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Driving Sustainable Industry Growth Helps Trade Associations Energize MemberEngagement . With global economic uncertainty dominating most conversations, we’re learning that Trade Associations who drive sustainable industry growth are helping their organizations by energizing memberengagement.
To make sure an online community was right for their members, the staff paid attention to other state societies and took note of their success with online communities. “We After speaking with them and hearing it was going well, we decided to give it a try,” said Kara Kieran, MSCPA’s director of memberengagement.
Here’s how Nimble AMS can empower your medical professionals and advance your impact in healthcare: Member management. Efficiently track and organize complex membership structures and boost memberengagement. Enhance member continuing education by managing certification and accreditation programs. E-commerce.
For example, the Massachusetts Society of Certified Public Accountants (MSCPA) created an advertising kit to send to advertisers, showing them what they had available and including stats about its memberengagement and demographics. How can you prove to potential advertisers and sponsors that yours is the location to choose?
During the busy tax season, the Massachusetts Society of CPAs hosts a fitness challenge that keeps members active and engaged with the association. How to hack it?
Lisa Boylan at Associations Now writes about the services, resources, and safe spaces provided by the Massachusetts Society of CPAs to help its members manage stress. Learn how associations are using contextual engagement to improve memberengagement and drive revenue. It seems worse now than ever. CAE credits.
A mobile event app provides a great opportunity to promote sponsors and boost the visibility of exhibitors, keeping your attendees informed and engaged every step of the way. Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. Publish an event blog or newsletter.
Another is persuading members to make time for association engagement. I also noticed a lack of intention in solving these issues: most associations admit to not having memberengagement, young professional recruitment and lapsed member reengagement plans. Seems like a good place to start. Damn, that was good.
Another way to get members mingling might be as easy as opening up your association’s office and treating it like a coworking space. This year, the Massachusetts Biotechnology Council created a flexible workspace near its Boston headquarters that members can use for impromptu meetings and large-scale events.
Successful publications are well thought out with their target audience in mind – you won’t get there by playing a guessing game to understand your members. Tracking behavioral data offers valid insights about how your membersengage with your association online. Read the full case study.
Elevating MemberEngagement (Radio Free 501c ) Radio Free 501c, the podcast of Rogue Tulips Consulting (formerly Nonprofit Conversations) features guests from across the nonprofit community and the business world to share expertise on a variety of topics related to the practice of nonprofit management. . CMP credit. .
But if you’re an organization where customer or memberengagement is high priority, retention is a major KPI, and your customers and members need the support of the organization and one another to succeed in their jobs, you’d get much more value out of a platform meant for online community.
Memberengagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to memberengagement taken by associations during the pandemic. Even though I’m Massachusetts born and raised, I’m not a snob about canned clams—they have their place. Makes more sense now.
Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, MemberEngagement Strategies, and Professional Development. MemberEngagement Strategies. There is no “one size fits” all approach to membership marketing. Association Management Challenge.
To provide meaningful engagement opportunities, associations need to help members master “connectional intelligence.” Memberengagement strategy comes with many questions: When should we connect with a new member? How can we retain a member long-term?
Learn how to identify the content that will keep your membersengaged, the memberengagement challenges that almost every association has—and how to overcome them, the UX mistakes that are driving away your members, and the features your membership site needs to be successful. MemberEngagement Specialist.
Explore how to use event data to make key strategic decisions that can help you achieve enhanced memberengagement and experiences that attendees keep coming back to. Coldstream, Vice President of MemberEngagement and HR, Massachusetts Bankers Association Fri 2/10 at 12 p.m. More info/register.
I spent time up in Massachusetts last week with my family enjoying local pizza, my brother’s carnitas, and Italian cookies and pastries , so time in my NC kitchen was limited. Seven Ideas to Leverage Your Association’s Data to Drive MemberEngagement. Craft the Perfect Member Journey to Keep Your MembersEngaged.
Jordan Marsh was a department store chain in Massachusetts that was famous for its big blueberry muffins—mine aren’t as big but they’re just as good. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.
How can associations provide corporate partners with valuable access to their member communities ? I love the idea from Jay Ablondi of the Massachusetts Medical Society about sponsors being resident experts for boards and committees—a natural role for experienced industry partners. Self-mastery. More info/register.
Being from Massachusetts, we scoffed at such a ridiculous statement. Improving MemberEngagement (Coffee Talk – Washington DC). Your focus is on your members and it can be challenging to compete for their time. Improving MemberEngagement (Coffee Talk – Alexandria VA). Civil Eats ). My god, he was right.
Dinner duty fell on the day I got back from Massachusetts, so I pulled some chicken salsa verde from the freezer (wrote about it here ), sliced avocado and heated tortillas—voilà, dinner. Hold Them or Fold Them: What’s Your Member Hand Telling You? What data points should you use to measure memberengagement?
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