Reid All About it

JULY 21, 2023

But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. Hear how to audit your current customer and member journeys, how to determine where the pain points are, ways to use design to make an experience intuitive and smooth, how crossing systems (e.g., Hear tips to recruit and retain these generations.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

MARCH 18, 2022

WBT Systems digs into ASI’s 7th annual Membership Performance Benchmark Survey to find out how associations are working through their digital transformation. Membership Recruitment: How to Reach New Markets. Membership Roundtable Discussion: Recruiting Student and Early-Career Members. Location: Virginia. What can we do?

Revenue 39

Revenue Technology Video LMS 39

Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback.

Strategy 275

Strategy Technology Arlington Education 275

Reid All About it

APRIL 14, 2023

If you want to kick your association out of the box in which it finds comfort, give these extreme brainstorming questions from WBT Systems a try. Join to share your experiences with volunteer recruitment successes and challenges, volunteer platforms/coordination, micro-volunteering, volunteer burn out, and all things volunteering.

Leadership 195

Leadership Education Revenue Strategy 195

Membership Marketing

JUNE 5, 2012

Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. If you have strong returns from your recruitment efforts, you probably are not reaching your full market potential. in Alexandria, Virginia. Publications.

Recruiting 40

Recruiting Recruitment Price Survey 40

Membership Marketing

OCTOBER 19, 2010

Why Share the Wealth through Membership Recruitment? This past weekend, I was in Chicago doing some membership presentations and spoke with members of one group who asked, “Why should I recruit members for the organization? Labels: Member Benefits , Membership Recruitment. in Alexandria, Virginia. Publications.

Recruiting 40

Recruiting Recruitment Price Chicago 40

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Using Social Media to Recruit Staff.

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Next gen membership #2. More info/register. Fri 10/6 at 12:30 p.m. – Ask Me Anything: Personalization Learn how to use personalization to improve member communications, engagement, and transactions.

Revenue 264

Revenue Certificate Education Tools 264

Reid All About it

NOVEMBER 10, 2017

The latest research, brought to you by WBT Systems, about the aging workforce, the looming workforce gap, and retirement plans of Boomers is quite surprising. Small Association Forum for Executives (Northern Virginia). Contrary to popular belief, the Boomers aren’t going anywhere anytime soon. 10 CAE credits. More info/register.

DC 150

DC Washington Tools Education 150

Reid All About it

OCTOBER 18, 2019

WBT Systems shares some project management basics , like why you need a charter and sponsor, and what you should think about during the project planning phase. Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing.

North Carolina 34

North Carolina Education Project Content 34

Membership Marketing

JANUARY 27, 2010

Unleash the Power of Market Testing in Your Membership Recruitment. And because of the larger quantities and costs involved, testing is a particular necessity and an ideal opportunity when it comes to membership recruitment. Testing in membership recruitment allows your organization to market more efficiently. Publications.

Recruiting 40

Recruiting Recruitment Marketing Price 40

Membership Marketing

APRIL 9, 2010

The Push and Pull of Membership Recruitment. In a pull system the consumer requests the product and pulls it through the delivery channel. On the other hand, in a push marketing system the sales efforts are initiated by the producer and information is pushed toward the buyer. in Alexandria, Virginia. Publications.

Marketing 40

Marketing Recruitment Recruiting Survey 40

Membership Marketing

NOVEMBER 4, 2010

Building Your Online Membership Lead Generation and Conversion System. The next question is what to do with these leads and how to maximize the effectiveness of the conversion system. One way to look at this lead to paid member conversion system is as a funnel. A good system might look something like this. Publications.

Social Media 40

Social Media System Price Survey 40

Membership Marketing

MARCH 31, 2010

Over a million pieces of recruitment mail were analyzed that went out over several campaigns and there were over 10,000 paid responses. West Virginia. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). California.

Marketing 40

Marketing Rhode Island South Dakota West Virginia 40

Event Industry News

MARCH 4, 2021

With a BA degree in cinema studies, Sarah has extensive AV technical knowledge and expertise in large video displays, camera systems, and event system engineering. Virginia Tong – Senior Project Manager. Virginia leads a team of engineers and has outstanding leadership, organisation, communication and proactivity skills.

Technology 52

Technology Virginia Project Video 52

Membership Marketing

NOVEMBER 11, 2011

Five Steps to Building a Membership Recruitment Strategy. I just responded to a question on how an organization should put together a membership recruitment strategy. So here are five basic elements that I think are important to consider in putting together a membership recruitment program. Labels: Membership Recruitment.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

JULY 22, 2011

What I have found works best is to help an organization step back and see the big picture and then develop a systemic solution to fixing the problem. In the book he applies the concept of systems thinking to help organizations respond effectively to the challenges that they face. ” 1.

Marketing 40

Marketing System Recruiting Recruitment 40

Membership Marketing

JUNE 18, 2012

Many organizations are seeing growth in membership and using great tools to recruit, engage, and retain members. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. So Why Test in Membership Recruitment? Seven Levers to Increase Membership Recruitment. Renewal Systems. (14).

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

NOVEMBER 1, 2010

Maximizing your Website as a Tool for Membership Recruitment. When an opt-in is captured, we have found that these leads are some of the highest responding lists for membership recruitment campaigns. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Speaking Engagements.

Tools 40

Tools Marketing Recruiting Recruitment 40

Membership Marketing

MARCH 7, 2011

I get a lot of questions about this, so I thought it might be of help to provide some sample language you can use to present this option on recruitment and renewal efforts. Labels: Acquisition Campaigns , Renewal , Renewal Systems. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment.

Sample 40

Sample Marketing Price Survey 40

Membership Marketing

JUNE 20, 2012

So Why Test in Membership Recruitment? After my last post, you might say to me, “So what’s wrong with not doing market testing in my membership recruitment program?” in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. So Why Test in Membership Recruitment?

Marketing 40

Marketing Price Discount Recruitment 40

Membership Marketing

JULY 17, 2012

The concept was built around a systems thinking approach to membership. You also will have difficulty recruiting a new member if you cannot identify who top prospects are for membership. Recruitment -- when prospects choose to join you. in Alexandria, Virginia. Tuesday, July 17, 2012. The Membership Lifecycle Turns Five.

Marketing 40

Marketing Recruiting Recruitment Survey 40

Membership Marketing

DECEMBER 4, 2009

Alexandria, Virginia — Marketing General Inc. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). Congratulations Rick! Here is the press release on the award. Subscribe through Your Reader. My Background. teamwork.

Marketing 40

Marketing District of Columbia Washington Virginia 40

Membership Marketing

JULY 22, 2010

Email Usage Up, but Effectiveness Rated Lower for Membership Recruitment. Interestingly, when asked to rate the effectiveness of using email to recruit new members, those who said that email was the “most” effective channel, dropped from 24 percent in 2009 to 10 percent in 2010. Speaking Engagements. Speaking Engagements.

Recruiting 40

Recruiting Recruitment Survey Price 40

Membership Marketing

SEPTEMBER 3, 2010

In fact, word-of-mouth marketing tied for the top spot as the most effective method of new member recruitment in our 2010 Membership Marketing Benchmarking Report. In a fully developed volunteer structure, an accountability system with regular check-in with other volunteers could be put in place. in Alexandria, Virginia.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

SEPTEMBER 13, 2010

More Marketing Channels Available for Membership Recruitment. ” Ideally, careful tracking of membership recruitment will help define what marketing channels are most effective for your organization. Labels: Marketing Media , Membership Recruitment. in Alexandria, Virginia. Membership Recruitment. (4).

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

FEBRUARY 12, 2010

As you may recall, last year, our survey provided critical comparative data on how organizations recruit members, engage new members and renew their members. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). Tony Rossell.

Survey 40

Survey Marketing Analysis Price 40

Membership Marketing

JULY 5, 2011

Growth in new member recruitment appears to be a big driver in membership growth. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). These results are significantly better compared to both 2010 and 2009. My Background.

Report 40

Report Survey Price Recruiting 40

Membership Marketing

SEPTEMBER 13, 2011

As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. in Alexandria, Virginia. Membership Recruitment. (4). Renewal Systems. (14).

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

OCTOBER 7, 2011

Recruitment, Retention, and Engagement Trends. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). The focus is “Membership Matters” Some of the article titles include: 1. 7 Tips for Dealing with Angry Members.

Marketing 40

Marketing Case Study Price Survey 40

Membership Marketing

MARCH 12, 2012

• Year over year new member recruitment. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). If you would like an Excel version of it, please send me an email (under my bio at right) and I will forward it to you.

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

MAY 25, 2012

This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. in Alexandria, Virginia. Membership Recruitment. (4).

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

SEPTEMBER 21, 2010

.  ASAE Membership -- Recruitment and Retention. Labels: Membership Engagement , Membership Retention , Renewal , Renewal Systems , retain members. in Alexandria, Virginia. Membership Recruitment. (4). Renewal Systems. (14).

Marketing 40

Marketing Survey Price Discount 40

Membership Marketing

DECEMBER 31, 2009

in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). Subscribe through Your Reader. My Background. Tony Rossell. Tony serves as the senior vice president of Marketing General, Inc., Tony can be reached at Tony@MarketingGeneral.com.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

DECEMBER 13, 2010

in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). Subscribe through Your Reader. My Background. Tony Rossell. Tony serves as the senior vice president of Marketing General, Inc., Tony can be reached at Tony@MarketingGeneral.com.

Marketing 40

Marketing Baltimore Maryland Price 40

Membership Marketing

JANUARY 19, 2012

in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). Subscribe through Your Reader. My Background. Tony Rossell. Tony serves as the senior vice president of Marketing General, Inc., Tony can be reached at Tony@MarketingGeneral.com.

Marketing 40

Marketing Cost Price Survey 40

Membership Marketing

JUNE 18, 2011

At first this meant making punch-card tabulators, but IBM moved on to magnetic-tape systems, mainframes, PCs, and most recently services and consulting. in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). My Background.

Marketing 40

Marketing Price Survey Analysis 40