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Association Brain Food: 11.1.24

Reid All About it

Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Member workplace challenges. I’m happy to feature it as long as it’s not too product-centric. Coincidence? Education revenue.

Revenue 258
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Association Brain Food Weekly: 5.3.19

Reid All About it

Amanda Kaiser dispels three myths on why people join associations and reveals the real reason—based on her member research. I’ll be happy to feature it as long as it’s not product-centric. Tech Tools to Make You Immediately More Productive. Mapping the Journey to Long-Term Member Engagement. Nicolette L.

Tucson 262
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Strengthening Member Engagement: Tips From an HR Consultant

Fonteva

However, as time goes on, the same old engagement tactics won’t hold out. Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy. Read on to learn more. Conclusion.

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Association Brain Food: 7.5.24

Reid All About it

You’re more likely to attract and keep members with either a combination or tiered membership structure. I’m happy to feature it as long as it’s not product-centric. Explore how data-driven strategies can enhance member engagement, inform strategic decisions, and drive organizational growth. Workplace challenges.

Strategy 270
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Quantitative Points to the Starting Line, Qualitative Illuminates the Path

Smooth The Path

Improve new member retention. Grow member engagement. Attract more members. Extend member value. Because of my Crayola marketing training, I always turn to member research first. Understand members well, and the path to the goal will emerge. Increase non-dues revenue. Change the association.

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Why Just One Kind of Member Research Isn’t Enough

Associations Now

Both solutions have their true believers, and it could be easy to take an impassioned argument for either quantitative or qualitative research as a tacit dismissal of the other. But positioning the two as alternatives isn’t productive. What new programs or practices have you developed based on that mix of member research methods?

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Association Brain Food: 8.30.24

Reid All About it

This member research report from Halmyre Strategies describes the challenges faced by various professions as a new generation enters the workforce , including burnout, work-life balance, client demands, questioning the value of credentials, diversity, and changing workforce roles. Workplace challenges. 1 CAE credit. .

Video 213