Member Engagement Member Research Webinar 
Reid All About it
NOVEMBER 1, 2024
Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Member workplace challenges. Coincidence? Education revenue. Ok, and then what? I won’t share or sell your email address.
Reid All About it
MAY 3, 2019
Amanda Kaiser dispels three myths on why people join associations and reveals the real reason—based on her member research. Some quick hits before we get to next week’s free webinars: Here’s a description of what I was up to last week: backpacking in the Superstition Mountains Wilderness with my feller. And you know what else?
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Smooth The Path
OCTOBER 25, 2017
There was one theme running so strongly through each member research project I could not ignore it. It was that members who engaged very early in their membership were more excited about the association than members who reported that “the association just grew on them.” Are you curious to learn more?
Reid All About it
OCTOBER 4, 2024
This member research report from Halmyre Strategies describes the challenges faced by various professions as a new generation enters the workforce , including burnout, work-life balance, client demands, questioning the value of credentials, diversity, and changing workforce roles. Workplace challenges. More info/register.
Eric Lanke
AUGUST 27, 2018
The most interesting result from the member research on renewal notices is that these letters, emails, and phone calls do not serve to change most member’s minds about renewing. I participated in the webinars put on by the new organization. I stopped reading their newsletters and stopped signing up for their webinars.
Reid All About it
JULY 5, 2024
You’re more likely to attract and keep members with either a combination or tiered membership structure. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Tony Rossell of Marketing General Inc. thinks the days of one-size-fits-all membership are over.
Smooth The Path
JUNE 18, 2019
My first-year member experience lines up with many other new member’s experiences according to member research. Associations tend to have very robust renewal programs, but meager new member onboarding programs. Three Ways to Make Your New Member Onboarding Program the Best It Can Be.
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