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Solving for the New Reality of Engagement: A Holistic Member Experience

Associations Now

Member experience is the combination of all the interactions your members have with your organizationfrom the onboarding process to the way members access their benefits. Understandably, this impacts how members feel about your association. Why Create a Holistic Member Experience?

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Association Brain Food: 11.8.24

Reid All About it

Explore how to market these benefits to prospective professionals and stakeholders to reinforce and advance the value of certification. More info/register (ASAE members only). . Hear experiences and insights that will help shape the future of your association marketing team. Illuminating. RFP for an AMS.

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Marketing Automation: Creepy? Or Just Good Customer Service?

Higher Logic

Turns out, it’s not Big Brother spying on you – it’s just marketing automation at work. An abandoned cart campaign is a perfect example of how marketing automation can be used to create a great user experience. When revealed, it’s actually quite a useful way to give members a more personalized, tailored, helpful experience.

Marketing 184
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Association Brain Food: 12.6.24

Reid All About it

Their guide covers the RFP planning process, necessary components of an RFP, factors to keep in mind when selecting an AMS partner, and advice from some of the most experienced AMS selection consultants in the association community. Content marketing. Member surveys. Membership meetups. Content strategy. More info/register.

Content 213
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Automate your association’s processes to increase efficiency and improve member acquisition and retention

YourMembership

Consider this: If you simplify and streamline your association’s day-to-day operations, it frees valuable staff time so they can focus more on attracting new members and creating a great member experience.

Process 170
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Association Brain Food: 2.21.25

Reid All About it

Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. Only a few have integrated AI into their operations, primarily in marketing and communications. GrowthZone explains how to drive members to your community platform.

Arlington 258
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Three terrific tech tips to transform the member experience

Nimble AMS

Here are three ways to implement technology at your organization, helping you to transform the member experience and boost recruitment, retention, and revenue. How innovative technology builds member loyalty. Search for technology that equips your organization to increase member engagement, with a vibrant virtual community.