Association Analytics

JUNE 17, 2021

In our previous blog posts on retention and product value , we illustrated how data isn’t one dimensional. Similarly, analyzing your event data from many angles can lead to a major impact on revenue. Consider these data points as you assess your event registrations: What trends or patterns exist in your registration data?

Revenue 318

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Wild Apricot

NOVEMBER 18, 2020

As people are taking most of their shopping online because of COVID-19, it’s time to stock up your virtual store with meaningful gifts to support your cause. Even better, starting in December, you can offer your members and customers a variety.

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Association Analytics

MAY 20, 2024

If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.

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Association Analytics

SEPTEMBER 8, 2022

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. Use your data to optimize people and products.

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Association Analytics

JANUARY 17, 2024

Learn how to use your data to find non-dues revenue opportunities like new audiences, selling more products to current members and creating new products.

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Reid All About it

MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. The goals they discuss are thought leadership, meeting leads and decision-makers, product showcasing and brand awareness. Virtual conference success stories. More info/register.

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Reid All About it

JULY 31, 2020

I’ll be happy to feature it as long as it’s not too product-centric. Ask your questions regarding strategies, best practices, and tactics across the full event marketing funnel (from leads to revenue) and expand your role beyond execution to designing experiences that deliver on business objectives by understanding how event marketing works.

Montana 362

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Reid All About it

JUNE 25, 2021

I’ll be happy to feature it as long as it’s not too product centric. – Revenue Success from Scratch: One Association’s Story. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Host: Professionals for Association Revenue. Presenter: Melissa Lagowski, Big Buzz Idea Group.

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Association Analytics

JANUARY 29, 2024

Tie revenue to prediction buckets – finally, we apply the current year’s dues to the prediction categories which gives you the power to set more realistic dues revenue expectations. What can you do with membership predictions? Use your new crystal ball to help build your mid- and end-of-year strategies.

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MatrixG

MARCH 25, 2024

I attend a lot of webinars and conferences about non-dues revenue, including Non Dues-A-Palooza. At all of these events, there are presentations and discussions about new products and new partnerships that associations can invest in and offer to their members. So why isn’t your AMS part of YOUR association’s non-dues revenue strategy?

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EventMobi: Association Events

MAY 1, 2024

Events play a key role in engaging your members, generating revenue, and achieving organizational goals. Start by identifying the specific goals you want to achieve, such as increasing member engagement, driving more revenue from events , or helping members earn CE credits. Is this product designed for association events like mine?

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Reid All About it

SEPTEMBER 13, 2024

Product ideas. James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. I’m happy to feature it as long as it’s not too product-centric.

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Reid All About it

SEPTEMBER 29, 2023

One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Host: UST Education Speaker: Jay S. Daughtry, M.Ed.,

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Spark Consulting

DECEMBER 4, 2024

Whether you’re planning for the future, navigating technological shifts, or rethinking member engagement, this journal has been designed to spark ideas and provide practical guidance.

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Reid All About it

FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission. Quick hits.

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Reid All About it

JUNE 18, 2021

I’ll be happy to feature it as long as it’s not too product centric. Guest: Ron Hetrick, Development of Staffing Product at Emsi Data. Presenters: Michelle Schweitz, Marketing Manager, and Tirrah Switzer, Senior Product Marketing Manager, Community Brands. More info/register. Fri 6/18 at 12 p.m. – EventTech Chat.

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Reid All About it

SEPTEMBER 27, 2024

Non-dues revenue. If you’re a podcast listener, check out Association RevUP from Professionals for Association Revenue. Productivity is a drag. I’m happy to feature it as long as it’s not too product-centric. YourMembership describes 13 steps small-staff associations should take to attract and recruit new members.

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Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” I’m happy to feature it as long as it’s not too product-centric. Next gen membership #2. More info/register.

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Reid All About it

SEPTEMBER 20, 2024

On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. I’m happy to feature it as long as it’s not too product-centric.

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LMS Revenue Content Certificate 264

Blue Sky eLearn

MAY 4, 2020

So, beyond your standard questions about event schedule and production cost, what are the other most important questions to ask a virtual events vendor as you investigate their services? if a trade show is a major part of the event revenues that you are looking to replicate then you may want to invest in a virtual tradeshow solution.

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Reid All About it

JULY 24, 2020

I’ll be happy to feature it as long as it’s not too product-centric. While many organizations are aware of the learning sciences needed to propel their lifelong learning programs forward, they are unsure how to turn these great ideas into products that make professional learning better and into profitable products. Host: Cvent.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

SEPTEMBER 11, 2020

I’ll be happy to feature it as long as it’s not too product-centric. Top Trends to Increase Non-Dues Revenue and Membership Dues in 2021. Learn the current trends to retain your existing membership dues and examples of how associations are effectively increasing non-dues revenue in 2020. More info/register. Wed 9/16 at 11 a.m.

LMS 329

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Reid All About it

JULY 17, 2020

Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. I’ll be happy to feature it as long as it’s not too product-centric. The future for event planners. What does an uncertain future hold for association event planners and association meetings?

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Montana Revenue Strategy Conference 341

Reid All About it

NOVEMBER 29, 2019

I’ll be happy to feature it as long as it’s not product-centric. Not only can you use digital marketing to grow your revenue but also your brand awareness, event attendance, and open doors to new opportunities. – Strategic Revenue Growth: Thinking Beyond Members and Sponsors. Embrace Digital Marketing (or Get Left Behind).

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Spark Consulting

DECEMBER 11, 2024

Many of our organizations, in an attempt to be all things to all people (or due to the temptation of all that tasty, tasty non-dues revenue), have larded up our membership “benefits” with so much tangential crap that our members can’t focus on the stuff that will actually help them achieve their goals and fix their problems.

Revenue 195

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Reid All About it

JANUARY 5, 2024

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. I’m happy to feature it as long as it’s not too product-centric. Hot association topics. 1 CAE credit.

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Revenue LMS Price Education 286

Reid All About it

FEBRUARY 12, 2021

I’ll be happy to feature it as long as it’s not too product centric. Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. How to Increase Your Corporate Sponsorship Revenue. Host: Community by Association. Tue 2/16 at 2 p.m. Thu 2/18 at 12 p.m. –

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Reid All About it

OCTOBER 30, 2020

Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. I’ll be happy to feature it as long as it’s not too product-centric. Association websites compete with for-profits, media, and other associations for eyeballs, mindshare and even revenue. Chapter bright spots.

Revenue 341

Revenue Learning Management System Certificate LMS 341

Reid All About it

OCTOBER 11, 2024

Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. A post titled “Sharing a Beer” is always going to catch my eye, especially when written by James Young of Product Community. Membership value. Good humans. Member engagement.

North Carolina 258

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Reid All About it

MAY 15, 2020

Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. I’ll be happy to feature it as long as it’s not too product-centric.

Puerto Rico 370

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Reid All About it

MAY 14, 2021

Some of the highlighted trends are alarming: leaders are out of touch with employees and need a wake-up call, high productivity is masking an exhausted workforce, Gen Z is at risk and will need to be re-energized, and shrinking networks are endangering innovation. I’ll be happy to feature it as long as it’s not too product centric.

St. Louis 341

St. Louis Technology Strategy Conference 341

Higher Logic

MAY 28, 2020

Chris, their global community manager, shared their community goals, which include peer-to-peer networking, creating a knowledge base, and optimizing the product for clients, along with reducing their support case load and enabling customers to help them make better products.

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Reid All About it

MAY 21, 2021

I’ll be happy to feature it as long as it’s not too product centric. Presenter: Michelle Brien, VP of marketing and product strategy, WBT Systems. Nonprofit Cybersecurity: Balancing Best Practices, Budget, and Team Productivity. Presenters: Marjorie Anderson, Product Manager at Project Management Institute. Host: Socio.

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Reid All About it

APRIL 2, 2021

They’re reporting on a non-dues revenue generating idea from the recent Non-Dues-A-Palooza ideation session: educational coaches who help professionals map out a professional development plan and guide them into your association’s education and credentialing programs. I’ll be happy to feature it as long as it’s not too product centric.

Revenue 335

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Reid All About it

JUNE 4, 2021

I’ll be happy to feature it as long as it’s not too product centric. Plan to attend what is sure to be a lively and productive discussion on how to take hold of your own promotion and win in your career. Presenters: Tyler Nelson, Director of Product, Array. Analytics in Action: How to Boost Event Registration Revenue with Data.

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Reid All About it

APRIL 5, 2024

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. I’m happy to feature it as long as it’s not too product-centric. In a recent survey in fact, over 80% of associations said that they are making non-dues revenue a top priority.

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Reid All About it

APRIL 19, 2024

James Young of Product Community describes a twist on mentoring. I’m happy to feature it as long as it’s not too product-centric. Networking Discussion: Best Practices for Diversifying Revenue Join your Fridays@4 colleagues for an open discussion about your best practices or challenges in diversifying revenue. Co-mentors.

Newsletter 258

Newsletter Content Social Media Education 258