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Give a Taste: Let Prospects & Members Sample Online Education

WBT Systems

Instead, you let them sample online education so they can experience it for themselves. Your free sample will do the selling for you. Ask any wine or beer salesperson how many people walk away with a bottle of wine or a six-pack of craft beer after enjoying a few samples at a store tasting. 4 types of sample e-learning programs.

Sample 150
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Recruit the Whole Person

Spark Consulting

Last week, I was teaching the volunteer management course for ASAE’s Association Management Week with the smart and talented Andrea Rutledge (Executive Director of the National Architectural Accrediting Board), and she and I got chatting about membership recruitment. What are you doing to “recruit the whole person”?

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Association Brain Food: 2.21.25

Reid All About it

Per the report, most associations are in the discovery or planning phase of AI adoption. The report also shares AI policy samples and discusses AI use, barriers to adoption, and potential use. Only a few have integrated AI into their operations, primarily in marketing and communications. Trade show floor decisions. 1 CMP credit.

Arlington 258
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Association Brain Food Weekly: 8.21.20

Reid All About it

Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. The report also includes a sample virtual event prospectus to give you additional ideas. Association membership app.

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Sample Marketing Language for Automatic Membership Renewals

Membership Marketing

Sample Marketing Language for Automatic Membership Renewals. I get a lot of questions about this, so I thought it might be of help to provide some sample language you can use to present this option on recruitment and renewal efforts. ” This language is provided as a sample only. Monday, March 7, 2011. Newer Post.

Sample 40
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Quality demographic data: Respect, privacy, and accuracy 

Candid

We found that 72% of respondents reported this data to at least one entity—including funders and philanthropy-serving organizations like Candid—and 46% reported it to five or more in the past 12 months. Consensual self-reporting gives complete control over accuracy and privacy to the individual.

Sample 105
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How to Build a Dashboard to Track Membership Statistics

Membership Marketing

When we asked association staff what are the most significant data challenges that they face, 48% of respondents told us that “Inadequate membership dashboard and reporting tools” represented a top problem. The membership dashboard includes the most important items that drive the growth or possible decline of an association’s membership.

How To 85