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Time for a MOOC-like makeover

Aaron Wolowiec

But either way, MOOCs probably aren’t going anywhere, so it’s wise to take some tips from their success. So what’s a MOOC? A MOOC is a social, networked learning experience that blends a subject matter expert (instructor), technology and convenience. There are MOOC-like things associations can do to entice learners.

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MOOCs: A myth for the masses? Not so much

Aaron Wolowiec

An infographic by Online-PhD-Programs.org summarizing MOOCs. Massive Open Online Courses – or MOOCs – seem to be all the rage. MOOCs are online classes that are available to anyone with a computer and/or Internet access. Some MOOCs are free, but others aren’t. million people participate in MOOCs through Coursera.

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Associations play an important role in higher education

Aaron Wolowiec

But with credentialing programs, MOOCs, conferences and other online offerings, associations can fill the skills gap. Associations provide niche education – via credentialing and certification – something most grads won’t have entering the market. trillion market (the current level of student debt in the U.S.) Try it all.

Education 180
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Associations play an important role in higher education

Aaron Wolowiec

But with credentialing programs, MOOCs, conferences and other online offerings, associations can fill the skills gap. Associations provide niche education – via credentialing and certification – something most grads won’t have entering the market. trillion market (the current level of student debt in the U.S.) Try it all.

Education 180
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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

An effective online learning marketing plan has three phases. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. Expeditionary Marketing. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue.

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Always the Last to Know: Analytics Academy

Spark Consulting

It’s a six unit free MOOC that is designed to provide (and I quote): An overview of today’s digital measurement landscape. Deep-dives into Google Analytics reports with specific examples for evaluating your digital marketing performance. Do you use Google Analytics to track your web traffic and use data?

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The State of Association E-Learning: Cloudy with a Chance of Sunshine

WBT Systems

The growing lifelong learning market provides plenty of opportunity. One weakness is holding associations back from reaching their market potential and becoming lifelong learning powerhouses. How will you leverage resources of other departments to deliver, market, and support e-learning? What are your market segments?

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