Nonprofit Marketing Guide

OCTOBER 9, 2024

In the ever-changing world of nonprofit marketing, transitions are a given—and with them comes a unique set of marketing-only pain points. These lovely marketing pain points can cause unnecessary added stress – but the good news? Build and Maintain a Media Kit and Media List And another marketing pain point?

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Associations Now

APRIL 9, 2020

With meeting planners unable to travel for site visits and tours, more of these face-to-face processes are moving online. The COVID-19 pandemic has not only forced many in-person events to move online; it has also changed some other parts of the meeting-planning process that have typically been done face to face.

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Reid All About it

JUNE 8, 2018

Email is the overlooked backbone of successful content marketing and SEO strategies. Marketing Land ). Blog or press release? The State of Marketing in 2018: Where We Are & Where We’re Going. Which strategies are marketers using? Host: American Marketing Association. Lunch provided.

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Nonprofit Marketing Guide

FEBRUARY 18, 2016

Your nonprofit faces long odds whenever it sends a press release to a reporter or editor. Even under the best of circumstances, your release is competing with dozens of other releases and story ideas to earn that journalist’s attention. He also serves as Nonprofit Marketing Guide’s adviser on public relations.

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Associations Now

SEPTEMBER 5, 2019

“Our research reveals both employers and employees welcome the increasingly important role AI-enabled technologies will play in the workplace and hold a surprisingly consistent view toward the ethical implications of this intelligent technology,” said Genesys Chief Marketing Officer Merijn te Booij in a press release. “We

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Associations Now

JANUARY 23, 2019

To break the habit of processing irrelevant emails individually, use a three-part approach: automated filtering for newsletters you actually use, unsubscribing from those you don’t, and blocking spam and other emails that keep coming after you’ve tried to unsubscribe.”. “Our Get rid of irrelevant emails. Other Links of Note.

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Nonprofit Marketing Guide

JULY 14, 2014

Nichols is the senior director of marketing and communications for GuideStar , a nonprofit that powers philanthropy and is widely considered the leading source of nonprofit information. The document explained better the process that our three-person nonprofit support team goes through. I edited a press release.

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Nonprofit Marketing Guide

MAY 8, 2020

Let’s get right into the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have some good news, problems with leadership, how to use video to market your org, some social media scheduling tips, and more. Happy Friday, friends! 6 Steps Inside!). Learn More and Register.

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Event Industry News

SEPTEMBER 13, 2018

Engage’s suite of Marketing modules give Farnborough’s marketing tools to send HTML campaigns, capture online registrations, verify registration applications and report on pre-reg stats in real line. E-Net simultaneously provides suppliers with an online store through which to sell their services to exhibitors.

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Nonprofit Marketing Guide

JULY 21, 2014

Then it’s on to writing two press releases. Once back at my desk, I begin the process of curating case studies I have been sent from our planning and allocations department, adding them to my stories spreadsheet, so that I know what I have available to use in the multiple Federation communication venues.

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Nonprofit Marketing Guide

AUGUST 25, 2014

11:30 am – 12:30 pm: Draft press releases, media advisories and e-newsletters. I took photographs of the participants, created memes and interviewed the community on the importance of participating in the electoral process. Check social media networks, personal and professional. . 10:00 am: Read and respond to emails.

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Nonprofit Marketing Guide

APRIL 12, 2011

Nonprofit marketing can be an overwhelming job, but it’s one that you can make much easier by using a handful of simple tools, including a Graphic Design Style Guide. Each color you pick will have a few different codes or modes, depending on which process you are using. Need help picking a color palette?

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A2Z Events

NOVEMBER 22, 2024

For your event to get the attention it deserves to attract the attendees you need, a marketing strategy to cut through the chaos is necessary. This blog post will provide fourteen creative event marketing ideas to boost your events visibility and drive the registrations and attendance your event needs to maximize your return on investment.

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Nonprofit Marketing Guide

JULY 26, 2016

Use these tips from Kerri Moore, Director of Marketing at Booster to get the word out. Marketing your fundraising event is a necessity to attract attendees. But the marketing process can feel overwhelming, especially since every detail matters when it comes to receiving donations. Guest Post by Kerri Moore of Booster.

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Nonprofit Marketing Guide

JULY 13, 2015

Katie Houston is Marketing & PR Coordinator at the Kalamazoo Institute of Arts , which includes the Kirk Newman Art School. ” Circulate for review & update press release on upcoming talk by an area sculptor/professor about his year in Nigeria. Tell us what you do in a typical day as a nonprofit communications pro.

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Associations Now

JUNE 12, 2017

“We want to target new innovations that offer added margin to our producers, and we felt that going into the bio-sustainable molecule, biochemical market represents that opportunity for producers,” NCGA Director of Market Development Jim Bauman said. Contestants can submit their process ideas online through September 28.

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Association Briefings

OCTOBER 21, 2020

Artificial intelligence (AI) is a huge part of today’s marketing ecosystem. But AI has also started to penetrate deeper into smaller marketing departments, helping brands enhance the customer buying journey. And what’s your thoughts on press releases, op-ed pieces, or short-form blog posts?

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Event Industry News

SEPTEMBER 5, 2019

Grant recipients must issue press releases both before and after the project, recognising EIF’s funding support. Press releases must be approved by EIF before being issued. Any publication, report or marketing material produced referring to the project must acknowledge EIF’s funding support. EIF Decision Process.

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Associations Now

SEPTEMBER 13, 2018

moments,” she said in a press release. “My As part of the role, he or she should help your association debrief participants and assist with future marketing efforts. For instance, you could produce brief videos, which feature the content weaver along with key takeaways, and begin the marketing process for next year’s conference.

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Nonprofit Marketing Guide

MARCH 17, 2015

Build relationships — Rather than blanketing reporters and editors with press releases and announcements, find some time to just talk to them — whether through an occasional call or over coffee. Offer to take them behind the scenes so they can learn an interesting part of your process.

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Associations Now

NOVEMBER 18, 2019

“The goal of this project is to celebrate the people who have dedicated their lives to the creation of toys; to chronicle the human connection in the quest to bring joy to children of all ages,” said Marian Bossard, executive vice president of global market events at The Toy Association, in a press release.

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Nimble AMS

NOVEMBER 5, 2019

The underlying Salesforce platform empowers associations to configure Nimble AMS to meet staff and member needs through a point-and-click process rather than custom coding. Read Press Release. Hosted by Community Brands, the conference is the leading technology conference for associations, nonprofits and K-12 schools.

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Associations Now

OCTOBER 16, 2019

“Regardless of size or budget, we want to empower nonprofits to reach new audiences, raise money more efficiently, and further their missions,” said GoFundMe CEO Rob Solomon in a press release. Nonprofit Marketing Guide shares tips to streamline the production process. Goodbye, Seat-back Entertainment.

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GrowthZone

JULY 16, 2017

Do you have a process to keep them engaged? In addition to the content discussed in prior posts, you can leverage tools like webinars (online seminars and presentations) and public relations activities like press releases or media outreach. Do you have a process to keep them engaged?

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CMA Solutions

AUGUST 31, 2022

And that’s the short answer about why video marketing is quickly becoming the norm for businesses. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are.

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CMA Solutions

JUNE 16, 2022

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. Within six months, our SEO campaign put Paramont EO, an electrical distributor in Chicago, Illinois, on Page One in its target markets.

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Nonprofit Marketing Guide

DECEMBER 29, 2022

Everywhere you look on your to-do list is something new that you need to write, whether for direct mail or email, newsletters, your website, social media, press releases, advertising, proposals. How to streamline the review the review process if others are slowing you down. How to Write Faster: Tips for Nonprofit Communicators.

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AMR Management Services

JUNE 26, 2012

Drive the Excitement Here are a few simple items to add to your awards programs: Collect quotes and pictures from previous award recipients (stating the benefit they received from the program) to include in your marketing in newsletters, website, emails, etc. Send email reminders with tips for submitting a nomination.

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Associations Now

OCTOBER 10, 2019

According to “A View From Meeting Planners: Winning Strategies in Destination Marketing,” a recent report by Development Counsellors International, 55 percent of meeting planners surveyed said that dealing with safety and security caused them more stress than any other issue. Here’s a look at three tools worth checking out.

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Associations Now

NOVEMBER 30, 2016

“Several recent incidents have demonstrated that some devices do not abide by rudimentary privacy and security best practices,” according to a BITAG press release [PDF]. BITAG’s recommendations include adherence to the best practice for both software and security and cryptography in IoT devices.

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Velvet Chainsaw

JUNE 28, 2017

Another recent industry conference’s press release touted that the event had moments of live music, drama and videos to engage the emotions of the audience and hook the messages. 21st Century transformative conferences have planning teams that spend significant time observing, and reflecting about their target markets.

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Association Adviser

OCTOBER 23, 2018

The CSLA circulates a press release announcing their win, posts the news and details of the win on its website, and shares the win broadly through its social media channels, all of which keep the association and its magazine top of mind for members and the public. Direct Marketing Piece/Promotion. Best New App.

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Nonprofit Marketing Guide

DECEMBER 7, 2018

And who is ready for the best articles, posts, tips, and more from around the world of marketing and fundraising? Lila Turbin lays out a better writing process for strategic planning. SpringHouse. Lake Martin, AL Who is ready for the weekend? This week I have social media inspiration, nonprofit blogs to read, email ROI, and ELMO.

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.orgSource

JANUARY 9, 2023

A board matrix can be a powerful tool to point the selection process in positive directions. Enlist your marketing department to craft audience-specific messaging for maximum impact. Feature new directors prominently throughout your social media platforms and send press releases to their local publications and news outlets.

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Associations Now

FEBRUARY 12, 2019

. “I am excited to welcome this key group of innovators who are redefining how brands engage with their customers to join our efforts to grow the interactive media and marketing industry.” This will give brands a role in helping to set some of the robust standards that IAB is known for creating.

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Off Stage

JUNE 13, 2012

The group recruited members, collected funds, gained non-profit status, conducted a feasibility study among consumers and MLS members, and completed the application process with a partner, the Canadian Real Estate Association. ” (Press Release, 6/12/2012). ” (Press Release, 6/12/2012).

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Nonprofit Marketing Guide

MAY 10, 2016

” Note that this press release does not contain any words like apology, regret, or sorry. . Some of the mitigations are nothing more than typical marketing strategies. Kimbia will refund about 1/3 of the fees associated with the donations that were processed while the platform was still working.

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