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Why Building Community Online is Important When Attracting and Engaging Millennials

Socious

71% of American adults think that millennials are selfish. That’s according to a recent public opinion survey from Reason-Rupe , and it gives valuable insight into how society views one of the largest generations in history.

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How to Recruit and Retain Millennial Employees (Hint: Start by Building Community)

Higher Logic

Some companies naturally attract millennials. Lean on research, including studies and surveys, that flat-out asks millennials what they want. One such study, done by the Intelligence Group and reported on by Forbes , sheds light on how members of Gen Y, otherwise known as millennials, prefer to work. The easy answer?

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Why Do We Care About Generations?

Association Analytics

Since then we dubbed the Greatest Generation, Baby Boomers, Gen X, Millennials, Gen Z, and Gen Alpha successively. Surveys, engagement scoring, tracking online community activity, even just bugging people via phone, there’s so much. The very concept is utterly arbitrary at best, possibly even bad for society at its very worst.

Course 192
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Review: When Millennials Take Over

Spark Consulting

I recently had the opportunity to read a review copy of When Millennials Take Over , a new book by Jamie Notter and Maddie Grant of Culture That Works designed to help us get past the freak out and to a “ridiculously optimistic” view of the future of work. tl;dr: Don’t do another member survey! Sounds hard, right?

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Association Brain Food: 8.25.23

Reid All About it

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. They pull out a few good ideas from survey comments too. Gen Z and millennials. 1 CAE credit.

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Membership Q&A: Why Won’t They Join?

Spark Consulting

Now you have a problem, one many associations are familiar with from struggles trying to attract younger (aka Millennial) members. You can conduct a survey, but nonmembers have very little incentive to invest time in taking it. That could look like a more well-informed survey. How do you learn what they want?

Survey 305
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. The post Survey Says… Online Education’s Role in Membership Marketing appeared first on WBT Systems.

Survey 150