Higher Logic

AUGUST 9, 2018

Like many associations, they did not have a 100 percent renewal rate, but were hesitant to utilize the marketing tools that were available but unfamiliar to them, for fear of making a mistake that would negatively impact the member experience. Getting in touch with members through automation.

Case Study 120

Case Study Recruitment Recruiting Revenue 120

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Recruitment 240

Recruitment Recruiting Member Engagement Communications 240

Higher Logic

MAY 29, 2020

The goal: Every year, bringing in new members is likely to be on your association’s list. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. How community helps: Appeal to the next generation of members with a modern community experience.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

OCTOBER 17, 2019

If you know data exists within your online community and marketing automation activities, but you aren’t leveraging it to inform your ability to provide a targeted, valuable member experience, well - it’s as if Charlie Bucket found a golden ticket then decided he didn’t feel like going to Willy Wonka’s Chocolate Factory that day.

Revenue 211

Revenue Tools Member Engagement Member Experience 211

Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way.

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

Higher Logic

FEBRUARY 19, 2019

Tip : If you're calculating your current retention rate, it might be as easy as determining how many members you currently have. Step #3: Check How Many Members You Recruited. Why Should I Care About My Member Retention Rate? Why spend time calculating your member retention rate?

Recruitment 212

Recruitment Recruiting Class Maine 212

Reid All About it

JUNE 28, 2024

Use this information to plan realistic project timelines, learn from the experiences of others, select vendors, and assemble project teams. Aptify shares 50 ways to boost member recruitment and retention. Do You Trust Your Member Data? Learn how data silos alienate members and how to fix them. Membership.

LMS 264

LMS Course Member Engagement Education 264

Reid All About it

SEPTEMBER 13, 2024

Member experience. For their 2024 State of Associations Member Experience (MX) report , Forj surveyed over 1000 association members about membership expectations and experiences. How Well Do You Know Your Members? Challenge your understanding of your association’s members. 1 CAE credit.

LMS 270

LMS Certificate Revenue Content 270

Higher Logic

MAY 16, 2019

Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. And along the way, they expect a different experience from what was the norm 20 years ago. Membership recruitment and retention aren’t isolated processes. What information do your members need at a specific time?

Member Experience 196

Member Experience Technology Content Communications 196

Higher Logic

MAY 13, 2020

Maybe you’re struggling with: Retaining and recruiting more members. You might be experiencing the effects of a lack of engagement at your association now, without realizing the source of the problem. What are those effects? Staying relevant in a digital world. Communicating a compelling value proposition.

Tools 296

Tools Communications Email Marketing Recruitment 296

Higher Logic

FEBRUARY 4, 2020

Here’s what else we know : You can reach and retain younger members by exceeding their expectations with a customized member experience that meets them where they are in their careers, and positions you to grow together. Make it simple for your members to connect (on their terms) while providing a cohesive member experience.

Communications 287

Communications Tips Content Tools 287

Nimble AMS

MAY 25, 2022

To deliver a member-centric experience at your organization, you’ll need the right technology. Consider adopting modern association management software (AMS) to drive member recruitment. An AMS is an invaluable tool to optimize your operations and boost member recruitment and retention. .

Innovation 126

Innovation Technology How To Recruitment 126

Nimble AMS

DECEMBER 11, 2022

While we can ’t promise we have all the answer s, this blog offers vital facts about the important young professionals that your organization is so eager to recruit. If Gen Z isn’t yet on your radar, it really should be. Because of this, Yello reports 46% of Gen Z members have applied for an internship or a job via a mobile device.

Recruitment 133

Recruitment Recruiting Social Media Member Experience 133

Smooth The Path

FEBRUARY 13, 2018

Related: How do associations attract younger members? New members hardly know a thing about the association. Is your association breaking this key rule while trying to engage younger members? The post How to Recruit and Engage an Entirely New Generation of Members appeared first on Smooth The Path.

Recruitment 108

Recruitment Recruiting How To Innovation 108

Nimble AMS

MARCH 19, 2021

Let’s use the goals most common to associations as an example: Recruit more members, improve member engagement, and increase retention. Explain to your executive team and your board how an online member community can help you reach these goals. Highlight how an online community can improve the member experience.

Member Experience 138

Member Experience Recruitment Recruiting Member Engagement 138

Reid All About it

MARCH 12, 2021

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. Association technology and analytics. Host: Fridays@4.

Nashville 370

Nashville LMS North Carolina Recruitment 370

Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. Every year, members leave your organization – they retire, change jobs or professions, go out of business, lose their professional development budget, or just leave for unknown reasons. As members go out the back door, you must keep new ones coming in the front. Get it now.

Recruitment 146

Recruitment Recruiting Social Media eBook 146

Aptify

JUNE 25, 2024

How can you continue to attract new members to your organization? For large associations and labor unions, membership recruitment is a never-ending project. What strategies will you use for recruiting new members? And what tactics will you use to achieve your recruitment goals? So, how do you increase membership?

Organization 138

Organization Recruitment Recruiting Social Media 138

Nimble AMS

JULY 15, 2022

According to the Community Brands 2022 Association Trends Study, 49% of individuals reported their top member benefit was their organization’s Code of Ethics. . If your organization is looking to recruit new members and retain existing members, you’ll need to invest in your Code of Ethics.

Committee 119

Committee Recruitment Recruiting Social Media 119

Higher Logic

OCTOBER 8, 2018

After all, online communities exist to help people forge meaningful connections, so shouldn’t your members be able to do that from any screen or mobile device? Drive a Better Member Experience with Additional Modules. Objective #6 - Online Member Experience. Answer: resounding ‘YES’]. From there….

eBook 109

eBook Directory How To Member Experience 109

Higher Logic

FEBRUARY 28, 2019

Event management tools can boost attendance by adding value to the member experience. Download your copy of our eBook, The Community Module Guide , to learn more about tools that work to support other core objectives (like recruitment, revenue, advocacy, and more). than to follow through.

Tools 208

Tools LMS eBook Resources 208

Reid All About it

FEBRUARY 5, 2016

Learn tactics to maximize your non-dues revenue earning potential: analyze communication gaps, engage members with advertising, meet advertiser needs, arm your sales team with the right tools, and invest in resources that provide maximum return. – How to Build an Amazing Volunteer Recruitment Strategy. Register here. (1

Pennsylvania 150

Pennsylvania Social Media Recruitment Recruiting 150

Nimble AMS

APRIL 18, 2022

Diversity is a vital component to recruiting more volunteers because it strengthens your volunteer program by offering a highly skilled volunteer base. Ensuring your DEI volunteer group is both diverse and inclusive should be a priority as you begin to recruit members to volunteer. Recruit a diverse group of members. ?

Tips 126

Tips Recruitment Recruiting Directory 126

Reid All About it

OCTOBER 27, 2023

Host: UST Education Speakers: Julie Duncan, Association Practice Leader, and Jenni Glaze, COO, US Transactions Corporation Wed 11/1 at 12 p.m. – Don’t Be a Data Hoarder: 5 Steps to Recovery Data hoarding wastes staff time, creates a bad member experience, and costs your association revenue. 1 CMP credit. More info/register.

LMS 264

LMS North Carolina Recruitment Recruiting 264

Nimble AMS

MARCH 30, 2023

Association management software (AMS) is technology that can manage all aspects of your membership, helping you recruit, engage, and retain members. An AMS assists in data management and reporting, optimizing sales and marketing efforts, and streamlining member payments and e-commerce initiatives. Become data-driven.

Software 135

Software Member Experience Technology Certificate 135

Nimble AMS

APRIL 29, 2022

There are myriad options on how to increase profits, however, leveraging successful strategies at your organization guarantees increased revenue and delivers value to the member experience. . Providing event opportunities is a fantastic way to improve the member experience and accelerate association non-dues revenue.

Revenue 114

Revenue Strategy Discount Price 114

Aptify

NOVEMBER 5, 2020

Your membership recruitment efforts worked! You have new members. It’s the same with new members to your association. That’s why member onboarding is so important. If you need new members to do something, be sure to state clearly what you need them to do and why. Personalize the member experience whenever you can.

How To 148

How To Newsletter Examples Communications 148

Blue Sky eLearn

OCTOBER 19, 2020

If those members do decide to leave, the time and effort into attracting them is ultimately wasted. If you can only focus on either recruitment or retention, it’s more cost-effective and beneficial to focus on the latter. However, that doesn’t mean you forget recruitment efforts altogether!

Association Management 250

Association Management Committee Learning Management System Software 250

Higher Logic

MAY 30, 2018

AI is a concept bigger than marketing automation and used across a variety of industries (think drones, aviation systems, medical tools, recruitment screening). AI is a tool that can enhance marketing automation’s ability to do that.

Marketing 114

Marketing eBook System Content 114

Nimble AMS

AUGUST 20, 2020

What can you do to recruit new members when money is tight? Attracting new members to your association is always a top priority. Here are six effective ways to get past the price barrier and encourage more members to join your association: Offer budget-friendly payment options. How to personalize the member experience.

How To 147

How To Discount Price Recruitment 147

Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Benchmarks for Success Dive into Higher Logic’s most recent association email, community, and member experience survey data benchmarks. Association trends.

Content 275

Content Survey Education Strategy 275

Nimble AMS

JULY 22, 2022

With ungated content, you’ll have a wider reach with non-members, creating more marketing opportunities for membership recruitment. TECH TIP: Use Nimble Communities to drive your online member community and encourage conversation around industry thought leadership by posting ungated content for further discussion.

Content 122

Content Marketing How To LMS 122

Nimble AMS

NOVEMBER 2, 2022

Leveraging modern technology also makes it easier to recruit and retain staff at your association. Custom software inspires a negative member experience. Your members chose your organization for your excellent member benefits. Your members chose your organization for your excellent member benefits.

Software 117

Software LMS Recruitment Recruiting 117

Reid All About it

MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. (must join Fridays@4 first, it’s free).

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Nimble AMS

JULY 28, 2022

Remember, investing in new technology not only brings benefits to your organizational operations , but it improves the member experience. According to the Community Brands Study, there’s a direct correlation between innovative technology and member satisfaction.

Software 120

Software LMS Learning Management System Missouri 120

Higher Logic

SEPTEMBER 28, 2017

These groups want different things, and would be put into two different member personas. If you decided to actively recruit students, they would also be a separate persona. Why Are Member Personas Important? So how do you create member personas? 9 Steps to Create Member Personas. Define Your Purpose.

Member Experience 136

Member Experience United States Recruitment Recruiting 136

Higher Logic

NOVEMBER 20, 2019

With the right leadership and planning, your mentoring program can emerge as a top member benefit and help you meet association goals like recruitment, renewal, and engagement. Start Achieving Your Association’s Goals with a Mentoring Program.

How To 240

How To Tips Leadership Survey 240