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Association Brain Food: 11.1.24

Reid All About it

Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Member workplace challenges. Why do content strategies fail —and what can you do about it?

Revenue 258
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Announcing an Entirely New Methodology for Member Research

Smooth The Path

Do staff regularly conduct member research? Are listening tours, welcome calls, or member interviews on your list of to-dos? When testing new benefits, do you ask for member feedback? But member insights are hard to come by. You still need strategic member insights, but your members are too busy to participate.

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Association Brain Food: 6.21.24

Reid All About it

Learn about strategies and tactics to help you attract and convert higher-paying customers with less effort, and without sacrificing member value. Learn how to design volunteer programs that tap into members’ aspirations and fuel association loyalty. . 1 CAE credit. Fri 6/21 at 1 p.m. 1 CAE credit. More info/register.

Arlington 264
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Association Brain Food: 7.5.24

Reid All About it

Lowell Aplebaum and his team at Vista Cova published an excellent report on strategies and practices to prepare your board for effective governance. You’re more likely to attract and keep members with either a combination or tiered membership structure. More info/register (ASAE members only). . Board development.

Strategy 270
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Association Brain Food: 8.30.24

Reid All About it

Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales. Sharon Rice and Jennifer Proctor at.org Community share strategies to lighten the load for the heavy lifters on your team.

Video 213
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Association Brain Food: 10.4.24

Reid All About it

Impexium dives deep into the details of membership renewals , such as the difference between retention and renewal, metrics, reasons members don’t renew, and, best of all, solutions for your association’s renewal challenges. Content strategy. Call-to-action (CTA). Workplace challenges. More info/register. More info/register.

NJ 258
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The Art and Science of Building a High Performing Team – Part 2

Achurch

Building, leading, and sustaining teams that perform at a high level is both an art and a science… just like parenting. You officially have a high performing team of soon-to-be adolescents on your hands! All of these are aspects of a high-performing team. Here is the science behind building high-performing teams.

Team 79