Association Success

SEPTEMBER 18, 2020

With the quarter coming to an end, it’s no wonder association professionals are looking for ways to boost their recruitment and retention rates before the end of the year. Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. How do we come up with this list? Subscribe here.

Recruiting 78

Recruiting Recruitment Resources Newsletter 78

AMG

JUNE 12, 2023

There are many ways to use the summer months as a time of getting to know residents and recruiting them to help with the HOA board or committee. There are more organized community events, as well as newsletters going out. Summer is a great time to take advantage of people being outdoors. People are outdoors and more active.

Recruiting 98

Recruiting Recruitment Committee Newsletter 98

Associations Now

JANUARY 9, 2019

The fundamentals of staff recruiting aren’t exactly on their way out, but HR departments should take note: Social media is gaining ground as a talent prospecting tool. Less popular were job-specific email newsletters, which just 5 percent of respondents had success with. But don’t shutter your job board just yet.

Social Media 74

Social Media Recruiting Recruitment Tools 74

Reid All About it

OCTOBER 25, 2024

Volunteer leader recruitment. Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. Or, Love Asheville From Afar by shopping at online stores or contributing to fundraising efforts in Asheville.

Arlington 252

Arlington Revenue Education Strategy 252

Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Josh Spector ).

Certificate 370

Certificate System Dallas Recruitment 370

Event Industry News

JULY 26, 2019

The two new recruits will be supporting MEETinLEEDS with conferencing activity and helping to profile the stature of the university both nationally and internationally. Harriet Boatwright, sales and marketing manager at MEEDSinLEEDS, commented: “We’re absolutely delighted to be welcoming Hannah to the team and Emma back the team!

Recruiting 60

Recruiting Recruitment Team Newsletter 60

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities. Email Newsletter.

Organization 270

Organization LMS Software Social Media 270

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. The goal: Every year, bringing in new members is likely to be on your association’s list.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Thanks For Playing

OCTOBER 16, 2012

Find a complimentary organization or two, and swap member lists, swap magazine ads, swap e-newsletter promotions, swap banner ads, swap conference attendance/booths/speaking spots, etc. Retention is even more important than recruitment – it’s a much lower cost, higher value transaction. If you don’t know, FIND OUT! Customer Service!

Marketing 150

Marketing Recruiting Recruitment Newsletter 150

MemberClicks

JUNE 6, 2023

So, how do you recruit the right board members? We’ll walk you through the best practices in board member recruitment. Or they might focus on recruiting people who have connections that will help them with fundraising or sponsorships. They proactively recruit and train board members. They’re not wrong to do so.

Recruiting 52

Recruiting Recruitment Committee Handbook 52

Multiview

OCTOBER 13, 2022

If you’re not using your email newsletter as a marketing tool, then what are you using it for? Yes, email newsletters are a great way for you to share top industry news and announcements for your association, but are you taking advantage of the additional tools you have? Let’s think about this for a second.

Newsletter 52

Newsletter Recruiting Recruitment Tools 52

Higher Logic

DECEMBER 6, 2018

Example 1: Newsletters. The days are gone where we could shove every piece of content into a growing newsletter and expect your audience to read it. One of the main vehicles associations use to engage their members is newsletters, but not every member is going to be interested in the same content.

Newsletter 189

Newsletter Examples Maine Content 189

Reid All About it

FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Host: Fridays@4.

San Diego 370

San Diego Strategy Education Price 370

Nonprofit Marketing Guide

APRIL 29, 2019

Today I am sharing the internal newsletter used by Community Partners in LA. Lauren Kay, director of communications, shared this with me about their newsletter: Lauren Kay “We’ve been growing and now have a staff of 42. Thanks so much for sharing Lauren and Elisa!

Newsletter 89

Newsletter Organization Communications Project 89

YourMembership

MARCH 8, 2013

We know that there are key points when recruiting new members to any organization that are crucial to survival. But focusing only on recruitment can be a big mistake if you are ignoring the qualities, characteristics and attributes that attracted members in the first place. by Megan Rockett. by Jeff Hurt. Have a great weekend!

Social Media 150

Social Media millennials Recruiting Recruitment 150

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. A targeted newsletter and streaming video series helps them build rapport with prospects. They’ve built content partnerships with recruiters and PR agencies.

millennials 150

millennials Resources North Carolina Recruiting 150

CMA Solutions

SEPTEMBER 5, 2024

Let’s dive into three strategies that’ll help your association shine and crush those recruitment goals. By tapping into digital marketing magic , associations can totally rev up their recruitment game, streamline their operations and skyrocket membership with clever, efficient strategies. Ready to jazz up your membership game?

Recruiting 45

Recruiting Recruitment Strategy New Jersey 45

Higher Logic

AUGUST 15, 2017

Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. Experienced volunteers may work with new recruits to help them learn the ropes, for example. Want to do even better? Make Them Leaders.

North Carolina 343

North Carolina Project Leadership Discount 343

Higher Logic

MAY 19, 2016

theSkimm, a newsletter for women, has a strong recruitment strategy tied to their ambassador program -- Skimmbassadors recruit their friends to subscribe to the newsletter by hosting parties and making it more of a social outlet rather than a solo reading experience.

Team 136

Team Marketing eBook Recruitment 136

GrowthZone

JANUARY 23, 2020

It’s a one-page pdf that associations can share on social media, post websites, include with emails, or feature in member newsletters. It helps associations navigate through the planning phase to implement an effective young professional member recruitment strategy. 2 Ways for Associations to Appeal to Young Professionals.

Tips 134

Tips Committee Social Media Recruitment 134

Associations Now

DECEMBER 18, 2018

Savvier member recruitment. This year, a few associations took clever approaches to traditional member recruitment campaigns. But you don’t need a major retail event or sports month to recruit prospects. You can peruse the full collection at your leisure by scrolling through the archives.

Tips 103

Tips Handbook Recruiting Recruitment 103

Membersuite

JUNE 30, 2021

Association colleagues are telling us they’re having a tough time recruiting and retaining volunteers. Volunteer recruitment was already a problem before the pandemic—members were busy. Prioritize tasks so your recruitment efforts are focused on the most critical work.

Leadership 133

Leadership Strategy Committee Recruitment 133

Aptify

NOVEMBER 5, 2020

Your membership recruitment efforts worked! Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications. You have new members. Now it’s time to get them on board. In any relationship, the first interactions make a lasting impression.

How To 148

How To Examples Member Experience Social Media 148

Eric Lanke

DECEMBER 17, 2018

We want to recruit new members. We populate our weekly e-newsletter with information about our conferences. One of the activities we engage in to achieve that outcome is placing a promotional article in each week's e-newsletter. We published more articles in our e-newsletter than we ever have before!"

Marketing 113

Marketing Newsletter Conference Recruitment 113

Reid All About it

MARCH 19, 2021

Two proven tips to increase your newsletter’s open and click rates. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Quick hits. Ann Handley via Jaina Mistry, Litmus ).

LMS 370

LMS Nashville Strategy Video 370

Optimist Consulting

SEPTEMBER 26, 2012

The recruitment sector was well served by REC , ARC and APSCo but that hasn’t stopped a new organisation the Institute of Recruiters being established and seemingly capturing members. As a membership body you can never assume you’re going to be the only one offering your members your services forever. What do you think?

Recruiting 100

Recruiting Recruitment Social Media Newsletter 100

Membersuite

MARCH 16, 2022

3: Newsletters. Insert a personalized section in newsletters that says: “According to our records, your job title is [XYZ]. 6: Recruitment Lead Generation. Members are more likely to keep their profile updated if their contact or company information is displayed in an online directory. Click here to update if incorrect.”

Directory 141

Directory Recruiting Recruitment Newsletter 141

Higher Logic

JANUARY 3, 2020

Online communities bookend your customer reference program by allowing you to both identify and recruit strong customer advocates , as well as connect prospects and customers in the community for a positive and authentic reference experience. These components are difficult to manage using traditional customer relationship tools. Did you know?

eBook 194

eBook Products Tips Strategy 194

AMG

JANUARY 4, 2023

Recruit Board Members Each HOA manager needs to focus on recruiting and finding people who are interested in community affairs. Another good idea is to put a notice in the newsletter that they are accepting new members. Here are some important resolutions that are essential for a well running homeowners association.

Committee 98

Committee Recruiting Recruitment Proposal 98

Reid All About it

JULY 24, 2020

Recruiting and Retaining Association Members (and Driving Non-Dues Revenue) in the Virtual Event Era. Find out how you can keep your subscribers engaged in between buying cycles with a relevant, personalized newsletter. Learn how to curate outside news sources in order to develop a personalized, automated newsletter for your audience.

Revenue 259

Revenue Montana Case Study Education 259

Nonprofit Marketing Guide

NOVEMBER 29, 2022

We have ideas you can use for newsletter articles, social media updates, blog posts and more. These ideas come from our Monthly Nonprofit Writing Prompts email newsletter. I send this email newsletter the first week of every month with prompts for the following month. Then keep reading! On the Calendar.

Social Media 65

Social Media Newsletter America Recruitment 65

Reid All About it

APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. Public philosopher Roman Krznaric says we need to reinvent democracy for the long-term.

LMS 276

LMS Education Innovation Pennsylvania 276

MemberClicks

MAY 18, 2021

For a long time, the term “newsletter” brought to mind memories of one-pagers students took home to their parents that they either crumpled into their backpacks or tossed in the trash. But the digital world has given the newsletter a fresh makeover!

Newsletter 52

Newsletter Member Engagement Recruiting Recruitment 52

YourMembership

DECEMBER 11, 2014

The ongoing race to identify and recruit qualified talent will only increase as we move into 2015. You interact with them through your website, newsletters, emails, social media channels and events. “There’s a little wind at our backs, as evidenced by the broadly positive hiring plans, and we see that as boding well for 2015.”.

New York City 150

New York City New York Social Media Recruiting 150

Association Success

NOVEMBER 25, 2020

Consider making some content available for nonmembers to access as a way to get more people interacting with your brand and recruit new members. You can include highlights from the webinar in your email newsletter and share short clips and takeaways via social media. Save time by repurposing content.

Content 142

Content Social Media Recruiting Recruitment 142

Reid All About it

JANUARY 28, 2022

. – 25 Ways to Take Your Newsletter to the Next Level. Hear about a variety of strategic opportunities to utilize AI, strategic creativity and data for a newsletter with high engagement, performance and relevancy for your members. 1 CAE credit. 1 CAE credit. More info/register. Host: Association Adviser. Wed 2/2 at 6:30 p.m.

Newsletter 195

Newsletter Survey Software Process 195

Associations Now

JULY 12, 2017

Mint onboard with your party, but you probably can take a lesson from some other ways that the Lions Club has successfully engaged and recruited members as part of its Centennial Celebration. “We With a centennial membership, anyone who joins or recruits new members or starts a club during the anniversary period receives special rewards.

Recruiting 97

Recruiting Recruitment Project Chicago 97