Remove Marketing Remove Member Engagement Remove Survey
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Report: Associations Plan to Invest More in Marketing Tech

Associations Now

Marketing General Incorporateds new survey shows association professionals optimistic about their prospects, but eager to make changes. Marketing General Incorporateds 2025 Association Outlook Report , published last month, is based on responses from nearly 300 association professionals surveyed last September.

Report 105
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Association Brain Food: 10.11.24

Reid All About it

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Video marketing. VideoRequest describes how associations use videos to increase brand awareness, engage volunteers, promote events, and raise funds. Member engagement. Call-a-member month.

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Association Brain Food: 2.21.25

Reid All About it

Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. Only a few have integrated AI into their operations, primarily in marketing and communications. Gen Z and events. More info/register. Fri 2/21 at 1 p.m.

Arlington 258
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Association Brain Food: 2.7.25

Reid All About it

Providing effective volunteer training without veering into information overwhelm is tricky, but not when you have Mariner Management & Marketing at your side. Sarah Sain, CAE, Naylor Association Solutions The power of personalized member engagement: why its critical for associations and how to get started.| Microlearning.

Chicago 275
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Email marketing.

Survey 150
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Association Brain Food: 4.18.25

Reid All About it

Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. New member engagement study. Contribute to industry research by taking Amanda Kaisers New Member Engagement Study survey. How well does your membership strategy and marketing align with her assertion?

Strategy 220
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Association Brain Food: 11.8.24

Reid All About it

Wallace Stevens Survey. Insight Guide is conducting research on industry suppliers’ engagement with associations. New member engagement. Don’t leave your new members hanging. Amanda Kaiser points out moments when new members might feel ignored or ghosted. More info/register (ASAE members only). .