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While they're there, they're posting more discussions (posts were up 48%) and engaging with content (library views saw a 100% increase and library downloads went up 122% since February). Library downloads this week were almost equal to the downloads they saw in the whole first quarter.
If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Your new strategy could be un - gating more content or giving visitors one form to fill out that unlocks a resource library. How can we better engage our customers? How can we produce more qualified leads?
Young Adult Library Services Association. The Young Adult Library Services Association (YALSA) supports library staff in alleviating the challenges teens face and putting all teens ‒ especially those with greatest need ‒ on the path to successful and fulfilling lives. How To Design a Digital Badge Strategy.
What makes a great eLearning strategy? Managing an eLearning program includes more than just expanding content libraries. There’s no simple blueprint guaranteed to work; but there are recurring themes. The reality of L&D programs is that training needs to be repeatable, scalable, and uphold learning standards.
When you become a member at the free level, you get access to a ton of helpful content including the Free Membership Resource Library. Quick and Dirty Marketing Strategy. The post Check Out Our Free Library appeared first on Nonprofit Marketing Guide. Let’s browse its shelves, shall we?
Spread Community Awareness An LMS can enhance your nonprofits marketing strategy by providing more opportunities for people to interact with your cause. For example, a literacy-focused nonprofit could work with local libraries to develop courses that families and their children can enroll in to promote early childhood reading.
Create a Library of Content . The easiest way to start building up your library of content is recording your live virtual events. By charging people to access the library of content, you’ll also be increasing your revenue steam. Create content specifically for on-demand courses. How Do I Price It? . The age-old question!
Put on a Great Virtual Conference with These 6 Strategies. In terms of how to promote registration, you can proceed as if it’s a live event, but use strategy around content. Ask the speakers to share additional resources in the resource library that complement their presentation. Let’s refocus together. Don’t have a community?
You’d run your event with a live conferencing tool and pair that experience with all the engagement tools the community has to offer, like a discussion section and a resource library. Ask the speakers to share additional resources in the resource library that complement their presentation. This is access and connection.
Find out how to launch and maintain an email marketing strategy that consistently engages donors and supporters, format web and email content to increase your click-through rate, and integrate social media into your website and email communications. Alyssa Ford, Data and Strategy Lead at Tech Impact. Wed 1/10 at 3 p.m. 1 CAE credit.
The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?
Webinar | Think Bigger: Your Customer Community Strategy Could Be Doing More. We offer an easy-to-navigate product documentation library (support.higherlogic.com) that is a perfect complement to other Higher Logic learning offerings! Webinar | Inherited a Community Site, Now What? Webinar | Google Analytics. Knowledge Base.
That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Engage your members.
From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. One of the most important AMS features— so important that it earned its own section, rather than a bullet point in the section above— is a comprehensive integrations library.
I am reminded of libraries, which in many ways, are quite similar to associations. I recently watched a great video , which showcased Vancouver’s central library branch, as they are intentionally employing non-traditional library offerings, in order to evolve with the Digital Age. Allow me to draw a comparative line.
Provide a Valuable Library of Resources to Educate + Engage Members. By creating a library of resources filled with exclusive information and discussions your community members need to be successful, your members will log in more often and stay up to date on the latest offline events.
Does AAOMS have an online library available? How do I access the online library? There is going to be an expectation for accessibility of better data to create educational strategy as well as meaningful and relevant content for your membership. What are some of the most common questions you get about eLearning?
He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Here’s more advice on building a culture of learning and experimentation from Adam Grant at Strategy+Business. He doesn’t think of them as visionary, but some of them are new to me. Member experience.
Organizations and associations dedicate significant resources to their learning strategies and content development in order to attract members and make their membership more valuable. If we build it, members will come, right? What do we mean by social learning? This separate existence can cause fragmentation and a slowdown of momentum.
Each community has its own discussions, email, and resource library filled with relevant content. To encourage employees to engage , Nancy and Chelsea held promotions, educational webinars, and developed a strategy that balances critical information with culture-building content. Individual Communities for Individual Brands.
Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. How have event strategies changed in the last 45 days and what does the future hold? Joe Post, Vice President Strategy, Adage Technologies. They’ll share lessons learned and strategies for adapting during this time. Fri 5/22 at 1 p.m.
Attend live webinars and workshops (including the ones listed below), watch recorded webinars, enroll in exclusive online courses and access our entire library with templates, worksheets, e-books and more, and join our Private Facebook Group all with one purchase. May 13: Future-Proof Your Social Media Strategy with Kivi Leroux Miller.
She also suggests employers look at educational courses offered at nearby universities or public libraries that often have free online learning platforms. The post Three Budget-Friendly Strategies for Staff Professional Development appeared first on Associations Now. Professional podcasts are another great option,” Jessup said.
Mark Lowry at Association Analytics shares helpful member retention strategies. The Data Bunch will cover must-have insights and strategies from data governance to analytics. Explore practical tips and strategies to initiate your data hygiene journey. Bulletin describes how a member app helps you nurture member engagement.
Lowell Aplebaum and his team at Vista Cova published an excellent report on strategies and practices to prepare your board for effective governance. The appendix includes an extensive library of board training resources from 25 associations. Tony Rossell of Marketing General Inc. Workplace challenges. More info/register.
Discussion threads, resource libraries, gamification rules, automation rules – these are just a few of the built-in tools at your service to get members interested and draw them into participation. These automated email campaigns will build on your engagement and value strategy well. Reason #5: Forgot to Renew. No, no, no.
Understanding that time spent on marketing strategy versus template rewiring is always a better bet, we've created what we call the "Template Pak" for one of the leading email automation platforms we offer, Adestra. We know what we want for our organization and our brand. We also know that sometimes technology just doesn't bend that way.
Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. For $40/year, you can add your cookbooks to your EYB online library and quickly find a recipe you already own. Leave with tools you can use today to build a strategy that best fits your organization.
Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . MORE: 4 trends to adopt for an effective member strategy. The post Is ‘freemium’ part of your content strategy? The internet has revolutionized the way we consume content.
User groups with a strong online presence offer file libraries where staff, companies, and members can upload helpful documents. User groups are a powerful retention strategy, but to be effective you need to use them correctly. User groups were developed for just that purpose: to help people be successful with what they’ve purchased.
The public library plays a central role in serving the dynamic needs of communities across the country, and is often the first place a person turns to for help. At the Free Library of Philadelphia , we are meeting those needs by offering services to Philadelphia’s nonprofit community. From there, they are hooked!
David Metcalf and two of his students brought it to digitalNow for The “Maker Society,” their session with Jenny Levine , Strategy Guide at the American Library Association. . At the American Library Association (ALA), they’re experimenting with new approaches to membership issues.
When you create a library of resources filled with the exclusive information and discussions your community members need to be successful, it inspires your members to log in more frequently and stay up to date on the latest offline events. It’s also a great way to determine your pain points when addressing your association’s event strategy.
Find out how to launch and maintain an email marketing strategy that consistently engages donors and supporters, format web and email content to increase your click-through rate, and integrate social media into your website and email communications. Alyssa Ford, Data and Strategy Lead at Tech Impact. More info/register.
They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.”
The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. He shares five resources for getting up to speed and staying informed about AI. Non-dues revenue. Hot association topics.
They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. At Locus, Cory Doctorow says, “Of course AI is a bubble.” Member mobile app.
It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.
GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and more. Board buy-in on tech. Use these tactics when making a case for any new technology investment.
Looking to personalize and target your email communications strategy to different member segments? The Promotional Products Association International used this strategy to promote their community launch , boosting their initial success. Check out our worksheet, Top 5 Automated Campaigns for Associations. Growing Non-Dues Revenue.
We’ve also hosted a monthly HR cohort call for companies to come together to discuss various strategies they are using to support their employees. Launched a virtual learning library of on-demand webinars and courses; began to charge for virtual multi-part courses, resulting in higher profits.
Each community has its own discussions, email, and resource library filled with relevant content. To encourage employees to engage , Nancy and Chelsea held promotions, educational webinars, and developed a strategy that balances critical information with culture-building content. Individual Communities for Individual Brands.
Thus, you’re going to need a member acquisition strategy. By understanding what a member acquisition strategy is, how it works, and the best ways to grow, which is what this guide is all about. What is a member acquisition strategy? An acquisition strategy is not simply a loose goal for getting people on board.
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