Thanks For Playing

OCTOBER 16, 2012

Find a complimentary organization or two, and swap member lists, swap magazine ads, swap e-newsletter promotions, swap banner ads, swap conference attendance/booths/speaking spots, etc. Retention is even more important than recruitment – it’s a much lower cost, higher value transaction. If you don’t know, FIND OUT! Customer Service!

Marketing 150

Marketing Recruiting Recruitment Newsletter 150

Spark Consulting

MARCH 9, 2018

Growth is a result of two complimentary actions: recruitment and retention. All that rewarding of novelty helps with recruitment. Maybe you could feature members who achieve significant anniversaries on your website, or in your enewletter, or in your magazine. And that’s all fine. Definitely keep doing that.

Discount 165

Discount Recruiting Recruitment Committee 165

Event Industry News

JANUARY 6, 2020

Specialist events talent firm, tfconnect, has been named ‘Best Event Services Recruitment Specialists’ in Corporate Vision (CV) Magazine’s 2019 Corporate Coaching & Recruitment Awards. With the continuous movements in technology and social media the recruitment sector is flourishing.

Recruiting 40

Recruiting Recruitment Social Media Innovation 40

Ungated

APRIL 18, 2023

Veteran community association leaders say whipping up a plan to recruit, educate, and retain volunteers is essential to volunteer success and is a delicate mix that includes patience, flexibility, solid coaching, and listening skills—plus a dash of strong commitment to community.

Recruiting 70

Recruiting Recruitment Education Las Vegas 70

Thanks For Playing

JANUARY 24, 2013

People talked about engagement as the key to recruitment, retention, and upselling, whether that means getting members to invest money by buying stuff or invest time by taking volunteer positions. We value getting articles written for free for our magazine, so we give it a high score. People talked about scoring systems. Spot it yet?

Association Value 150

Association Value Member Engagement Committee Recruiting 150

Spark Consulting

FEBRUARY 25, 2016

People talked about engagement as the key to recruitment, retention, and upselling, whether that means getting members to invest money by buying stuff or invest time by taking volunteer positions. We value getting articles written for free for our magazine, so we give it a high score. People talked about scoring systems. Spot it yet?

Association Value 150

Association Value Committee Recruiting Recruitment 150

Spark Consulting

NOVEMBER 20, 2017

One of the questions I get asked a lot is: “How much should I be willing to invest to recruit a member?” For example, let’s say you invest $1000 on a recruitment campaign and bring in five new members. Hopefully, at least a few of those five people you recruited will renew for years two, three, four, and beyond.

Recruiting 150

Recruiting Recruitment Certificate Committee 150

GrowthZone

MAY 28, 2019

The next era of the association world is dependent on recruitment, engagement, and renewals of young professionals. Written by the GrowthZone team, a recent article in Minnesota Meetings and Events magazine discusses a variety of ways to promote unrecognized membership benefits to young members and prospects.

Minnesota 121

Minnesota Certificate Recruiting Recruitment 121

GrowthZone

MAY 21, 2019

In an article recently featured in Minnesota Meetings and Events magazine, GrowthZone explored benefits that attract young professional members. This, in turn, increases recruitment and retention numbers. Increase member participation when conducting member surveys. with a simple three-step process. >>

Minnesota 122

Minnesota millennials Committee Recruiting 122

Spark Consulting

JANUARY 6, 2015

While recruitment is like dating, retention is like getting – and staying – married. We want the members to give us their money and their time and their attention, but we don’t give anything meaningful back (a subscription to your magazine is not a meaningful relationship).

Recruiting 150

Recruiting Recruitment Resources Team 150

Reid All About it

OCTOBER 9, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. James Lancaster, Editor, AMI Magazine. More info/register. Mon 10/12 at 11 a.m. – More info/register. Host: Zoom. 1 CAE credit.

Utah 370

Utah LMS Conference Tips 370

Reid All About it

DECEMBER 9, 2022

Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment. Successful Recruiting, Hiring and Onboarding in a Remote or Hybrid Environment. Host: Training Magazine Network. Mon 12/12 at 12 p.m. 1 CAE credit.

Colorado 39

Colorado Recruiting Recruitment Survey 39

WBT Systems

JANUARY 3, 2017

As an example of this, back in June 2016 an article in Association Now magazine referenced a study titled “ Member Engagement Study: Aligning Organization Strategy With What Matters Most to Members.” Increased Member Value – members place high value on association education, especially younger members.

Technology 210

Technology Learning Management System Certificate System 210

Optimist Consulting

SEPTEMBER 26, 2012

I was interested to read about a relatively new (well 4 years old) membership organisation, the Society of Digital Agencies being discussed on the Drum recently, a marketing and social media magazine and site. Following that article, a few days later I saw that a new organisation has been established – the Internet Association.

Recruiting 100

Recruiting Recruitment Social Media Newsletter 100

Associations Now

MARCH 26, 2019

Whether your association has a global presence or is looking to expand internationally, you’ll need a strategy to recruit, retain, and engage members who will likely have different needs and backgrounds than members in your home country. Have you had success recruiting international members? What strategies or tactics work best?

Recruiting 109

Recruiting Recruitment Discount America 109

Spark Consulting

FEBRUARY 6, 2014

We’ve already done a lot of good work addressing things that were negatively affecting their ability to retain members, and we’re ready to move on to their recruitment efforts. I broke out a metaphor I use a lot: you can’t ask prospects to marry you before you’ve even taken them on a date.

Cost 150

Cost Leadership Recruiting Recruitment 150

SCD Group

OCTOBER 4, 2012

Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” As you look at what this exec laid out, you find a “classical” member-get-a-member recruitment program. in fact, I managed a lot of recruitment efforts like this.

Recruiting 40

Recruiting Recruitment Newsletter Content 40

Event Industry News

DECEMBER 19, 2019

Finally, Debbie brings with here a wealth of experience across the travel and hospitality industry, working for AAA magazine, Hibu, Thorns and Johnsons Coach & Bus Travel, before arriving at CHS Group with the specific remit of the company’s new event; CHS Birmingham. She joins with the remit of supporting all of the group’s events.

Team 52

Team Recruiting Recruitment Strategy 52

Spark Consulting

MARCH 6, 2014

Any tips on recruiting for larger commitment volunteering, like authoring a magazine article? Just as you do for membership, actively and intentionally recruit them for volunteer positions. EE: They’re almost limitless. You can ask people to rate an article or comment on a blog post.

millennials 150

millennials Certificate Committee Recruiting 150

Reid All About it

DECEMBER 18, 2020

Rebecca Schrag Hershberg and Yael Schonbrun, Greater Good Magazine ). The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Angry about friends breaking the Covid rules?

Video 221

Video Certificate Review LMS 221

Aaron Wolowiec

DECEMBER 13, 2012

Newsletter/magazine articles. Whether this means recruiting them to serve as presenters, facilitators or curators, or simply featuring their blogs and industry resources within your established community, bring them into the fold. Audio/video recordings. Social media feeds/conversations. Participant discussions/chat transcripts.

Content 100

Content Social Media Case Study Newsletter 100

Reid All About it

APRIL 22, 2022

Seeing how successful their teams were working virtually, GCI leadership began considering additional benefits of switching to a remote-first hybrid work model such as recruiting top talent outside of Alaska. Host: Training Magazine Network. 1 CAE credit. productive working from home. 1 CAE credit. More info/register. CAE credits.

Proposal 39

Proposal Recruiting Recruitment Price 39

Association Adviser

JUNE 15, 2018

The world gives us so many opportunities to write stories: Blogs, websites, Twitter, Facebook, LinkedIn, Instagram, magazines, newsletters, and billboards are just a handful of the ways we can communicate via the written word. Notices or articles don’t have to be long. What could your stories be about? Everyone loves to share success stories.

Communications 103

Communications Video Survey millennials 103

Association Adviser

AUGUST 1, 2016

Incorporate infographics within your association’s magazine, on your Web pages and in your emails to: Increase awareness of your association. Recruit new members and staff. Did you know that 90 percent of information transmitted to the brain is visual, and visuals are processed 60,000 times faster in the brain than text?

Tools 60

Tools Content Marketing Recruiting 60

Reid All About it

AUGUST 16, 2024

Aptify shares 50 ways to boost member recruitment and retention. How often does a magazine like The Economist share something about associations? Membership. I bet a craft beer you haven’t given all of these solid ideas a shot. Association reading. Lead Marvels shares their list of must-read association blogs. Awards programs.

America 264

America Strategy Content Social Media 264

Reid All About it

JULY 28, 2017

“Education needs a dramatically new approach, in which learning is a lifelong pursuit, not an endeavor limited to a few years in early adulthood,” says Amy Burroughs of EdTech Magazine: Focus on Higher Education. Learn how to become an influencer and engage your biggest influencers as a recruitment tool. Wed 8/2 at 12 p.m.

Chicago 150

Chicago Washington DC Education 150

Velvet Chainsaw

JANUARY 14, 2020

Recruiting or selecting industry presenters who will draw a crowd. Reprinted with permission of Convene, the magazine of the Professional Convention Management Association. While this notion may seem a bit extreme, conference education systems need increased accountability, which in turn leads to a competitive advantage.

Tips 96

Tips FAQ Committee Video 96

Association Adviser

OCTOBER 23, 2018

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. What Association Awards Contests Should My Association Enter?

Newsletter 68

Newsletter Communications Press Release Social Media 68

Aaron Wolowiec

JULY 29, 2014

It was my first job out of college, and the editorial staff had just launched our newly designed magazine. Your association needs members, and your employees work to recruit and keep them. I remember the first time a boss took me out to lunch for a job well done. As editor, I wrote and scrutinized thousands of words.

Report 100

Report Leadership Recruiting Recruitment 100

Reid All About it

AUGUST 19, 2022

Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Quick hits.

Technology 44

Technology Software Cost Education 44

Reid All About it

JUNE 7, 2024

The report spotted a lack of intention in solving these issues: most associations admit to not having documented plans for member engagement, young professional recruitment and lapsed member reengagement. Another is persuading members to make time for association engagement. Seems like a good place to start. Event sunsetting.

Chicago 264

Chicago DC Washington Strategy 264

Aptify

FEBRUARY 28, 2022

Because your website is an important tool for recruiting new members , be sure to protect your professional image by soliciting ads from companies that are relevant to your members. Advertising and premium publications – Does your organization send out publications, such as an email newsletter or a magazine?

Revenue 72

Revenue How To Recruiting Recruitment 72

AMR Management Services

OCTOBER 2, 2012

Coming from the media world I often see parallels between magazines and associations. HBR launched a significant redesign of the magazine; its first in nearly a decade. ” Before 2009, HBR.org was a paid site that housed the magazine content, archives, and online store for books, reprints, and subscriptions.

Case Study 64

Case Study Library Content Kentucky 64

Association Adviser

MARCH 19, 2013

Recruit, retain, engage and repeat. a report based on online survey responses from 147 associations—as recruiting (63.2%), engaging (62.3%) and retaining (59.6%) were listed as the top priorities for 2013. Do members—and nonmembers you’re trying to recruit—know why they should be involved with your association? By Elsbeth W.

Georgia 60

Georgia Recruiting Recruitment Louisiana 60

Associations Now

NOVEMBER 9, 2016

It’s a model long used by fitness centers, utility companies, and magazines and now growing among popular subscription services like Netflix, Hulu, Amazon Prime, and a bevy of other companies in the “ membership economy.”

Survey 102

Survey Sample Report Recruiting 102

Virtual

MAY 2, 2016

Now, as a Program Manager, I’m beginning to think about how this change in the workforce affects the organizations I manage and how those organizations can benefit from recruiting and keeping my peers satisfied in their jobs.

millennials 100

millennials Tips Course Cost 100

Associations Now

AUGUST 30, 2016

The American Homebrewers Association released a new app that, beyond creating convenience, could drive member recruitment and retention. However, nonmembers can sign up for a free 15-day trial, during which they will be able to use member deals, access member-only content, and read the digital edition of AHA’s Zymurgy magazine.

Recruiting 57

Recruiting Recruitment Discount Content 57