Reid All About it

NOVEMBER 29, 2019

West Virginia inmates will be charged by the minute to read e-books on tablets. Learn why events are such an important part of a holistic marketing strategy and how they are uniquely capable of delivering incredible returns when integrated as part of a multi-channel marketing strategy. CB Insights ). Seriously, ugh.

West Virginia 360

West Virginia Washington DC Revenue 360

Association Adviser

MAY 29, 2018

In this column, we will consider why associations are long overdue to bring the era of strategic planning to an end, and why limiting board involvement can facilitate the shift to strategy as a process of learning. 3 reasons associations must think different about strategy. FYI, the sum of those two numbers is 120 months, or ten years.)

Strategy 81

Strategy eBook Virginia Process 81

Reid All About it

FEBRUARY 12, 2021

Learn the do’s and don’ts of association email marketing, how to develop members personas for personalization and segment your audience, tips for onboarding and renewal emails, and proven strategies to boost email engagement (increase your open and click through rates). Content Strategy & Your SEO Roadmap. 1 CAE credit.

Revenue 370

Revenue North Carolina Leadership Technology 370

Reid All About it

DECEMBER 1, 2023

Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric. Do you need to reimagine how to partner with your association’s chapters and member/special interest groups?

Strategy 275

Strategy Technology Arlington Education 275

Reid All About it

OCTOBER 6, 2023

Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. Learn proven strategies to implement AI within your association, potentially boosting overall productivity by up to 40%.

Revenue 264

Revenue Certificate Education Tools 264

Reid All About it

FEBRUARY 19, 2021

Board strategy. Learn about re-permission campaigns, how to design a multi-touch customer experience, and re-permission strategies to help drive opt-ins and keep consent records updated. Terry Monroe, President, Association Management Services, Eisenman and Associates, and Executive Director, Virginia Society of Association Executives.

Revenue 322

Revenue Leadership Strategy Las Vegas 322

Reid All About it

OCTOBER 11, 2019

Presenter: Jake Fisher, co-founder of Bridges Strategies. The only conference designed exclusively for component relations professionals (CRPs), CEX is a one-day forum for association professionals who manage, nurture, and work with chapters to share successes, struggles, strategies, and innovations with your peers. More info/register.

DC 50

DC Washington Education Content 50

Reid All About it

DECEMBER 13, 2019

Brandon Robinson, Director of Policy, Virginia Association of Health Plans. Aaron Costello, Consultant, MG Strategy + Design. Randy Jones, VP of Business Development and Strategy, eThink Education. Host: ASAE Government Relations and Advocacy Professionals Advisory Council. Diana Noel, Senior Legislative Representative, AARP.

Review 259

Review Raleigh Education Class 259

Vanguard Tech

FEBRUARY 1, 2012

That’s why today’s ASAE Idea Swap in Reston Virginia by Kiki L’Italien from Delcor Technology Solutions titled “Roadmap to Creative Social Media for Your Association” was so important. That’s why it is so important to have a strategy and know not just WHAT you are going to do by WHY you are going to do it.

Social Media 70

Social Media Strategy Virginia Video 70

Potomac Core

MAY 24, 2017

In today’s uncertain global business environment , associations must be perceived as extensions of company and industry business strategies and not be just another association. If an organization wishes to grow then its strategies, products, and services must be formulated around industry or profession challenges and outcomes.

Case Study 119

Case Study Virginia Revenue Survey 119

Reid All About it

MARCH 25, 2022

MemberSuite describes how a proactive data strategy can keep you in touch with members and customers no matter where they move. Presenters: Julia Henderson, CPA, membership & marketing director, Virginia Society of CPAs (VSCPA). Location: Virginia. Discuss new engagement strategies that push boundaries. CAE credit.

Revenue 195

Revenue Virginia Content Technology 195

Association Analytics

MAY 20, 2024

There are a few key data-driven strategies that can help to enhance an association’s financial outlook and member engagement including: Identifying Audiences – Effective non-dues revenue strategies begin with a deep understanding of your association’s audience.

Revenue 169

Revenue Case Study Milwaukee Price 169

Potomac Core

AUGUST 2, 2018

Following the company purchase, new owners use concrete strategies that improve operations, products, revenues, and market position. Utilizing proactive and innovative strategies will determine whether or not Private Equity Hires Associations, Private Equity Fires Associations. Private Equity Investment is Exploding.

DC 132

DC Arlington Washington United States 132

Reid All About it

APRIL 14, 2023

ASAE Volunteer Opportunities + Volunteer Panel Learn about tools and strategies to help you determine what a satisfying career means to you and start taking steps toward a more fulfilling career. Discover how AI can accelerate your event promotion strategy by turning briefs into comprehensive campaigns and repurposing talks into new content.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization?

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

MARCH 18, 2022

Digital transformation strategy. Learn to be forward-thinking in your event measurement strategy using customer-centric data, personalize the customer journey using data segmentation, and benchmark your event performance to define success in context. Getting (& Keeping) A Seat At the Table: Strategies for Being A Trusted Advisor.

Revenue 39

Revenue Technology Video LMS 39

Reid All About it

DECEMBER 9, 2022

Moderator: Heather Story, consultant, Volunteer Strategies. Bill West, Chief Credentialing Solutions Officer, Cornerstone Strategies. Become a Survey Savant: Modern Strategies for Building Actionable Insights. Share your success (and failures) in working with volunteers. We all have stories to tell! More info/register.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Associations Now

JANUARY 9, 2019

Recognizing that its members are dealing with ever-changing technologies and other shifts that will require them to think differently to remain relevant, the Virginia Society of Certified Public Accountants introduced its Center for Innovation late last year. It came up with four strategies, and one was innovation and vision. “We

Innovation 92

Innovation Virginia Certificate Technology 92

Association Adviser

JUNE 27, 2018

In this column, we will examine what boards can do to enrich the work of strategy through a commitment to stewardship and the consistent practice of foresight, and help accelerate the long-term progress of their organizations and stakeholders toward the future. Boards Must Step Back from Strategy. You can find Part I here.

Strategy 60

Strategy Proposal Virginia Process 60

Reid All About it

JANUARY 6, 2023

The community strategy playbook from Mobilize is based on the blueprint they developed for their own user community. The playbook guides you step-by-step through strategy development, community, launch, communication and engagement plans and more—a comprehensive look at everything you need to nurture and grow an online community.

Revenue 42

Revenue North Carolina Education System 42

Reid All About it

JANUARY 13, 2023

Benita Stocks, Director of Membership & Programs for NAIOP Northern Virginia, the Commercial Real Estate Development Association. Your Association’s Advocacy Tech Stack: Apps and Strategy for 2023. Learn why customer relationship strategies and the technology that supports them often fail to meet expectations.

Revenue 39

Revenue Education Leadership Strategy 39

WBT Systems

SEPTEMBER 26, 2017

You can learn more about the “iconic advantage” approach to marketing straight from the inventor of the concept, Soon Yu , at the NiUG Discovery Conference next week (October 2-4) in Arlington, Virginia. Focus on your iconic advantage: “a strategy that builds real differentiation based on meaningful product benefits.”.

LMS 150

LMS Arlington Course Virginia 150

Reid All About it

JULY 9, 2021

Fri 7/9 at 12 p.m.* – Strategy First, Software Next. To explore this question, we are kicking off a three-part series—the first will be “Strategy First, Software Next.” Improve Your Email Engagement with a Conversational Email Strategy. Presenters: Ryan Costello, Chief Strategy Officer, MemberSuite.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

SEPTEMBER 16, 2016

Using the strategies identified in this presentation, every conference professional can create event experiences where engagement is the norm, not the exception. Northern Virginia Small Association Forum for Executives (call in or Alexandria VA). – 3 Strategies to Future-Proof Your Association. More info/register.

Arlington 150

Arlington Phoenix DC Virginia 150

Reid All About it

OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Walk through how to use the Toolkit to assess your organization and to plan future strategy to create a more ethical workplace. Host: Results Direct.

North Carolina 34

North Carolina Education Project Content 34

Associations Now

JANUARY 3, 2019

Consider these strategies to ease the pain. Read on for a series of common brain-drain scenarios and some strategies that might make the problem easier to handle. Feeling drained? So what’s a smart association to do? An Aging Workforce. The problem. The solution.

Los Angeles 91

Los Angeles North Carolina Raleigh Virginia 91

Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

Potomac Core

JUNE 27, 2017

The American Association for Marriage and Family Therapy based in Alexandria, Virginia has 25,000 members that fall into three core groups: Academics, Agency, and Private Practice. The “push” and “pull” doctrine can also be utilized as a strategy to help identify and respond to industry disruptors.

Member Engagement 119

Member Engagement Case Study DC eBook 119

Ungrated

DECEMBER 16, 2021

In addition to staying up to date on laws and regulations and best practices in several key areas, community managers and board members need to become familiar with new technologies either to improve existing processes or adjust their communication strategy to keep up with demographic changes.

Education 98

Education Virginia Class Course 98

Ungrated

AUGUST 4, 2022

Don Forsyth, a professor of social psychology at the University of Richmond in Virginia, recommends developing a focus on shared goals to help repair damaged and fragile relationships. Experts agree looking forward, identifying a common bond, and highlighting the unique value of your community are important tactics to rebuild trust and unity.

Michigan 81

Michigan Virginia Strategy Communications 81

Membership Marketing

MAY 4, 2010

What Strategy Leads to Membership Growth? In our Membership Marketing Benchmarking Study this year, we asked participants to tell us their membership growth strategy. Labels: 2010 Benchmarking Survey , Growing Membership , Growth Strategy. in Alexandria, Virginia. What Strategy Leads to Membership Growth?

Strategy 40

Strategy Marketing Price Survey 40

Association Adviser

OCTOBER 15, 2013

Hosted by the Virginia Bankers Association. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Visit Us at These Industry Events. AENC Marketing & Communications Conference. Fourth Annual State Bankers Association Communicators Conference. Features'

Directory 60

Directory Virginia Newsletter Revenue 60

Membership Marketing

DECEMBER 28, 2011

How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. In sports, we see the impact of strategy played out in game situatons right before our eyes. ” All of these items have their place, but they should not be mistaken for a strategy. .” “1.

Strategy 40

Strategy How To Marketing Price 40

Associations Now

AUGUST 27, 2019

This third scenario is a bit of cautionary tale that Wired wrote about in-depth last year after Sarah Huckabee Sanders tweeted that she was denied dinner service by the owner of The Red Hen, a restaurant located in Lexington, Virginia. What’s your monitoring and engagement strategy for online reviews? Post your comments below.

Review 94

Review Ohio Revenue Virginia 94

Nonprofit Marketing Guide

SEPTEMBER 17, 2012

Last Tuesday, I presented a workshop on social media crisis communications for the Virginia Association of Fund Raising Executives and I’m sharing the deck with you here. Crisis Communications in Social Media for Nonprofits from Kivi Leroux Miller.

Social Media 83

Social Media Communications United States Virginia 83

InternetAssociation

DECEMBER 1, 2020

Hines will also cover Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, Oklahoma, South Carolina, Tennessee, Virginia, and West Virginia, which include an additional 1,366,000 American internet sector jobs. GDP and employs over 6 million Americans, including nearly 479,000 people in Texas, alone.

Texas 52

Texas South Carolina West Virginia North Carolina 52

Associations Now

FEBRUARY 14, 2019

And April will mark the anniversaries of the 2007 Virginia Tech shooting and the 1999 shooting at Colorado’s Columbine High School. Schools have made tremendous progress in implementing strategies to support students and reduce violence of all types.

Guidelines 68

Guidelines Virginia Florida Education 68