Nonprofit Marketing Guide

FEBRUARY 25, 2015

The print piece hit mailboxes last week, and we uploaded the video to our website and social media soon after. Liesl Manone is the Operations Director (and only full-time employee) with Don’t Forget to Feed Me Pet Food Bank in Fort Worth, Texas. We have had an outpouring of positive comments.

Fort Worth 99

Fort Worth Report Texas Arlington 99

Reid All About it

JANUARY 5, 2024

The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. He shares five resources for getting up to speed and staying informed about AI. Non-dues revenue. Hot association topics.

Revenue 286

Revenue LMS Price Education 286

Reid All About it

MARCH 5, 2021

Achurch Consulting explains why it’s important to provide virtual watercooler moments to your remote team and suggests all kinds of ways to do it. Especially when your whole organization is a team of 5? Understand the best ways to leverage your social media profiles and other free promotional channels. DEI initiatives.

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North Carolina Certificate Strategy Case Study 370

Associations Now

JUNE 11, 2019

Influencers on social media don’t always have millions of followers. In 2017, ACS created a marketing campaign targeting nonmembers at the famed South by Southwest conference (SXSW), the annual gathering in Austin, Texas, focused on technology, arts, and pop culture. “I ACSSX17 #SXSW pic.twitter.com/hLjy62wwkb.

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Austin Texas Social Media Video 96

Associations Now

FEBRUARY 5, 2019

The “house” was a collection of pop-up shops selected to appeal to the attendees of the Professional Convention Management Association’s annual Convening Leaders conference in Austin, Texas in January 2017. The Visit Austin team conceived of the idea as a way to bring the “best of” the city to the meeting attendees.

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Austin Texas Case Study Social Media 85

Association Adviser

MARCH 18, 2014

This month’s Corner Office spotlight shines on Christopher Newton, president of the 700 member Texas Food & Fuel Association. Incidentally, Texas has more convenience stores than any other state (14,000) and our members own, operate and supply more than 10,000 of them. AA: How about social media? Chris Newton.

Texas 60

Texas Social Media Leadership Committee 60

Guilt by Association

APRIL 29, 2009

The flu’s outbreak in the country occurred last week in Texas, where the Texas Medical Association acted quickly to alert its members about what had happened. By Monday this was a certifiable mainstream media story, for better and for worse. Tagged: social media, swine flu.

Social Media 40

Social Media Massachusetts Boston Texas 40

Reid All About it

MARCH 16, 2018

How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and social media? Learn how emerging reporting and tracking capabilities help your event marketing team better translate your event metrics and make future event decisions. 1 CAE credit. 1 CMP credit. 1 CAE credit.

eBook 46

eBook DC Social Media Case Study 46

Reid All About it

NOVEMBER 1, 2019

Dredge your fillets of fresh, local fish (yes, it’s a theme, this time, white grunt) in salted flour, then egg mixed with hot sauce (we’re partial to Texas Pete), and then cornmeal seasoned with your choice of spicy spices (like cayenne, regular or smoked paprika, or whatever peppery delight is in your cabinet). More info/register.

Washington 34

Washington Social Media Education Content 34

Reid All About it

APRIL 3, 2020

Discuss how to effectively communicate with your team as a leader/boss in these uncertain employment times for everyone in the association sector. Find out how using event technology can make your team more efficient, track fragmented program spend and eliminate simple meeting and event risk. 1 CAE credit. More info/register.

North Carolina 44

North Carolina Committee Montana Guidelines 44

Association Adviser

JULY 15, 2014

Chatting up a hairstylist, rushing across the finish line of a half marathon, and corralling 400 youths at the Texas State Capitol may not seem like groundbreaking ways to further a cause. Amanda Niklaus, a public relations and social media manager, silently suffered from Crohn’s disease for 15 years.

Texas 60

Texas How To Austin Education 60

Reid All About it

FEBRUARY 25, 2022

WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. 5 Ways to Turn Your Members into an Army of Marketers Utilizing Social Media. Compliance training. More info/register. Host: EventMobi.

Revenue 40

Revenue Analysis Strategy Technology 40

Beth Kanter

JULY 3, 2012

One area of challenge: balancing strategic communications with spontaneity of social media. The spontaneous part is all the organic stuff, including relationship building, maintaining light touches and connections with your network until there is a moment of opportunity, being nimble and adaptable, and well, being social.

Social Media 28

Social Media Arkansas Wisconsin Texas 28

Forj

JULY 5, 2017

Shannon Goecke , Director, Membership, and Marketing, California Academy of Family Physicians and Elizabeth Lukrich , Manager, Communications and Social Media, California Academy of Family Physicians. Using Member Personas for Smarter Marketing and Increased Engagement .

Member Engagement 79

Member Engagement Learning Management System Minneapolis California 79

Association Adviser

MARCH 17, 2014

In response to this challenge, some associations have made impressive gains in their adoption of technology, particularly in the areas of mobile, social media, video, online learning, connectivity and more. They don’t even need a computer. When our favorite sites aren’t easy to use, we quickly find alternatives.”

Texas 60

Texas Video millennials Revenue 60

SCD Group

NOVEMBER 20, 2014

In fact, in the vast majority (75%) of the 250 questions CBRE’s Workplace Strategy team posed to more than 5,500 U.S.-based Let me start with those little screens we''re always on: Millennials aren''t simply users of social media. We invented it. It''s connected. It''s open. And it''s diverse. We millennials have drive.

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millennials Minnesota Texas Social Media 40

Guilt by Association

DECEMBER 8, 2008

In the aftermath of September 11, I led a team that drafted a new crisis communications plan for the Massachusetts Medical Society. Some time later, another MMS team created a comprehensive business continuity plan. Tagged: mumbai, social media, twitter. It’s time to change that. What if these posts harm people?

Technology 40

Technology Communications Iowa Texas 40

Associations Now

OCTOBER 12, 2016

Since then, “creepy clowns”—the moniker given to this craze—have made appearances in more than a dozen states , including Arkansas, Texas, and California. Police have responded by arresting the creepy clowns, who have frightened people in person and via social media.

South Carolina 40

South Carolina Fresno Detroit Arkansas 40

Associations Now

FEBRUARY 9, 2015

Google Analytics is a great place to dip your toes into the data waters, especially if you work with your organization’s marketing team. There’s still time to register for the annual Abila Users & Developers Conference being held February 22-24 in Austin, Texas. Other Good Reads.

Austin 40

Austin Texas Social Media Membership Management 40

Association Adviser

MAY 20, 2014

Christopher Williston VI, CAE , senior vice president of the Independent Bankers Association of Texas (IBAT) , argued that you can learn from your failures.”We In other words] your PR team will be using more social media, whereas your education department may be using more video conferencing, such as Skyping.”

Technology 60

Technology How To Social Media Video 60

Associations Now

MARCH 6, 2017

Even though we’re a technology company, we are horrible at social media, so the social media and SEO session was perfect for me, and I’m planning on rolling that out as soon as I get back.”. Meetings and Industry Relations Director, Texas Optometric Association. “I Sherry Ballance, CAE.

Texas 40

Texas Social Media Innovation Technology 40

SCD Group

JANUARY 18, 2015

OSU-Oregon alumni were challenged (via social media) to raise funds for Extra Yard. In addition CFP made major donations to North Texas teachers via Donors Choose. During the event, CFP promoted the cause via jumbotron announcements and other events. Note: One cause is enough. They were all over the place starting on Sunday.

Oregon 40

Oregon Dallas Texas Social Media 40

Association Adviser

SEPTEMBER 24, 2013

” But that’s not the case in the association world, even as social media, the “free web economy” and for-profit competitors knock on the door. That’s what Balko and his leadership team share with the board, which he said has historically looked only at membership.

Georgia 60

Georgia Maryland America Resources 60

ChatterBachs

JANUARY 4, 2011

As many of you know, the priority of engaging and connecting is a big one for me- a soapbox- if you will, and I don’t understand those who simply look at social media as a way to promote their agenda, products, and/or services. cagedether - Daryl Pereira; San Francisco; Web and Social Media Manager at IBM.

Los Angeles 28

Los Angeles Virginia South Carolina DC 28

Association Adviser

JULY 15, 2014

To some, that’s more surprising than Germany’s 7-1 dismantling of the Brazilian national soccer team (on Brazil’s home turf) last week at the FIFA World Cup semi-finals. ” Mary Lange , president of the Independent Bankers Association of Texas (IBAT) Education Foundation, reiterated that members pay dues to be represented.

South Dakota 60

South Dakota North Dakota Minnesota Texas 60

Beth Kanter

MARCH 24, 2014

I’m at the AFP Conference where I will be on a plenary session about “ Social Media for Social Change ” moderated by Social Media 4 Nonprofit leaders Darian Rodriguez and Ritu Sharma, along with Carolyn Miles, Save the Children and Ben Rattray, Change.Org. 28% of donors are repeat donors.

Social Media 28

Social Media Minnesota Texas Tools 28

Beth Kanter

APRIL 30, 2015

Today I presented on a “featured session” at the United Way Community Leaders Conference in Grapevine, Texas. ” I facilitated an interactive featured session on why and how leaders should be engaged on social as well as other insiders (employees, board, and volunteers). There are some other benefits as well.

Social Media 28

Social Media Arkansas Recruitment Recruiting 28

Reid All About it

DECEMBER 15, 2023

At Texas SAE’s Association Leadership, Miguel Neves of Skift Meetings describes a human way to boost event networking: networking ambassadors. He saw the idea in action at the Social Media Market World conference. You just have to take time to pause and think about it the way she suggests. Event networking. More info/register.

Iowa 264

Iowa millennials Texas Strategy 264

Reid All About it

MAY 26, 2017

I’d wager that many associations appoint a staff/member team to work on D&I because they think they should, not really understanding why it’s important and how it can impact their organization and people. Presenters: Cathy Stoebner DeWitt, vice president of governmental affairs, Texas Association of Business. More info/register.

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Raleigh North Carolina Texas Chicago 150

Reid All About it

DECEMBER 18, 2020

In November 2020, MPI delivered a hybrid event in-person at the Gaylord Texan in Grapevine, Texas, and live online to an audience representing 17 countries. Learn how to leverage video for performance reviews, make these conversations more comfortable, and create positive outcomes for you and your team members. 1 CMP credit.

Video 221

Video Certificate Review LMS 221

Association Adviser

NOVEMBER 15, 2016

We call these individuals “online influencers” and they write for online publications, have their own blogs and attract a strong following on social media of those who share your very specific interest or cause. This article original ran in the Texas Society of Association Executives’ Association Leadership Magazine.

San Antonio 60

San Antonio Texas Press Release Communications 60

Association Adviser

OCTOBER 13, 2016

It’s no longer a side project that teams do when they have time: [link] @AssocAdviser. It’s no longer a side project that teams do when they have time: [link] @AssocAdviser. Brittany Shoul, Network Media Partners. The only way to maintain harmony is to build an environment with open communication between these teams.”

Revenue 60

Revenue St. Louis Price Cost 60

AssociationChat

JUNE 28, 2020

Revisiting agile teams after an abrupt shift to remote (source: McKinsey & Company) April 28, 2020 – Agile teams traditionally excel when their members are co-located. Audiences still want to engage in the content and follow the shows and actors on social media. Photo by Akwice from Pexels.

United States 59

United States New York Conference Seattle 59

AssociationChat

APRIL 15, 2020

Here’s the latest: Revisiting agile teams after an abrupt shift to remote (source: McKinsey & Company) April 28, 2020 – Agile teams traditionally excel when their members are co-located. Audiences still want to engage in the content and follow the shows and actors on social media. Last Updated: 2020.04.28

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United States New York Conference Seattle 52