This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Learn how to create high-quality text, image, video, and other content through hands-on time in class. Video marketing. VideoRequest describes how associations use videos to increase brand awareness, engage volunteers, promote events, and raise funds. Crafting newsletters that people want to read. Good humans.
Mariner Management & Marketing describes three strategies to help staff liaisons lay the foundation for a strong partnership with committee leaders. Find out by completing the CAOS Content Operations and Strategy Maturity Assessment. Staff committee liaison. Yeah, me neither. Microlearning. More info/register. 1 CAE credit.
Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Host: UST Education Speaker: Bill Conforti, SVP of Strategy and Solutions, Association Analytics Wed 11/13 at 12 p.m. – Tue 11/12 at 11 a.m.
The insights from our survey offer a roadmap for aligning strategy, culture, and technology to stay resilient and agile in a rapidly changing environment. Segment and Tailor Content : Offer targeted content to different member segments, such as career-level newsletters or interest-specific resources, to boost engagement.
This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. – The Delicate Balance: Intersection of Strategy and Governance – Roles and Responsibilities of the Association Board. Presenter: Randall Rollinson, President, LBL Strategies. More info/register. every Monday.
What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.
What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.
The American Society for Nondestructive Testing received the Innovative Content Strategy Award. It created a unified content strategy transcending individual initiatives across all departments.
That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. As technology becomes more advanced, so do nonprofit strategies. How will the configurations affect your fundraising strategy, constituent engagement, or data management?
Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales. Sharon Rice and Jennifer Proctor at.org Community share strategies to lighten the load for the heavy lifters on your team.
Use email newsletters, social media, mailers, and phone calls to spread the word about upcoming advocacy initiatives and request volunteers to participate. Create a thank you video highlighting their work throughout the year, and during the event let advocates share their favorite experiences. Boost member communications.
The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?
Explain the challenges faced, the strategies employed, and the dedication of your team or volunteers. Videos: Video content is highly engaging and provides a dynamic format for your stories. These can be shared on your website, social media platforms, in email newsletters, and during fundraising events.
In this post, we’ll cover a few key strategies that will help you take your Events page to the next level and increase your association’s event registrations. To complement your SEO efforts, you should also plug your Events page on other marketing channels like your social media profiles, email newsletters, and more. Let’s begin.
Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). More info/register. .
It also needs a long-term strategy, beta testing, content, and consistent attention to ensure members receive value. Additionally, community managers create and distribute newsletters, moderate community activity, and generate reports about member engagement. Photos and Video. Community Management.
They identify six common mobile engagement strategies and share tactics for implementing them. Nimble’s AI success kit includes four useful resources: two 30-minute webinar recordings about AI for associations , plus an introduction to AI for associations and a guide to developing an AI strategy. Membership app adoption. to 1:30 p.m.
TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. She shares comments from a video of ‘90s high school kids hanging out. The video is captioned, “Phones? Association trends. The outlook for associations, as described in Marketing General Inc.’s
Your goals will help craft your strategy and identify what type of content and topics to focus on. How Do I Create a Content Strategy? Now that you’ve done the hard part of identifying goals, defining target audience(s) and key metrics - creating a content marketing strategy is fun and easy. Newsletters. Target Audience.
Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Maximizing Revenue through Smart Pricing Strategies. Josh Spector ). Dreading a winter lockdown? 1 CMP credit.
Watch this video to learn about the six new communications calendars I’ve created for you as part of our brand-new training, Creating a 12-Month Community Engagement and Fundraising Plan. The sample calendars tell you when to send direct mail and email appeals, and direct mail and email newsletters, by quarter and month.
1: Offer purposeful work: align volunteering with organizational strategy and goals. The yearly review process allows you to sunset volunteer groups and activities that don’t align with organizational strategy. How to Prevent Volunteer Burnout and Keep Your Leadership Pipeline Full. Are volunteers working on the right things?
This could include articles, newsletters, educational resources, webinars, and social media posts that help your members stay informed, grow their skills, and stay connected with your association. Newsletters: Regularly update members on association news, upcoming events, and valuable resources.
Alright, let’s talk about the king of content – video! According to our 2023 Nonprofit Communications Trends Report , nearly all nonprofits (95%) now create some type of video content. Video marketing is now more important to nonprofits than ever. So, how can nonprofits keep using video marketing to their advantage?
A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Association strategies. What deer hunting taught me about strategy. Community manager survey. Quick hits. Mon 2/8 at 1 p.m.
September 24: VideoStrategy for Nonprofits: What to Create and How to Get the Most Out of It. [60-Minute 60-Minute Webinar] Learn how to move forward with video, no matter your organization’s or team’s size. . Registration for this webinar is $20 or FREE with an All-Access Pass. Learn More and Register.
That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Engage your members.
Would you like to subscribe to this newsletter? This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. How to Use Tiktok, Instagram and Facebook Insights: Propel Your Content Strategy.
When they joined, registered for an event, or signed up for the newsletter, we earned permission to contact them. Yet, sometimes, members read emails. So, can we nudge them to engage more often? Thankfully, YES! The answer lies in micro-permissions. But we havent yet earned their permission to pay attention to what we are sending them.
But a great webinar can spark new ideas and inspire better strategies. Essential email newsletters. To earn the privilege of a consistent open rate, your newsletter must be essential to subscribers’ overall media diet. Start by making your newsletter a consistent part of subscribers’ routine. Short, multipurpose videos.
In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Consultant/founder wisdom. Dean West shares lessons from his 25 years of leading Association Laboratory. More info/register.
Assess your data to create a long-lasting strategy. Consider these digital marketing ideas from AccuData to spread the word about your virtual service event: Your email newsletter. Advertise your virtual day of service in your weekly or monthly member newsletter. Assess your virtual event data to create a long-lasting strategy.
Chances are you already make use of one or more of these tactics, but thinking of them as part of your broader member engagement strategy is the key to success. There are a few strategies you can use to promote it: Offer some of your eLearning content for free. Q&A Sessions. Thank-You Events. Branded Merchandise.
The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Data strategy. Curated reading lists are the best, right? Credentialing support.
I know you’ve heard it, “Video is the next big thing” and “Video converts”… Marketers hear this all day long, and it’s true. Videos are a great way to reach your audience and resonate on a personal level. Video can be a scary thing, especially if you’re the one in it.
An eye-catching blog based on a longer study, a stylish video on a timely issue and an engaging social media campaign are all examples of freemium content that can catch the public’s attention. . MORE: 4 trends to adopt for an effective member strategy. The post Is ‘freemium’ part of your content strategy?
Ask a colleague or friend to help work on your images and templates, to proofread and spruce up PowerPoints and handouts, or to edit video and audio recordings. Utilize your association’s newsletters and social media to promote your online learning opportunities. Start your own newsletter!
The findings from the survey will be disseminated by the Partnership Professionals Network via e-newsletter and website. I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. Fri 4/3 at 12 p.m.* – Not Governance as Usual: Virtual Approaches to Manage Your Governance Strategy.
Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. How to create an editorial calendar that will streamline your content strategy. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management.
WBT shares seven MOOC business model strategies you should definitely steal. Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery.
Are 2x more likely to have a formal strategy to encourage loyal customers to become brand advocates. Each answer becomes part of your searchable knowledge base that grows in value as more questions are answered, videos are added, and content is written. Develop Your Customer Community Strategy. year-over-year.
While associations have made headway in navigating communication chaos, only 6 percent of the more than 700 associations surveyed reported they have a fully integrated communications strategy. Perhaps more problematic, however, is that very few associations employ social, mobile or videostrategy. Stop under-utilizing video.
WBT Systems describes nine virtual event strategies that minimize Zoom fatigue. In another article for AMP, Ronn Levine spoke to Gina Joseph, vice president of strategy and partnerships for VentureBeat, about their annual GameBeat Summit in April. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.
This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Explore other strategies that will help financial executives to better connect with nonprofit boards to advance strategic planning and innovative change. Josh Slyman, Director of Product Strategy at Web Scribble.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content