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Technical issues: configurations, software upgrades, and security risks. Don’t overlook competing programs from other associations, higher education institutions, MOOCs, and for-profit companies, like LinkedIn, Udemy, and firms in your industry. Reporting limitations. Scalability (or lack of it). Vendor support.
WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. How to Generate Revenue for Advocacy Efforts Learn about strategies and best practices for generating revenue for association advocacy efforts.
It’s no wonder why over half of all associations are experiencing flat or declining membership and revenue growth. It started in the 1980’s when the mantra was about “revenue diversification” – which worked for a while. Featured below is research done by The Standish Group’s statistics on software usage. shame on me.
Many self-paced e-learning authoring tools now provide a variety of ways for adding in software-based interactive elements with no programming knowledge at all. This one has staged something of a comeback with the rise of MOOCs and other free content, but it doesn’t take much more than observation and common sense to dispel it.
Education (whether conferences, seminars or webinars) represents a key component – and major revenue source – of most associations. College may never be the same By Mary Beth Marklein, USA TODAY Massive Open Online Courses --MOOCs, for short. Sunday, September 16, 2012. 5 Articles on Association Meetings & Education.
While, by its nature, content marketing may not produce revenue directly, it is a huge indirect driver of revenue for the companies and individuals that produce it. Coursera and edX, the two largest and most recognizable massive open online course (MOOC) providers, were both founded in 2012. billion in 2015.
Software-as-a-Service (SaaS) was established well before 2007—Salesforce, the company that put SaaS on the map, was founded in 1999—but it took a while for its impact to really be felt broadly, particularly in learning businesses. The SaaS Explosion. I can’t remember the last time that happened. It also, of course, fuels more competition.
From a five-mile-high perspective, however, lower prices for education shouldn’t bother us (if you’re currently looking at shrinking CE revenues in your annual report, just try to bear with me for a second). For one thing, you need a whole new piece of software (an LRS ) that is separate from your LMS and is going to cost you more money.
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