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Association Brain Food Weekly: 3.5.21

Reid All About it

Hear about the strategies and tools modern associations are using to supercharge member engagement. We’ll help you craft a total event program strategy that includes virtual and hybrid events and that gives you the flexibility you to need to handle the return of in-person gatherings. More info/register. Host: CEO Update. Host: Cvent.

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Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Explore innovative strategies to revitalize a nonprofit board, rekindle enthusiasm, and re-engage members in the organization’s cause.

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Association Brain Food Weekly: 2.22.16

Reid All About it

Host: Marketing General, Inc. Speaker: Ben Kotenberg, Instructional Designer, National Association of Tax Professionals, and Associate Lecturer, University of Wisconsin. Learn about proven member engagement tactics that effectively communicate and compel members to renew and buy more of your services and products. Register. (1

Wisconsin 150
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Association Brain Food: 9.30.22

Reid All About it

Education marketing/sales. WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs. This is as close as you’ll get to 10+ hours of consulting from today’s top growth marketers. A true hero.

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Resilience Rides the Waves of Disruption

.orgSource

Be a Skeptic Resilience asks you to identify possibilities, but it also requires adopting flexible approaches to strategy and viewing your future projections with a dose of skepticism. The goal is to develop short, mid, and long-range strategies with flexibility baked into the design. View future forecasts with a dose of skepticism.

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Weave a Safety Net—Find the Right Strategic Partners

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Nancy MacRae, CEO at the Emergency Nurses Association and Kristine Hillmer, President and CEO of the Wisconsin Restaurant Association , steered their members through the challenge. And, through those stories, to develop relationships with the media and elected officials in that market. Turn your perspective outward.

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The Elections Are Going to Impact Your Email – It's Time to Adjust Strategies and Have A Discussion About It

Email Maven

I hope you will take this information and have a meeting with your team to ensure your digital marketing efforts wont be drastically impacted. All you need is a bit more strategy. If you are on a calendar membership cycle and dues are due in December, have a discussion around your renewal marketing strategies.