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Association Brain Food: 10.11.24

Reid All About it

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Video marketing. Extra credit 8 email newsletter signup forms that convert—useful examples for associations and their industry partners. Crafting newsletters that people want to read. Sponsorships. Good humans.

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Association Brain Food: 11.15.24

Reid All About it

Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Hear strategies to turn your newsletter into a community-building powerhouse, fostering connections among members and strengthening their bond with your association. Yeah, me neither.

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Report: Association Email Open Rates Dropping

Associations Now

Higher Logics report recognizes that association members are overwhelmed by emails, but suggests some personalization tools and new content approaches that can help. According to the report, average open rates fell to 35.6 To avoid that fate, the report makes a number of suggestions about improving email engagement.

Report 58
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Association Brain Food: 11.8.24

Reid All About it

Adrian Segar highlights findings from Freeman’s Trends Report Q4 2024. Explore how to market these benefits to prospective professionals and stakeholders to reinforce and advance the value of certification. Hear experiences and insights that will help shape the future of your association marketing team. Attendee value.

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No more masses for association marketers

Aaron Wolowiec

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. A new report by Informz may help marketers decide.

Marketing 140
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No more masses for association marketers

Aaron Wolowiec

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. A new report by Informz may help marketers decide.

Marketing 140
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How to Ensure Your AMS Reports Include The Right Data

Membersuite

The association staff on the project team care about these functions and features, but most of their co-workers only care about one thing: reports. Reports provide the information you and your colleagues need to better understand your members, customers, and prospects. Teach data users how to create and pull reports.

Report 175