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The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. AI tool for events. I haven’t heard about this kind of tool and maybe you haven’t either. What strategies can you implement to close this engagement loop? Association AI. More info/register.
Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. With a new design direction, TSAE then revamped its content strategy. ” – Josh Spradling, CAE, TSAE Marketing & Communications Director. The Challenge.
Hear about the precautions being taken for the 2021 Best Practices Summit in Plano, Texas and Meet Well Summit in Phoenix, Arizona later this year, including liability waivers and attendee agreements, on-site check-in procedures, attendee communications, meeting room setups, and safe food and beverage. Presenter: Ashleigh Brookshaw, M.A.,
Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. – Sales Survival Strategies Amidst COVID-19. We will cover options for websites, social media, email, and how intense focus may be the best tool you have. We’ll also touch on the tech, because we know it’s on your mind! More info/register.
Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? Learn about tools and processes that can help you maintain healthy item banks for your programs. I’m happy to feature it as long as it’s not too product-centric. 1 CMP credit.
The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. . A post with curated resources is right up my alley, so I’m happy to highlight this one from Amith Nagarajan at Sidecar.
Association Briefings, a leading producer of podcasts in the association community, is excited to announce an expanded partnership with the Texas Society of Association Executives (TSAE) to offer full-service podcasting services to TSAE members.
Chill out by the stream of your choice, perhaps one in Texas, Colorado or elsewhere. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Hear small-staff executives share their “on the ground” experiences and strategies for the future and join an open-ended discussion of the unique challenges you are facing.
I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. Fri 4/3 at 12 p.m.* – Not Governance as Usual: Virtual Approaches to Manage Your Governance Strategy. Presenters: Lowell Aplebaum, CAE, CPF, CEO and Strategy Catalyst, Vista Cova LLC. Experiment. I completely agree.
WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. Compliance training.
How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and social media? Digital Marketing Strategies for the Event Planner, Part 1. I’ll be happy to feature it as long as it’s not product-centric. What is the perfect mix of web and mobile offerings? Lunch provided.
Learn about the advantages of learning through Virtual Reality in terms of identity, embodiment, and immersion; market research from leaders in association industries; the challenges of implementing VR in a CE setting; and game design strategies to facilitate achievable VR-based learning for formal education. 1 CAE credit. More info/register.
Learn how forward-thinking event professionals are using interactive mobile communication strategies to engage users, how to take advantage of mobile and gain user insights, and where mobile can fill the gaps in your marketing mix. The Top Nonprofit Tools Used by the Pros. More info/register. Host: MeetingsNet. More info/register.
Learn how Texas Medical Association leveraged marketing automation to grow revenue by 313%, the creative approach National Association of Federal Credit Unions incorporates for event communications, and the strategy behind Florida Association of Insurance Agents increasing member engagement by 201%. Thu 7/14 at 11 a.m. CAE credit.
See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Hear about tools and resources that will increase board effectiveness. Learn some tips on how to leverage your email marketing tools and create extra revenue at your association. More info/register. Host: 4Good.
See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Hear about tools and resources that will increase board effectiveness. Learn some tips on how to leverage your email marketing tools and create extra revenue at your association. More info/register. Host: 4Good.
Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, Member Engagement Strategies, and Professional Development. Member Engagement Strategies. Explore ideas, strategies and practical tools you could use to create and/or grow your own leadership development program.
For instance, a 2021 investigation conducted by reporting outlet the Markup found that due to AI bias, Black mortgage applicants were 80 percent more likely to be rejected than white applicants; in Waco, Texas, Latino applicants were 200 percent more likely to have their applications rejected by lenders.
Today, the newsletter continues to deliver industry news, tips, tools, and career-building strategies in a condensed format. Raising spirits: How a Texas community is engaging residents during COVID-19. Ungated, originally launched in 2005, was awarded a bronze for best overall blog site.
Plus: A cattle industry convention that lives up to one of Texas’ claims to fame. The meeting will bring these groups together once again to explore various tools to gain a professional edge, from social media strategy to negotiating skills. Down the Line.
The Google-developed email protocol is starting to emerge in the wild—complete with big-name companies putting their stamp on the tool. Your content strategy is meant to help you share your expertise with the world—but if the writing isn’t clear, you might leave readers with more questions than answers.
feature, you’ll see that our research shows association leaders are more likely to invest in new tools, technologies and processes than they are in hiring more people. Every staff member uses it regularly and can provide valuable insight about how end users should use your tech tools. It’s a strategy, argued Brooks.
CR: Almost one third of our members are based in Texas, a very small-business friendly state. Unlike many other states, the business environment in Texas makes it easy to start a business and to be successful in small business. Texas welcomes business owners with open arms. AA : How about geographically?
Content Strategy Manager, AvidXchange Guests: Jarrett Tran, Sr. I’m your host and producer, TRAVIS DURKEE, senior Content Strategy Manager at AvidXchange, a leading provider of accounts payable automation, software and payment solutions for middle market businesses and their suppliers. Did that for six years.
“Selecting the right event tech tool will impact how well it will be used and how much it will help you achieve your event objectives,” he said. Adopting digital services such as corporate file-sharing tools and e-signatures are critical for increasing productivity. Need to revamp your SEO strategy?
As Mumbai demonstrates, these tools cannot be ignored. So what would crisis communications look like with those tools? Both plans employ the communications technologies that we had seven years ago: Mainstream media, websites, e-mail and phone. But today, we also have blogs, twitter, Facebook, SMS, and more.
To develop a course that helps your members thrive, consider the following strategies: Design the course with the needs of your learners in mind. With these strategies, your association will be well-positioned to create informative and interactive courses. Choose a modern cloud-based platform. Include high-quality video content.
That’s a key finding from a new survey by the Engaging News Project, a think tank located in the Annette Strauss Institute for Civic Life, at the University of Texas at Austin. “For several of these practices, we think that there’s a lost opportunity,” the report stated [PDF].
The YMCA of Austin, Texas, boosted by the tech savvy of its hometown, has learned to embrace the use of big data in its day-to-day work. Finck’s group, which recently partnered with data analytics firm Umbel , has been on a multi-year journey trying to better understand how it can integrate these tools and processes into the Y’s work.
Additionally, leveraging automation tools with embedded business intelligence solutions help inform decision-making and ease reporting. Eight-five percent agree or strongly agree that access to tools and technology helps improve professional development and career advancement. 05:28 MAEGAN WOYTEK Right. You don’t even have to be there.
But maybe Meerkat —or something like it, at least—could become that rare breed of social tool that becomes relevant beyond the massive hype cloud that’s bound to dissipate in a couple of weeks. Last week, Meerkat took SXSW by storm , much in the way that Twitter did during the 2007 edition of the taste-making Austin, Texas, event.
” Mary Lange , president of the Independent Bankers Association of Texas (IBAT) Education Foundation, reiterated that members pay dues to be represented. What are some of the newer tools, techniques and strategies that associations can use to advance their causes with lawmakers and constituents? Robert L. . Conclusion.
But with the increased importance of data to your strategies comes an increased responsibility to use data properly and respectfully, not to mention legally. Start with those with the largest populations like California, Texas, Florida, and New York, and adapt to their state-specific filing requirements.
There is a research-backed strategy for maximizing information retention and keeping learners engaged: microlearning. In general, any strategy that increases the level of customization to a given learner is a way to personalize the learning experience. Salma graduated with a BA in English from Texas A&M University.
They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. She suggests nine engagement strategies to keep members close an excellent retention roadmap you ignore at your associations peril. Learn them before you start playing with new (or old) tools. Read, dammit.
John Dorman has worked at the Texas Medical Association for 29 years, and for most of that time, business decisions were made, more or less, from the gut. “We The Texas Medical Association’s John Dorman. Tools such as Tableau or QlikView help manipulate data and create visuals that show trends, retention rates, and growth areas.
For example, we have 13 chapters in Texas that cover the state by geography and by type of construction work – building vs. highway construction, for example. The “Why Join” campaign is one of our most recent and uses digital tools such as website visitor tracking to generate potential member leads. That’s fairly strong growth overall.
Today, the Foundation has released a new report: “ Beyond the Dollars: The Long-Term Value of Giving Days for Community Foundations ,” written by Third Plateau Social Impact Strategies. He has developed a technology platform evaluation tool organizations can use to analyze and compare several platforms.
Today I presented on a “featured session” at the United Way Community Leaders Conference in Grapevine, Texas. Many nonprofits have limited capacity and staff resources when it comes to implementing marketing and communications strategy, especially social media. Did it help move the needle? Resources.
While there are lots of slick tools out there that automate measurement ( Sparkwise and SumAll and capture much of the same data as my spreadsheet), part of the magic of measurement is in the practice itself. But a measurement dashboard the size of Texas is about as useful as an encyclopedia-length communications plan.
That’s because boards or senior management (or funders) don’t always understand these are part of a strategy that leads to the strategic results. Texas Care for Kids set up a Facebook event for their rally — they were planning to do this anyway no matter which way the decision went.
I also gave a plenary talk at AFP in San Antonio, Texas. I worked with the Robert Wood Johnson Foundation to design, development and facilitate training on how staff can leverage professional networks for learning and in service of strategy, including a special session training your attention online.
To be a disruptor, you have to have a kick-ass box of tools and you have to know how to use them. We’re bringing the tribe together to unlock the potential of tools like MOFI’s “YES! Kit” (innovation in a box) and then crowd-sourcing the most impactful tools that people use throughout the Disruptor League. More info/register.
Derrick Johnson, DES, CMP, TMG Director of Event Strategy and Development and Chief Diversity Officer. Exciting New Meetings Technology: How the Latest Tech Tools Can Create Efficiencies and WOW Attendees. Hear practical strategies aimed at making your online event better than just “not stinking”—but darn good. 1 CMP credit.
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