WBT Systems

OCTOBER 3, 2017

The growing lifelong learning market provides plenty of opportunity. One weakness is holding associations back from reaching their market potential and becoming lifelong learning powerhouses. How will you leverage resources of other departments to deliver, market, and support e-learning? What are your market segments?

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Reid All About it

OCTOBER 7, 2016

This list is part of their Data Science Career Guide , a six-part series recommending the best online courses and MOOCs for people entering the data science industry. What online courses (including your own) and MOOCs would you recommend to people entering (or thinking about entering) your industry or profession? More info/register.

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Aaron Wolowiec

APRIL 22, 2014

“A variety of tools – from web and social media analytics to e-mail statistics to low-cost feedback systems like iPerceptions – can be used to extend and strengthen traditional, less agile market research methods,” Cobb said. If you know of an expert on MOOCs, or if your association uses MOOCs, please contact me.

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Thanks For Playing

JANUARY 8, 2013

And a college degree, even in a fairly "job training" focused field like business, marketing, or computer programming, is no longer a guarantee of a good job, or any job. Enter MOOCs ( massive open online courses ). Right now, MOOCs are great - take classes from an Ivy for free! - And she didn't go to college!"

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WBT Systems

FEBRUARY 28, 2017

Some of the relevant insights provide great messaging for associations seeking to market their education and certification programs to members. These include: “ A college degree at the start of a working career does not answer the need for the continuous acquisition of new skills, especially as career spans are lengthening.

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Blue Sky eLearn

OCTOBER 11, 2017

You’ll hear all sorts of terminology in the eLearning world – MOOCS, Moodles, gamification – don’t be overwhelmed by this! Use the same terminology across the board – in your LMS, on your website, on social media, and in the marketing messages. Have a marketing campaign in place and ready to go.

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WBT Systems

SEPTEMBER 12, 2017

Cannibalization is people’s biggest fear of the hybrid space,” says Jennifer Kush, PCMA’s director of experience marketing. “It Speakers either must be motivated to participate by marketing or “giving back” reasons, or they must be compensated for the additional time and effort. It doesn’t happen. Give attendees a call to action.

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Reid All About it

JULY 21, 2017

LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. Host: American Marketing Association. Grow Your Event with Digital Marketing That Works. For most event marketers, email is still the primary go-to tool. Duration: 1 hour.

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Associations Now

JULY 12, 2017

Does your association provide massive open online courses (MOOCs) or virtual continuing education courses to members? The Traackr blog interviews a social media marketing pro about making influencer marketing more authentic. The post Wednesday Buzz: Use MOOCs to Build Community appeared first on Associations Now.

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Associations Now

JANUARY 17, 2017

Massive open online courses, or MOOCs, have been around long enough that some strong takeaways are starting to show themselves. Read on to see what Harvard and MIT have learned about MOOCs—and what your association should keep in mind. Is Now the Time For Your MOOC? Learning About Business Models.

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WBT Systems

JULY 25, 2017

If the target market for your educational programs is on the wrong side of this gap, you need to know and you need a plan for bridging the gap. Familiarity with education technology : How familiar people are with online learning, MOOCs, digital badges, Khan Academy, and other online educational resources. Digital Readiness Spectrum.

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Reid All About it

JULY 1, 2022

He pulls out association-relevant findings from the successes of MOOCs, LinkedIn Learning, Khan Academy, The Great Courses, Udemy, and Degreed. Analytics in Action: Level Up Your Association’s Marketing with Analytics. Professional development. Quick hits. Host: Association Insights in Old Town. Wed 7/6 at 3 p.m.

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Spark Consulting

JANUARY 10, 2014

There are lots of ways you can market yourself, lots of ways you can invest time and money on business development, lots of ways you can find leads, and lots of ways you can work those leads. You need to build some of those into your working-for-yourself workday, too, to give you some structure. And it can be “I want to take a vacation.”

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Association Subculture

SEPTEMBER 5, 2013

Regardless, the major innovations associations are seeking may not always be in completely new territory, but in having the courage and fortitude to effectively meet the challenges we have been presented with in our areas of core competency that have compelling possibilities in these new markets that are presenting themselves.

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WBT Systems

MAY 15, 2018

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Even MOOCs have caught on. Don’t let them align with a competitor.

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Reid All About it

SEPTEMBER 27, 2016

They need to offer relevant, dynamic curriculums—accreditation requirements hold them back now from responding quickly enough to market (and student) needs. Thanks to MOOCs , many people around the world are patching together a college-level education by taking classes from Brown, Penn, UVA, Harvard and other respected universities.

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Reid All About it

JANUARY 18, 2013

If you’re interested in education and MOOCs and such, you’ve probably already read it. Tagged: Association , Content Marketing , Living. Simple, yet we find it so hard to do in our stressed out work days. Time to shift. Maddie Grant shares a “must read” post by Clay Shirky on disruption. Poor fella.

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WBT Systems

JULY 17, 2018

You want to know if you and your future partner are heading in the same direction, and they haven’t switched their focus to a different market. Lifelong learning is an exciting market. Everyone— colleges and universities , for-profits, and MOOCs—is getting into the lifelong learning business. Competition is increasing.

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WBT Systems

MARCH 27, 2018

You might be sick of hearing about storytelling—it’s been a marketing buzzword the past few years. 10 Secrets of Online Course Design from Award-Winning MOOCs. Don’t ignore the effect of audio : when someone talks into our ear, it’s strangely more intimate and we’re more likely to connect with that person and what they’re saying. #4:

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Reid All About it

MAY 12, 2023

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. Learning business. Membership tiers. to 2:45 p.m.

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WBT Systems

APRIL 3, 2018

Don’t overlook competing programs from other associations, higher education institutions, MOOCs, and for-profit companies, like LinkedIn, Udemy, and firms in your industry. See if you can find any industry workforce research or forecasts that show or predict market demand for the type of education you could offer.

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SCD Group

JUNE 10, 2013

Universities bolster MOOCs for online learning By Mary Beth Marklein via USA TODAY. Content Marketing Using Niche Networks By Monica Bussolati via Bussolati.com. Here are a few tips that will help you finalize a solid content marketing plan. Markets become unpredictable. Budgets get out of whack and stay there.

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Leading Learning

MAY 22, 2022

Venture capital firms have jumped back into the game head first, massive open online course (MOOC) providers, originally rooted in universities, have gone public or been bought , and big Web firms like LinkedIn and Google have become major players. And it seems inevitable that Facebook will rock this market at some point. The MOOC 3.

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WBT Systems

JULY 10, 2018

Review position descriptions at your association (including your own position) and at other associations to decide which skills and knowledge you need to: Take your association’s educational programs, program management, or program marketing to the next level. Attract new market segments. Beat the competition. Take on new projects.

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WBT Systems

SEPTEMBER 19, 2017

An online course that merely provides information is no better than any other in today’s competitive lifelong learning market. A lack of face-to-face accountability makes it easier for an online student to give up without anyone noticing. 2 – Frequently review learning outcomes.

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Leading Learning

DECEMBER 3, 2023

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. How Big Is the Adult Lifelong Learning Market? Aside from being U.S.-centric,

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Associations Now

FEBRUARY 6, 2014

Take massive open online courses, or MOOCs, for example. If MOOC providers such as Coursera turn education into a fundamental right that can be consumed at any time day or night, for example, “How are you going to charge $190 for a 90 minute session and a lunch?” The post Can Associations Corner the Education Market?

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Blue Sky eLearn

OCTOBER 11, 2017

You’ll hear all sorts of terminology in the eLearning world – MOOCS, Moodles, gamification – don’t be overwhelmed by this! Use the same terminology across the board – in your LMS, on your website, on social media, and in the marketing messages. Have a marketing campaign in place and ready to go.

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Aaron Wolowiec

MAY 26, 2015

With the global e-learning market now valued at more than $100 billion, we are well past the point where e-learning is simply a trend. This one has staged something of a comeback with the rise of MOOCs and other free content, but it doesn’t take much more than observation and common sense to dispel it.

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Associations Now

SEPTEMBER 21, 2017

“We are encouraged by the widespread adoption of learning technologies in the continuing education and professional development market,” Steele said, “but we are eager to see organizations move to a greater level of maturity in using these technologies as part of their learning businesses.

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Association Success

MARCH 26, 2019

How can marketing staff be expected to grow multiple product lines on a meager budget with a limited audience? Why do associations have such a hard time terminating products from these multiple product lines?

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Associations Now

MAY 29, 2014

As the association industry continues to mull the possibilities of cornering the education market , a new whitepaper from Tagoras takes a look at three “fringe” education formats. For example, flipped content is something new and different associations can market as part of their current educational product portfolio to help raise its value.

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SCD Group

OCTOBER 9, 2013

Expanding nonprofits who see your market as growth opportunity? Startup MOOCs who see education as more than for 18to 25-year-olds? So, is your association immune from digital challenges? Who could be your knowledge transfer competitors? Large corporations in the University of Phoenix model?

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SCD Group

SEPTEMBER 16, 2012

College may never be the same By Mary Beth Marklein, USA TODAY Massive Open Online Courses --MOOCs, for short. And MOOCs already have attracted the interest of some employers, paving the way for a potential revenue source. Top 5 Roadblocks to Association Content (Marketing. 10 Reasons Why Content Marketing Benefits Associat.

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Leading Learning

MAY 24, 2022

It has also meant that integration between learning platforms and other platforms like customer relationship management systems, association management systems, Webinar platforms, and marketing automation systems has become dramatically easier and less costly. See e-learning stats for the course creator market here.).

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Associations Now

APRIL 10, 2013

His response: “The problem is the job market. … The job market is changing yet again from commodity-based capital to intellectual-based capital, and that requires more education. … In another session, participants discussed the rise of Massively Open Online Courses (MOOCs).

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Associations Now

MARCH 11, 2014

For example, Vint Cerf, Google’s vice president and an internet evangelist, predicts “more businesses will be born online with a global market from the beginning. Massive open online courses (MOOCs) will become important revenue streams.” Air New Zealand Hobbit Safety Video. ideas14 [link].

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