over policies, procedures and whitepapers. The magical world of socialmedia accelerated the hunt. innovation. (6). socialmedia. (3). Principled Innovation LLC. And that was where my Gen X perspective languished a bit.I generations. (2).
Our Association Communications Benchmarking Report recently found that while small associations tend to struggle with mobile strategy and socialmedia engagement, mid-size and large associations have trouble customizing member communications and engaging new members. Socialmedia. eNewsletters. Annual progress reports.
Thoughts On Strategy: If you can’t innovate now… If you are unable to innovate your web presence now you never will. Can socialmedia be applied to your core strategies? Innovators are inherently optimistic people, which will really make you stand out from the crowd these days! You get the picture.
In my last post , I talked about something I called the Catch-22 of innovation. Your association wants to deliver new innovative products that meet the needs of your members, so you ask and poll them incessantly about their needs, wants and desires. Labels: Innovation , Umair Haque , WSAE. Innovation. SocialMedia.
This is part two of my reaction to Jeff De Cagnas excellent article on business model innovation for associations in the April 2011 issue of Associations Now. The WSAE whitepaper on innovation calls this understanding the mind of your community. Labels: Innovation , Jeff De Cagna , WSAE. Image source. at 9:10 PM.
We talked about this some in the WSAE whitepaper on innovation, saying that an association that enjoyed that kind of member loyalty should be willing to take more risks, because it has such a deep and forgiving bench to draw from. Innovation. SocialMedia. Principled Innovation. Eric Lanke.
In fact, I’ve heard it said that content is the currency of SocialMedia. ” Images, text, video, audio, animation and illustration assets can all be reshaped, stretched, mashed up and rendered anew across blogs, websites, video channels, eBooks, whitepapers, tradeshow displays and more ( see 42 ideas for using content ).
At the ASAE annual meeting Sunday (8/12/12), five panelists from five accredited association management companies shared 30 Marketing Tips in the SocialMedia Age. 4 Increase member engagement with your socialmedia tools by providing hands on training and support at your annual meeting. Monday, August 13, 2012.
Are American Companies (associations) Headed for a Succession Crisis WhitePaper (19 pages) by Sarah Sladek and Bob LaBombard via Affiniscape The quick answer is Yes! Under Armour’s race to discover innovative fitness. SocialMedia & Internet have replaced 2 of top 3 r. Personas addressed.
Innovation is a must:” 5. This book serves as a wakeup call to remind marketers of the need to continue to research, innovate, test, and improve and to give those who do not see the need for change a warning of what could happen without action. SocialMedia. (5). Social Networking. (6). WhitePaper. (4).
The bottom line is that association business models are broken and in need of radical innovation right away. The 23% of members who attend the annual meeting is likely to include some (and perhaps a great many) of the people who attend a seminar or participate in socialmedia. News on SocialMedia and Membership Marketing.
Socialmedia for associations. Amanda Brahlek at Parthenon Management Group shares a useful review of socialmedia platforms, metrics, and trends , with a focus on Bluesky. Socialmedia is ever-changing. Joanna Pineda of Matrix Group International describes strategies for mitigating the membership cliff.
In Nimble’s AI success kit, you get four useful resources: two 30-minute webinar recordings about AI for associations and two whitepapers—an introduction to AI for associations and a guide to developing an AI strategy. Discover the potential of big data and how it can drive innovation within your organization. Website hosting.
In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two whitepapers, one an introduction to AI for associations and one on developing an AI strategy. Community-driven learning, like online cohort programs, meets both those member expectations. 1 CAE credit.
Fri 12/2 at 10 a.m.* – Association Community (Coffee with Innovators). Darren Cambridge, an innovation strategist most recently with the American Council on Education, will lead us in dialogue on the vital topic of building and sustaining community. Learn About Google’s Algorithms and How to Optimize Your Website and SocialMedia.
Your weekly list of free webinars and events for the association community… Earlier this week, I finally read the new whitepaper from Elizabeth Engel and Sherry Marts, Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion. Don’t be fooled, this is not a wonky paper. Host: TTC Innovations.
A Prescription for Innovation. This is part of an on-going dialogue between Eric Lanke and Jeff De Cagna on the work of the WSAE Innovation Task Force and the status of innovation in the association community. • Innovation is using technology to streamline operations and deliver new services.
They suggest an excellent (and entertaining) whitepaper to read on this topic and steps you can take to start your association’s journey from digitized to digital. Despite its negatives, there are still serendipitous benefits in engaging on socialmedia. Essential SocialMedia Strategies. Changing minds.
Finding new and innovative ways to replace these dollars is becoming a priority, rather than a side project for many associations.”. If you’re talking about whitepapers like the ones we have on our website and digital publications, the operative phrase is ‘white.’ NDR is an initiative that needs to be owned.
Management book after study after thesis after whitepaper on leadership has never even come close to detailing what an organization could or should be like the fiction of Star Trek does. You cant have innovation without it. innovation. (6). socialmedia. (3). Principled Innovation LLC. They argue.
This is part of an on-going dialogue between Eric Lanke and Jeff De Cagna on the work of the WSAE Innovation Task Force and the status of innovation in the association community. For Jeff’s first post on why innovation is critical to the future of associations, go here. For an introduction to this dialogue, go here.
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