Reid All About it

OCTOBER 4, 2024

This member research report from Halmyre Strategies describes the challenges faced by various professions as a new generation enters the workforce , including burnout, work-life balance, client demands, questioning the value of credentials, diversity, and changing workforce roles. More info/register (ASAE members only).

NJ 258

NJ Email Marketing System Education 258

Eric Lanke

AUGUST 27, 2018

The most interesting result from the member research on renewal notices is that these letters, emails, and phone calls do not serve to change most member’s minds about renewing. There was a new organization starting up in one of the spaces my association operates. Instead, renewal notices merely remind them to renew.

Member Research 159

Member Research Newsletter Resources Organization 159

Reid All About it

JULY 9, 2021

Charlene Li believes you need order to create change —not what you picture when thinking about innovative organizations. She says, “Disruptive organizations create just enough order to allow change to happen smoothly. Member engagement. Makes more sense now. More info/register. Host: AI Now for Associations. every Monday.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Associations Now

MAY 4, 2016

Mike Verbanic, director of member experience at the Construction Financial Management Association, has learned this balance first hand. When he took on that job about four years ago, most of what the organization thought it knew about members were “gut hunches,” he says.

Member Research 40

Member Research Sample Industry Report 40

Smooth The Path

JULY 31, 2017

While conducting member research new members and long-time members share why they engage with their association (and why they don’t). Because they are ready to switch organizations and they know networking can help them secure a better job faster. Related: How new members are prompted to engage.

Member Engagement 68

Member Engagement Member Research Project Organization 68

Reid All About it

AUGUST 30, 2024

This member research report from Halmyre Strategies describes the challenges faced by various professions as a new generation enters the workforce , including burnout, work-life balance, client demands, questioning the value of credentials, diversity, and changing workforce roles. Workplace challenges. Tue 9/3 at 12 p.m.

Video 213

Video Content Revenue Strategy 213

Smooth The Path

APRIL 24, 2018

Our members are self-centered. Our members have… no time. Only organizations that solve our member’s problems, speak their language, and understand them will get their time and attention. Can you stand in your member’s shoes and do this? Related: Member Engagement Research.

Member Engagement 95

Member Engagement Marketing Organization Member Insights 95

Associations Now

AUGUST 28, 2023

This year, about one-third of associations increased their marketing budgets for recruitment (36 percent) and for awareness and engagement (32 percent each). Associations that reported increases in five-year membership levels were significantly more likely to report increases in marketing budget for member engagement.

Report 98

Report Recruiting Recruitment Innovation 98

Smooth The Path

NOVEMBER 6, 2016

Together we discussed the organizations goals, plans for their strategic process and the big questions they were wrestling with. Based on this input we outlined two goals for the research project: Understand member’s current challenges. Learn if there were any barriers preventing deeper member engagement.

Case Study 104

Case Study Project Association Value Member Engagement 104

Membership Marketing

JULY 11, 2024

These membership drivers include providing value, adding new members, engaging in continuous innovation, reaching emerging generations, and increasing member engagement. The good news is that associations report positive trends in the value that they provide to members.

Report 40

Report Marketing Member Research Innovation 40

Associations Now

JUNE 11, 2013

Many associations are reevaluating programs and services to determine the most efficient ways to run their organizations and how to best serve their members, Schonher added. Respondents reported that the top two membership goals in 2013 were increasing member acquisition and retention and increasing member engagement.

Report 40

Report Survey Member Engagement Member Research 40

GrowthZone

JUNE 28, 2017

If you’ve invested in discovering your association’s VP (value proposition), and it’s been around for two or more years, you may feel like it’s time to put new life into it – to verify that your message is still relevant and that your organization delivers on the value you promote. Have your member’s biggest worries or needs changed?

Survey 60

Survey Tools Examples Member Research 60

Association Adviser

SEPTEMBER 19, 2016

Scott Wiley, CAE, head of the Ohio Society of CPAs , and newly elected Chair of the ASAE board, shares his thoughts about advocacy, millennials, member engagement and the importance of financial literacy in an exclusive Association Adviser interview. . AA : What’s the best way to figure out what members need?

Ohio 60

Ohio Innovation millennials Resources 60

Fonteva

AUGUST 15, 2019

An association management software platform is a centralized solution for your organization to handle member registration, events, marketing, and more. Using a constituent relationship management system is important for keeping all your data on your members in one organized place. 360-view of member engagement.

Association Software 40

Association Software Software Tools Association Management 40

Smooth The Path

MAY 23, 2017

Day 1 is the term that Jeff Bezos uses for an organization’s startup and growth phases. He talks about “Day 1 vitality” which I assume he means when organizations are delivering to their customers’ much needed great value. We can change the organization’s strategy. Day 2 is the spiral of decline.

Project 89

Project Member Engagement Conference Strategy 89

Sequence Consulting

JANUARY 14, 2025

Reading Time: 4 minutes By: Karin Tracy Simple member engagement strategies such as sending monthly email newsletters and promoting an annual conference still have their place in association management practices. To achieve this at scale, your association needs technology to organize and analyze vast amounts of member data.

Member Engagement 72

Member Engagement Tips Recruitment Recruiting 72