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To better understand how associations are navigating this shift,orgSource ( www.orgsource.com ) conducted the 2024 Digital Trends Survey. However, while 60% of associations see AI as an essential tool for future success, only 19% feel “very” or “extremely” ready to integrate AI into their operations. This presents a missed opportunity.
Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. AI use in associations. Per the report, most associations are in the discovery or planning phase of AI adoption. Gen Z and events. More info/register. Fri 2/21 at 1 p.m.
Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. New member engagement study. Contribute to industry research by taking Amanda Kaisers New Member Engagement Study survey. AI tools course. Earn one CAE credit for each live class you attend. Wed 4/23 at 1 p.m.
Wallace Stevens Survey. If you’re an association professional who is responsible for business development, exhibitor sales, non-dues revenue programs, or any other revenue growth roles outside of membership sales, please complete this survey , which should take less than ten minutes of your time. More info/register. More info/register.
Based on their survey findings, theyve divided Gen Z into three groups, each with their own beliefs and desires: Neo-Traditionalists, Fluid Pragmatists, and Internet-Age Explorers. Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling member engagement, and understanding technology debt.
What’s Possible The promise of what artificial intelligence tools as they currently exist can do is certainly intriguing. Not to mention all the agents that software tools like Salesforce are launching, chatbots that can answer questions clients or members have without having to pull a human from their mission-critical work.
As we approach the end of 2024, our latest.orgSource Digital Trends Survey has shed light on the forces shaping the association landscape. The insights from our survey offer a roadmap for aligning strategy, culture, and technology to stay resilient and agile in a rapidly changing environment.
Drawing on insights from our recent.orgSource Digital Trends Survey , well explore how associations can move beyond resilience to embrace growth by focusing on five key pillars: strategy, culture, technology, data, and member engagement. Despite this, our survey shows only a small percentage of associations use analytics effectively.
Their post covers the importance of member-centric digital content, repurposing content, experimenting with formats and channels, and measuring ROI. Membersurveys. Candace Vanderpoel at McKinley Advisors explains what low response rates on membersurveys mean and how to improve them. Content strategy.
When our organizations are guided by end-user feedback, we’re more effective, we create more satisfied members and customers, and ideally, we increase our revenue. Picture sending your customers and members to your “Ideas Portal” within your community, where they can share their suggestions. Interested in learning more?
Excitement, pride, gratitude—all of these emotions can stem from a positive memberexperience! So how do you improve your memberexperience? Memberexperience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does MemberExperience Matter?
Our 2024 Digital Trends Survey reveals that organizations that integrate these elements are better positioned to navigate uncertainty and seize opportunities in an era of transformation. Yet, our survey shows that many organizations lack a formalized approach to tackle todays challenges and prepare for tomorrow.
When it comes to memberexperience, your association is similar. What your members feel, think, and gain from your association can affect their involvement. If their experience is positive, that strong relationship can support your membership renewals and even lead to people championing your organization.
orgSource Digital Trends Survey highlights the essential strategies associations need to thrive in the coming years. Key Actions : Build with Members in Mind : Develop a strategy that aligns with your members needs and preferences. Conduct surveys, gather feedback, and use data insights to understand what matters most to them.
Next Steps: Invest in Digital Upskilling: Offer regular training programs to build confidence in emerging technologies and tools. Technology is the backbone of operational efficiency, data-driven insights, and personalized memberexperiences. Are we equipped to address cybersecurity risks and protect sensitive member data?
This blog will guide you through six essential steps to create your 2025 roadmap to excellence, equipping your association with the tools and strategies needed for resilience, innovation, and long-term success. Analyze Member Engagement: Use surveys or focus groups to assess how well youre meeting member needs and expectations.
If your answers lean toward Yes, No, and Shut Up, then you might like (need) Impexium’s advice on event survey questions that hold attendees’ interest and provide you with useful data. They save time and when done well, can truly enhance the memberexperience. Do you use all the data you collect? Mobile engagement strategy.
According to recent surveys , association executives feel more confident than ever, with 67% optimistic about their organizations future growth and stability. In fact, 34% of surveyed associations have invested or plan to invest in AI this year. Author: Debbie Willis Is your association thriving? Improve accessibility.
When you’ve got your members gathered a t your in-person events, whether it’s an annual event or something smaller, collect all the data you can. If you have an online community, this is a great place to get to know your members. Position Your Association for Success in 2019: Help Your Members Help You. Online Community.
Hear what these trends mean for associations and share practical tips on how to use AI to boost member engagement, simplify your operations, and stay ahead of the game. Learn how to make the most of these emerging tools. Host: Member Lounge Speaker: Farhad Khan, CEO & Membership Strategist, Member Lounge Thu 2/13 at 3 p.m.
Impexium and Jeff De Cagna of Foresight First invite you to participate in The Future of Association Boards (FAB) Survey , our community’s first comprehensive tracking survey of board composition, practices and performance. 1 CMP credit. More info/register. Hear how to connect IC to the practice of audience research.
The organizations that will lead the future are those that invest in their people, equipping them with the tools and knowledge they need to excel in a tech-driven environment. Many traditional roles are evolving, and staff members need to expand their skillsets to keep up with the new demands.
It’s time to deliver the experiencemembers have come to expect. Your association might want to provide a personalized memberexperience, but are you actually doing it? Chances are that your association wants to provide a personalized memberexperience. Collect and use member data. Take the next step.
The weekly list of free educational events and resources for the association community… Professional development trends survey. Please take six minutes (or less) to complete this survey from Leading Learning/Tagoras. AMS/CRM selection survey. Explore generative AI tools. Compare external vs. native platform AI tools.
A modern learning experience Your online learning software should support your entire continuing education program with a full range of online learning options, including livestreaming, webinars, webcasts, and on-demand courses. Integration Providing professional development for your members doesn’t stop at online learning courses.
In the survey we did for our recent State of Marketing Automation: Association Benchmark Report , we asked associations what additional marketing automation features they’re using. Why it’s important: From our survey data, it appears that around 25 percent of associations never use web tracking , which is a shame. Scoring Tools.
A powerful AMS helps your organization streamline its internal processes so that your leadership and staff can focus on the memberexperience. Engaged members will renew their contracts and recruit colleagues who help your organization grow and support your mission. Learn more about the ROI of a smarter AMS».
Personalized Member Engagement AI enables associations to create personalized memberexperiences that can dramatically improve satisfaction and retention. By analyzing member data—such as past interactions, preferences, and behaviors—AI tools can offer tailored recommendations, content, and services to individual members.
. – 2024 & More: Your Focus on the Future of Events As we step into a new era of event planning, it becomes crucial to adapt and evolve with the ever-changing needs and expectations of participants while taking advantage of new tools that promise to make event strategy, design and delivery more efficient and effective. 1 CMP credit.
When done right, it’s a powerful tool that drives both business and learning outcomes.” If you register, take this quick LinkedIn poll and see his survey too. Do You Trust Your Member Data? Hear how establishing a SSoT can transform your member-centric organization and allow you to trust your member data again.
Try this tool. Creating Personalized MemberExperiences with Your Data What if you could elevate the experience of your own members and delight them with unforgettable moments? Using data-driven insights and AI can help you be invaluable to your members. Can professionals ensure accuracy when using AI tools?
Improving the MemberExperience With Event Data Events provide valuable insights into member behavior, preferences, and engagement levels. By analyzing event data, your association can refine its strategies and continue delivering experiences that keep members coming back.
Memberexperience. For their 2024 State of Associations MemberExperience (MX) report , Forj surveyed over 1000 association members about membership expectations and experiences. Witness the power of AI tools through live demonstrations, showcasing their impact on real-world scenarios.
If you’re asking members to fill out a survey, provide an incentive for them. 8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Be creative in how you collect your data.
The weekly list of free educational events and resources for the association community… Virtual association survey. We will cover options for websites, social media, email, and how intense focus may be the best tool you have. The list can quickly grow to what might seem as unmanageable, paralyzing your staff from making progress.
Membership survey. Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. The survey closes next week so don’t delay. The memberexperience. Marketing, membership and communications awards. Event trends.
The weekly list of free webinars and events for the association community… Amanda Kaiser (aka Smooth the Path) has partnered with Dynamic Benchmarking on the association community’s first benchmark survey on new member onboarding. – Top Social Media Tools to Boost Your Event Marketing. Tue 8/29 at 1 p.m.
When members talk with me about their memberexperience our conversations often shift back to the beginning. Members of different associations have different new memberexperiences even members of the same association have different new memberexperiences.
Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable MemberExperience. The superman of silent auctions is going to lead a conversation alongside a few of his clients about how they revolutionized the silent auction experience. Fri 1/28 at 1 p.m. Tue 2/1 at 12 p.m.
To help you provide them with the experience they expect, offer members an online portal where they can manage payments, orders, and preferences; participate in discussion forums; and answer polls and surveys. A member portal is an essential tool. If you don’t have one, the time is now. Grievance management.
Successful associations prioritize improving the memberexperience. The Community Brands 2022 Association Trends Study reports that 90% of association professionals seek to enhance engagement opportunities for their members. Boost member engagement and retention with the powerful combination of YM Careers and Nimble AMS.
Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The 2024 survey is now open. Hear about key trends concerning digital transformation and technology, event models, memberexperience personalization, and evolving membership models.
Leverage your AMS data to customize your members’ experience online, ensuring they log in more often, read your content and register for that next big event. Join a discussion of Designing for Growth: A Design Thinking Tool Kit for Managers by Jeanne Liedtka and Tim Ogilvie. Tech Tools for Managing Virtual Teams.
Jason Cohen , senior manager, member services at ISPOR – The Professional Society for Health Economics and Outcomes Research, invites your participation in a survey on membership campaign practices. Hear about the strategies and tools modern associations are using to supercharge member engagement. Engagement boxes.
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